Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.

Statistics 67

Statistics Social Media Marketing Instagram 67

Sprout Social

MARCH 19, 2024

Advantages of using AI for generating data insights How AI insights help businesses Understanding how AI Insights are generated What are AI insights? Organizations use AI tools to filter big data into actionable intelligence to support better decision-making and strategies.

Sentiment 111

Sentiment Banking Patterns Hotels 111

Webbiquity SMM

AUGUST 24, 2021

This third and final post in the series presents 37 (actually 40, counting the three above) more intriguing and actionable stats and facts pulled from that research. Facebook Facts and Statistics. National Geographic stands apart from that group, at #11. That’s a lot of data to feed China’s AI development.

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Adam Cohen

JANUARY 13, 2015

Traditional customer segmentation models typically look at some combination of behavioral, attitudinal and demographic data. These models are built through survey data and can be the backbone of a sophisticated, integrated marketing program to identify, engage and activate those segments.

Data 100

Data Flickr Statistics Survey 100

Adam Cohen

JANUARY 13, 2015

Traditional customer segmentation models typically look at some combination of behavioral, attitudinal and demographic data. These models are built through survey data and can be the backbone of a sophisticated, integrated marketing program to identify, engage and activate those segments.

Data 100

Data Flickr Statistics Survey 100

Writtent Blog

JULY 10, 2013

We’ve curated 50 of the freshest mobile marketing statistics to inform you, as well as some analysis and action items to inspire your strategy: Mobile Marketing Statistics on Global Trends. Source: Juniper Research ). Mobile Marketing Statistics on Technology. Source: Edison Research ). Source: Edison Research ).

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Statistics Mobile comScore Marketing 108

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 110

Process Sentiment Analysis Applications 110

Sprout Social

JULY 13, 2022

You just need to gut-check your strategy against the right data. These statistics will help you tailor your social strategy to the European market so you can remain on message across the pond and beyond. 15 Europe social media statistics to shape your strategy. Europe statistics on social media jobs. In 2021, 14.5%

Social Media 99

Social Media Strategy Statistics Trends 99

Laurel Papworth

FEBRUARY 19, 2013

I read an article on Wendy Harmer’s Hoopla Polls Fake Story by @gabriellechan that got me thinking about Nielsen polls, sentiment analysis and focus groups. And how totally outdated, outmoded and antique they seem compared to Big Data of social media. Behavioural Statistics is THE job of the future and of Big Data.

Research 107

Research Nielsen Sentiment Facebook 107

Hootsuite

NOVEMBER 7, 2023

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. It’s also an important form of competitor research.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Mindjumpers

JANUARY 10, 2012

I feel, these statistics can help you figure out which network has the right demographics for your brand, age and income group. Our data sources for this article were Xposure and Nielson. UK Facebook statistics. Therefore, it is good to note that 95% of the population is adult age group.

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Social Media Statistics MySpace Tumblr 273

The Realtime Report

JANUARY 8, 2014

Just about everyone, based on the latest research from the comScore data mine. Facebook and Blogger have a similar demographic, attracting mostly users between 15-24, with a fairly even mix of other age groups. Who’s using social media in New Zealand? million Kiwis. The top social media platforms include: Facebook, with 1.95

LinkedIn 142

LinkedIn Tumblr comScore Statistics 142

Convince & Convert

JANUARY 8, 2014

Called 2014 State of Marketing , insights from over 2,500 global marketers , the report is full of data about marketers’ outlook and plans for the coming year. Marketers are surrounded by data, yet starved for insights ( click to tweet ). Marketers are surrounded by data, yet starved for insights ( click to tweet ).

Statistics 142

Statistics Marketing SMS Research 142

The Realtime Report

MARCH 8, 2021

For example, the research and advisory firm Cognilytica forecasted in 2019 that new spending on services that label data for supervised learning would reach one billion dollars by 2023. You can find many job creation statistics related to AI in the 2019 AI Index report put out by Stanford University [2]. billion in 2010 to $40.4

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System Software Patterns Skills 254

Convince & Convert

APRIL 9, 2015

Today, it is more important than ever to harness the power of technological advancements in a way that empowers companies to easily create actionable intelligence from a large volume of complex social data. What Lies Behind the Concept of “Social Data Intelligence”. Understanding Data Starts with Understanding How It Can Empower You.

Data 60

Data Analysis Banking Analytics 60

Josh S Peters

FEBRUARY 22, 2013

Excel Statistics for SEO and Data Analysis. Statistics is all about collecting, analyzing and interpreting data. By using statistics, we can overcome these situations and generate actionable analysis… How to Do SEO in 2013. At the same time, other groups are interested in different sites and services.

Statistics 159

Statistics ROI API Analysis 159

Waxing UnLyrical

JANUARY 29, 2019

Statistics and data are arguably as important as the products and services a business offers. Marketing data can be acquired, analyzed and acted upon efficiently, at a low cost, to provide immense benefits to the organization, regardless of the field or clientele. Feature #1: Analytics.

Features 169

Features Marketing Statistics Template 169

Net-Savvy Executive

JUNE 8, 2012

Before you can analyze, you need data. In thinking of what you can do with social media data, I find it helpful to think about three buckets of social media data : content, activity, and people data. What is Content Data? Analyzing Content Data Remember consumer-generated media? Let's talk about content.

Data 82

Data Social Media Content Analysis 82

Audiense

FEBRUARY 8, 2017

Decision makers will want to minimise this risk by consulting reliable statistics, research, and advice as early in the process as possible. Audiense: What sparked your interest in the connection between social data and TV? It dawned on me, why not use this data in the creation of the show too? What’s that future like?

