Proactive Report

OCTOBER 30, 2023

These PR and marketing trends can help you thrive in 2024. With audience tracking and analysis you can gather all kinds of data and discover the true sources of influence for an audience. If you need assistance incorporating these trends into your 2024 planning, give us a call. Who is in your audience? Where are they on social?

Trends 72

Trends Marketing Wikipedia Survey 72

Oktopost

SEPTEMBER 12, 2023

Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?

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Data B2B How To Metrics 126

Social Media Strategies Summit

MARCH 6, 2024

Google Analytics can be an unlikely ally here. For instance, this brand’s Google Analytics shows that a decent chunk of its audience works in or is interested in technology. Again, Google Analytics (or whatever web analytics tool you use) can help you here, showing you which social networks are bringing visitors to your site.

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Social Media How To Survey Analytics 215

Small Business Mavericks

DECEMBER 4, 2013

Google Trends has announced some new innovations in its research tool. The example they use is a comparison in search data between “Harvard University” and “Rice University.” Also on the table are some improvements in the trends tool to celebrity searches. The new Google Trends will.

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Comparison Trends Google Research 101

Adam Sherk

OCTOBER 7, 2014

To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. Google AdWords: Keyword Planner. Google’s Keyword Planner has become a hassle for new users to set up since it now requires having an AdWords account. Google Trends.

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Analysis Research Trends Tools 241

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Like every free tool out there, Google Alerts lack loads of intuitive features. Why should you look for Google Alerts alternatives in the first place? Probably not!

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Industry News Google Brands 52

Proactive Report

DECEMBER 2, 2022

None of the above is breaking news, but trends within the visual medium come and go, and with 2023 around the corner, here are some potentially popular things to look out for and implement into your campaigns. Look at what happened with the Corporate Memphis design trend a few years ago. Design trends. Original Imagery.

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Trends Content Startup Small Business 59

Social Media Strategies Summit

FEBRUARY 1, 2024

Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit. For this step in the process, we’ll use the Google Adwords Keyword Planner to find sites ranking for similar keywords. Once logged in, click the big box that says Discover new keywords. What types of media do they post?

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Analysis Social Media How To Hashtag 186

Oktopost

SEPTEMBER 12, 2023

Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?

Data 62

Data B2B How To Metrics 62

Adam Sherk

JUNE 27, 2012

Now that the Hot Searches list on Google Trends has been stripped down publishers are moving to other sources for monitoring search trends. Specific to lifestyle publishers the Google data was never all that useful anyway since it was dominated by topics like breaking news, sports and entertainment. — Yahoo!

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Yahoo Trends Publishing Data 116

Social Media Strategies Summit

MARCH 9, 2023

That might mean playing around with hashtags, trying different trending sounds, or experimenting with the latest platform features. Her team also uses Google Drive for collaboration and Canva for design. For Brittni at Colorado Parks and Wildlife, it’s all about one word: data. You have to have fun with that,” Emily insists. “Be

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Team How To Social Media Management Trends 188

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience. What is social media data?

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Data Social Media HootSuite Template 94

Sherrilynne Starkie

JANUARY 29, 2018

This is because it’s essential to be able to take data and turn it into actionable insight. Every time someone does something online it creates a data point. The job of the analyst is to gather this data and pull together a cohesive picture to identify trends and patterns. Photo by William Iven on Unsplash.

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Consultant Analytics Social Media Sysomos 347

Later

JULY 3, 2020

We’re halfway through the year, which means it’s a great time to look back and what’s worked, what hasn’t worked, and which Instagram trends are driving the best results! In fact, according to internal data, 130 million Instagram accounts tap on a shopping post to learn more about products every month.

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Trends Instagram Meme Badge 110

Pam Moore

MARCH 19, 2020

?. What are the biggest digital marketing and branding trends shaping the year ahead? They have powerful data at their fingertips to be more agile. Even if they aren't experts on everything they would like to be, they will take risks, embrace new technologies, and continually use data to optimize results. SoundCloud.

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Trends Video Marketing Consultant 78

Social Media Marketing

FEBRUARY 16, 2018

The agency needs to be well-versed in the latest trends in the world of PPC. So here are some of the trends that you can’t ignore in 2018. Google has already signaled its intentions towards this by incorporating smart bidding techniques and also updating its ad rotation settings. Also Read Want to Hire the Best PPC Firm?

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Trends Paid Search Campaign Mobile 93

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? They have powerful data at their fingertips to be more agile. Even if they aren't experts on everything they would like to be, they will take risks, embrace new technologies, and continually use data to optimize results. You simply can't go wrong.

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Trends Brands Marketing Influencer 78

Buffer Social

JULY 5, 2023

I became more active on LinkedIn , engaged with industry experts' posts, and read the latest trends for unique insights. For instance, if an article talks about influencer marketing growth, it needs to back it up with statistics, insights from experts, and relevant data points. These are yours to steal now!

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Research Google Newsletter Curation 77

Sprout Social

JANUARY 11, 2024

Looking at data from popular posts provides insight into the most effective social media platforms, post types and influencers that best promote your brand to a wider audience. Trends in sentiment alert you to emerging issues before they become major problems or confirm your changes are working. @Noodle and Tilde ??

Brands 108

Brands How To Sentiment Metrics 108

Sprout Social

JUNE 27, 2023

It gives you deep insights from customer feedback so you can uncover trends, make targeted improvements to your business and build a richer brand management strategy. Competitor analysis tools , like Sprout, aggregate this data into ready-to-use reports for fast insights into your industry position. What is review analysis?

