Dave Fleet

MAY 25, 2011

My primary concern was that, after seeing nearly a 90% variance between their numbers and those from Google Analytics on my own site, I couldn’t trust that their numbers for other sites would be correct. We have a small sample warning on your website, which means we have limited data on your domain. and International data.

Compete 277

Compete Quantcast Sample Samples 277

Dave Fleet

FEBRUARY 28, 2011

to avoiding getting caught when the social media “bubble&# bursts, to reputation management, influence and lastly a couple of Google stories to round things out. The Next Web: Google acknowledges Gmail issues as users complain of missing emails. Hubspot: Google Changes Algorithm to Punish Content Farms. Back up your life.

Influencer 253

Influencer Hubspot Case Study Press Release 253

Dave Fleet

JUNE 9, 2010

Once the principal user has set up the tool and refined the settings so that it focuses on the company’s specific interests, other team members will have access to the data without the need to manage the sources, relevancies and advanced filters and settings that make all of this possible. Have you tried Eqentia ?

Folksonomy 253

Folksonomy Social Media Tools Startup 253

Dave Fleet

JUNE 15, 2010

At first glance it seems similar to Google Analytics in nature – in fact, I previously under the incorrect impression it simply connected social media traffic to web analytics. I came away impressed. Placing a Value on your Visitors. Sysomos Audience is an addition to the Heartbeat monitoring and engagement tool. Privacy Concerns?

Sysomos 273

Sysomos ROI Social Media Privacy 273

Dave Fleet

SEPTEMBER 9, 2010

Tweet Aaron Goldman is the author of Everything I Know about Marketing I Learned From Google (affiliate link). Before declaring free agency earlier this week, Aaron was the founder and principal at Connectual , where he put lessons learned from Google to good use in digital marketing consulting and matchmaking. Google’s ubiquitous.

Google 361

Google Marketing Apple Analytics 361

Dave Fleet

MAY 16, 2011

The more I thought about, it the more I was left confused at Forrester’s characterization of the data, especially given the earlier warning about last-click measurement. The report doesn’t actually give any detail as to the form the data that was used took. Where to begin? No detail in the methodology.

Social Media 366

Social Media Analysis Tweetdeck Report 366

Dave Fleet

JANUARY 21, 2021

While the report itself is always immensely valuable in telling a macro picture, I’ve always found that the trust power of the report comes in the intersections of different threads of data and their implications. This year is no different. Digital is facing a trust crisis. Companies need to start to prepare themselves.

Privacy 397

Privacy Eventful Compete Report 397