Reddit Announces New Data Partnership with Cision
Social Media Today
MARCH 27, 2024
Reddit’s looking to facilitate more data deals to build on its revenue potential.
Data Related Topics 
Reddit Announces Data Partnership With Cision
Social Media Today
MARCH 27, 2024
Reddit’s looking to facilitate more data deals to build on its revenue potential.
Reddit 
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Driving Growth with Voice of Customer Data: A Step-by-Step Approach
Convince & Convert
MARCH 28, 2024
This is where voice of customer data, or capturing and repurposing the words and phrases your customers use, comes in. But acquiring, capturing, and processing this data is one thing, what do you do with it once you have it? There are always exceptions, but I typically don’t recommend gathering data from prospects.
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Subscription vs. Ad Data Prompt
Jon Loomer
NOVEMBER 8, 2023
Use Facebook and Instagram for free, but you will see ads and your data will be used for ad targeting. Pay to subscribe for an ad-free Facebook or Instagram and your data won’t be used. The post Subscription vs. Ad Data Prompt appeared first on Jon Loomer Digital. You then need to agree to allow Meta to use your info.
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YouTube Adds Improved Audience Retention Data, Streamlined Pre-Checks
Social Media Today
MARCH 26, 2024
New audience segment data, as well as more control over your channel display.
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2020: The Year Data Saved The World
Waxing UnLyrical
DECEMBER 24, 2020
I think it will be as The Year Data Saved The World. So, while 2020 will certainly be The Year COVID-19 Changed The World, I think it will also be The Year Data Saved The World. Using data to solve a problem. How you think 2020 will be remembered? Image: HCFM Communicate via Wikimedia Commons , CC BY-SA 4.0. Think about it.
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Reddit Launches New ‘Reddit Pro’ Data Analytics Suite
Social Media Today
MARCH 8, 2024
A very handy set of new data insights from Reddit.
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Does Gen Z Use Facebook? October 2023 Data
Ignite Social Media
OCTOBER 2, 2023
To gain a better understanding, I analyzed the data to see whether Gen Z remains active on Facebook or not. Looking at data from Spring 2021–Spring 2023, it’s evident that TikTok emerges as the favored social media platform among US teens, closely followed by Snapchat and Instagram. million users. Gen Z closely follows with 65.8
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Leveraging Social Data for Better Engagement
Oktopost
SEPTEMBER 22, 2022
In this episode of Radically Transparent, Oktopost veteran and host, Jennifer Gutman, takes on a solo episode to explore the power of social engagement data and how marketers can gain a 360-degree view of their customers using social engagement data. Hot topics of this episode include: How to leverage social data for better engagement.
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Google Updates Google Analytics Data Tracking to Ensure Consistency with Google Ads
Social Media Today
MARCH 21, 2024
The update will ensure better uniformity of the data presented in both apps.
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Unlock the Power of Data Insights with Oktopost’s New Homepage
Oktopost
JANUARY 8, 2024
If you’ve ever been overwhelmed by all the data coming from social media, Oktopost’s latest update is about to change everything. Introducing our new and improved Oktopost Homepage – A fully customizable dashboard empowering data-driven teams to measure the impact of social immediately upon logging into Oktopost.
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Google Updates Analytics Data Tracking To Ensure Consistency With Ads
Social Media Today
MARCH 21, 2024
The update will ensure better uniformity of the data presented in both apps.
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Meta Announces New Program to Share Data with Academic Researchers
Social Media Today
JANUARY 29, 2024
The new program marks a significant development in Meta's data research process.
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Social Data Analysis: The Pros and Cons of Social Data
Oktopost
NOVEMBER 16, 2023
But when it comes to social data, it’s not about how much data you have but rather how you leverage it. Their research and engagement can turn into precious data for your business. Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately.
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Meta Abandons Legal Case Over Data Scraping After Losing Key Judgment
Social Media Today
FEBRUARY 26, 2024
The rules around data scraping may require updating for the social media era.
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How To Analyse Twitter Data | Twitter Data Analysis Guide
Audiense
OCTOBER 7, 2021
But how can you know for sure unless you look at the data? More importantly, you need data to understand what’s working and what’s not so you can adjust your strategy for even greater impact. And you’ve even set aside a budget to manage the platform, with a well-defined strategy that works…or at least seems to work.
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Data Quality: How Bad Data Can Impact Your Business
Quintly
JANUARY 4, 2023
Data is driving the world forward at a staggering pace. As our society increasingly becomes digitally centered, collecting and accurately analyzing data will be integral to society. It is being collected and stored at great speed, with the information being used to make important decisions in both the private and public sectors.
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Twitter Appoints 'Internal Data Governance Committee' to Oversee Usage of User Data
Social Media Today
NOVEMBER 11, 2021
The new Data Governance Committee will oversee all systematic updates that relate to the usage of user data.
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Meta Files New Motion to Stop the FTC From Implementing User Data Restrictions
Social Media Today
JANUARY 8, 2024
Meta's fighting the FTC's effort to restrict the company's use of user data, specifically for teen users.
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How to Use Intent Data to Fuel Lead Gen Efforts
Oktopost
SEPTEMBER 12, 2023
Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?