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Review Brands How To Analysis 127

Sprout Social

MAY 23, 2023

When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy. Social media work is about more than just creating on-trend posts. But for the most part, it’s old data. For you, that means less time aggregating data, and more time acting on it.

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Team Social Media Management Skills Trends 133

Sprout Social

NOVEMBER 21, 2023

Competitive monitoring helps you stay on top of this data at all times. Competitive monitoring also involves collecting data on market trends and other key aspects of your industry landscape. Businesses can then analyze this data to derive actionable insights and develop long-term strategies to gain competitive advantage.

Sentiment 95

Sentiment Metrics Analysis Trends 95

Hootsuite

SEPTEMBER 14, 2023

This information can be used to shape a data-driven strategy. Social media intelligence is the practice of gathering data from social media conversations to inform your future marketing actions. They could later use this data to target their ads more effectively. This is where data analysis comes in. New to data analysis?

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Social Media Sentiment HootSuite Analysis 102

Hootsuite

NOVEMBER 7, 2023

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. The tools search across multiple social platforms and compile all the relevant social data in one location, so you can get the full picture of what people are saying from just one screen.

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Brand Monitoring Tools HootSuite Brands 98

Oktopost

SEPTEMBER 8, 2022

When you have to justify what you are doing, most likely it means you are showing up to meetings with data that isn’t impressive. Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data.

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Engagement Training Apple Conference 132

Convince & Convert

APRIL 19, 2014

That was the thesis of a recent Webinar I conducted with my friend and collaborator Jamie Beckland from Janrain , an organization that helps companies improve their conversion rates, relevancy and customer satisfaction by gathering and managing social media profile and behavior data. Data equals relevance, and relevance equals success.

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Data Vimeo Badge Hubspot 157

Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. Account Level Settings. The Basic settings include your account ID and name.

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Analytics Google URL Adwords 110

Proactive Report

DECEMBER 4, 2018

Keep these three important trends in mind while you work on how to improve your results next year. Without data, you’re making decisions in a vacuum. Find out what people are searching for in Google and on your site. These two trends will lead to the need for a new content creation model Text alone is not enough.

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Trends Content Marketing Patterns 75

Convince & Convert

JUNE 11, 2014

Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+ campaigns are a great way of building trust and relationships with the people who may well become your brand advocates. I use Google Circles.

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Campaign Google Case Study How To 162

Waxing UnLyrical

JANUARY 23, 2015

So when PRSA asked me to author a guest post on PR trends for 2015, initially I scratched my head a bit. PR Trends for 2015. How we conduct public relations is getting more and more entwined with the data we can harness thanks to technology. PR Trends for 2015: 7 To Watch is a post from: Shonali Burke Consulting, Inc.

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Trends Consultant Influencer Education 100

Mindjumpers

DECEMBER 16, 2010

It’s likely we will see even more providers resorting to tiered pricing plans for data. Word has it that Google will launch it’s Chrome cloud OS in early 2011. Google has announced that it will support NFC (Near Field Communications) in the next release of its Android mobile OS. Launch of cloud-based operating systems.

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Mobile Smart Phone Trends Banking 232

Twist Image

MAY 29, 2014

Marketing nerds (like me), wait for Mary Meeker to deliver her annual Internet trends report. The Kleiner Perkins Caufield Byers venture capitalist has been putting together these annual trends for a long while, and they are - without question - the definitive view on what''s happening online (and how this affects business).

Trends 105

Trends Mobile YouTube Advertising 105

Buffer Social

JUNE 5, 2017

The social networks provide us with a ton of data about our posts but it can be hard to distinguish the signals from the noise. 7 Tips for Getting Better Social Media Results by Using Data. Add context to the data you pull. Most of the tips use data from Buffer, which can be exported with a Buffer for Business plan.

Analytics 110

Analytics Report Data Social Media 110

Sprout Social

MARCH 8, 2021

When executed well, a brand that jumps on trending topics can reap the benefits of extensive press coverage and a boost in social media engagement. As tempting as it is to hop on a trend, especially one that’s gaining momentum quickly, effective newsjacking calls for a surprising amount of patience and selectivity.

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Content Trends How To Exercises 129

Bill Hartzer

MARCH 10, 2014

Here’s one of my favorite current hobbies: I sit down with potential clients, throw out a reference to Google+ and pause for the inevitable response – that “it’s never going to take off” or “we don’t believe in it.” Google+ is Not Another Social Networking Site. Reputation Management on Google+.

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Google Real Estate SEO Social Networking 135

Bill Hartzer

SEPTEMBER 29, 2023

This method is not only time-consuming but also lacks the tools to effectively organize and share the collected data. This wealth of information enables the quick creation of comprehensive and detailed maps, offering an unprecedented opportunity to easily chart anything from hidden city gems to trending food spots or travel destinations.

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Influencer Tools Travel Collaboration 164

The Realtime Report

FEBRUARY 14, 2017

Top Mobile Tech Trends For 2017 By Andrew Gazdecki. If you’re thinking about getting into the mobile market, or if you’re already there, following these trends will keep you ahead of the curve. That’s leaving out the ever prevalent AI assistants like Siri, Alexa, and Google. ” Click To Tweet.

Mobile 79

Mobile Trends Small Business Smart Phone 79