Data 60

Data Focus Group Compete Twitter 60

Social Media Strategies Summit

OCTOBER 21, 2021

According to research from Brunswick Group , 63% agree they would prefer to work for a company where the CEO uses digital and social media. Between August 2019 and August 2020, the number of CEOs present on at least one platform rose from 54% to 62%, per research from Influential Executive. Only 12% disagree.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Buffer Social

DECEMBER 10, 2021

Why Numbers Don’t Cut It Most business owners communicate in numbers: sharing the size of their communities, the profits they’ve generated, and the statistics behind the problem they’re solving. As a result, even the most convincing data often fails to create change.

Influencer 67

Influencer Engagement Statistics Authentication 67

Buffer Social

AUGUST 2, 2023

After some time in Venture Capital, I took the knowledge I built around market research and started applying it to my personal life. I had built a couple of my own side hustles in the past and also did market research for Universal Music Publishing Group for years. I got 50 signups while I was sleeping.

Newsletter 83

Newsletter Reddit Sentiment Startup 83

Oktopost

JANUARY 2, 2023

Everest Group Everest Group is a major tech and research firm with a global reach. In collaboration with Oktopost, Everest Group leveraged data from its own experts to produce more compelling employee advocacy content. Today, Everest Group has a digital reach of nearly 20 million unique users.

Engagement 62

Engagement Social Media How To Curation 62

Hootsuite

JANUARY 4, 2023

This is also a powerful tool for competitor research. That might mean a Facebook Group or a hashtag like #DIYTok. That means its 875 million members are primed for business discussions and purchasing research. The top reason people say they use Pinterest is to follow or research brands and products. Social listening.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Convince & Convert

MAY 27, 2011

Data about how social media really works, who uses it and how, continues to surprise. This point was driven home in The Social Habit II, a new report from Edison Research and Arbitron that follows up on their landmark study in 2010 (and their 19th study about the Internet overall). But we don’t.

Social Media 166

Social Media MySpace Statistics Social Networking 166

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. This is where the strategic utilization of social media comes into play. This demonstrates their commitment to solving their customers’ needs.

Social Media 62

Social Media B2B Sentiment How To 62

Buffer Social

NOVEMBER 7, 2017

At Buffer, we’re big fans of using data and research to guide our social media strategy. Here’s what I learned from my look at the research. According to Statista , an online market research portal, the largest user group on Instagram in the U.S. How do you make sense of these research? percent of U.S.

Study 111

Study Instagram Hashtag Research 111

Convince & Convert

DECEMBER 29, 2011

Outstanding research from Tom Webster that debunks some common myths about social media. Data about how social media really works, who uses it and how, continues to surprise. It’s a 50+ page orgy of data based on 2,020 telephone interviews of Americans ages 12 and up, conducted in February, 2011. (Happy Holidays!

Social Media 166

Social Media MySpace Statistics Social Networking 166

Rebekah Radice

MARCH 9, 2015

As recent statistics show, social networking is now the top online activity in the U.S. Those statistics drive home what you already know. Get involved in relevant groups and begin to participate in active conversations. Not sure where to find LinkedIn groups within your industry or niche ? Verify your website.

Social Media 131

Social Media Statistics Groups Groups 131

Oktopost

SEPTEMBER 13, 2022

To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience. Collect valuable customer data: Social media is a great place to collect important customer data. You can track data effectively with Twitter analytics. Pros: Fast-paced environment.

Platform 84

Platform Social Media Insurance Education 84

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. The full 49-page study is full of interesting graphs and data morsels, but these are the 7 findings that I didn’t anticipate: 1. 19% seek customer support.

Social Media 159

Social Media Statistics Strategy Research 159

Sprout Social

MAY 18, 2021

4 social media vs. traditional media statistics that prove you need to invest in both. Data reveals 55% of consumers learn about brands through social, a figure that jumps to 78% for Generation Z and 61% for Millennials. Our research reveals 58% of business leaders anticipate social will be their primary communications channel by 2024.

Social Media 111

Social Media Team Focus Group Loyalty 111

Social Media Marketing

AUGUST 8, 2013

Industry Social network usage rates for seniors ages 65 and older have tripled since 2009, one in every five Internet users is now on Twitter and 72% of online adults are social networking users, according to the Pew Research Center''s Internet & American Life Project''s latest report. million a day.

Social Media 167

Social Media Nielsen Press Release News 167

Buffer Social

JANUARY 25, 2018

Being one of the most anticipated reports every year, the Internet Trends report shares valuable insights and statistics about the technology industry. If you prefer to read a slide deck, here’s the full slide deck: This report wouldn’t have been possible without the amazing studies, research, and data available.

Social Media 111

Social Media Trends Report Survey 111

Keyhole.co

JULY 26, 2023

If you think social selling is for smaller entrepreneurs, then see these statistics: -IBM witnessed a staggering 400% increase in sales thanks to their social selling program. One of the best ways to know what to post about is through market research. This could be a LinkedIn Group, Twitter Space, or a Private Facebook Group.

Strategy 52

Strategy Tips Buy Activities 52

Sprout Social

OCTOBER 22, 2019

Finding and researching your Instagram target audience. Additionally, you’ll also discover some audience research tips so you can learn how to target an audience on Instagram. While the Phlanx Influencer Auditor tool is meant for influencer research, it’s also a great tool for analyzing your competitors.

Instagram 96

Instagram How To Hashtag Influencer 96

Sprout Social

APRIL 19, 2019

The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. The biggest demographic group is at 19%, men ages 25–34. Second only to YouTube, the majority of Americans use Facebook online or on their phone, according to the Pew Research Center. Facebook usage stats.

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CPC Facebook Marketing Advertising 111