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TikTok’s Still Sharing US User Data with China-Based Staff, According to New Reports
Social Media Today
JANUARY 30, 2024
New reports suggest that TikTok is not being as cautious with US user data as it has suggested.
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No, X Isn’t ‘Shadow Boosting’ MrBeast’s Video, but It Is Still Amplifying Misleading Data Points
Social Media Today
JANUARY 19, 2024
X continues to boost misleading data, which erodes confidence in all of its reported figures.
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A holistic approach to humans and data analysis
Audiense
MARCH 28, 2023
At the beginning of digital communication, marketers had a restricted resource of data, tools and knowledge, and the platforms were also in their early phase of evolution. As a standard tactic, ads triggered fear, social proof and scarcity.
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Meta Announces New Program To Share Data With Academic Researchers
Social Media Today
JANUARY 29, 2024
The new program marks a significant development in Meta's data research process.
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LinkedIn Explains Data Scraping Amid Reports of More Data Hacks and Breaches
Social Media Today
JULY 16, 2021
LinkedIn has repeatedly said that claimed data 'hacks' are not a result of security flaws.
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Meta Loses Data Scraping Case, Highlighting the Need For Clarified Regulation in a Social Media Context
Social Media Today
JANUARY 26, 2024
Meta had sought to stop a business from scraping publicly available Facebook and IG user data.
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TikTok’s Still Sharing US User Data with China-Based Staff, According to New Reports
Social Media Today
JANUARY 30, 2024
New reports suggest that TikTok is not being as cautious with US user data as it has suggested.
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Meta Files Motion To Stop the FTC From Implementing User Data Restrictions
Social Media Today
JANUARY 8, 2024
Meta's fighting the FTC's effort to restrict the company's use of user data, specifically for teen users.
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Facebook Rolls Out Data Use Check-Up to Ensure Developers Adhere to Data Usage Guidelines
Social Media Today
SEPTEMBER 10, 2020
Facebook is rolling out its Data Usage Check Up Tool to all developers using its API in order to reduce data misuse.
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Data-driven vs data-informed creativity: 6 experts share their visions
Audiense
FEBRUARY 26, 2020
The debate around whether organizations should adopt a data-driven or a data-informed approach is not new. We wanted to gather the opinions of a few industry professionals on creativity, and the pros and cons of it being either driven or informed by data.
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Using Pinterest Data to Make Marketing Predictions 2022
Ignite Social Media
FEBRUARY 16, 2022
Thankfully, Pinterest recognizes the ever-changing trends and was willing to, based on algorithm data, host a webinar to give us the latest scoop on potential 2022 trends. There are several reasons to incorporate Pinterest data into your social media strategy. Why You Should Incorporate These Trends in Your Strategy. Newsletter.
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Social Intelligence Maturity and Understanding Data Sources
Audiense
JULY 5, 2021
Over the past decade, social data research methodologies have undergone a significant transformation. We’ve moved from what was once seen as a way to count brand mentions or view ‘what people are saying about a brand when they’re not in the room’ to creating repeatable and scalable methods to understand people and their behaviour.
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Twitter Updates Data Sharing Policy, Which Will See More User Data Provided for Advertising Purposes
Social Media Today
APRIL 9, 2020
Twitter has announced a change to its data sharing policy which will see it provide more user insight for ad targeting, and no way to opt out for most users.
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Harness First Party Social Intent Data to Accelerate Sales Pipelines with Oktopost’s Social Signals
Oktopost
OCTOBER 30, 2023
For this reason, utilizing intent data has become a pivotal strategy for B2B revenue teams, as more of their budgets become dedicated to generating new business. Intent data offers crucial insights into when prospects are actively seeking solutions and what they intend to purchase based on their online behavior. What is Social Signals?
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Reddit Launches New Pro Data Analytics Suite
Social Media Today
MARCH 8, 2024
A very handy set of new data insights from Reddit.
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What is Data Bias? And why you should care
Audiense
AUGUST 2, 2021
Have you ever looked at audience data and thought that it does not seem completely real or accurate? It could be a result of data bias. Data bias is when the source data is skewed, providing results that are not fully representative of the audience you are researching, and can be either intentionally or unintentionally done.
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How can I see more than just Twitter data?
Audiense
JULY 14, 2021
This is the second part of a two part series in which we tackle the question, and its iterations, that we see all too often when users approach Audiense and other social data analytic platforms: how can I see more than just Twitter data?
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Harmonizing data and action: Unleashing the power of audience intelligence in the music industry
Audiense
FEBRUARY 20, 2024
These days, we find that music is not just about love and connection, it’s also rich with data and creative opportunities for marketers that know how to tune in. As a great man once said, if music be the food of love, play on.
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YouTube Rolls Out Changes to Studio Analytics to Reduce the Pressure of Data Comparison
Social Media Today
JUNE 26, 2023
With some creators feeling pressured by upfront data displays, YouTube is trying to make analytics easier with recaps and gamification.
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Strengthening Brand-Consumer Relationships with Data
Audiense
JANUARY 19, 2021
In the right hands, data can be extremely useful for enriching people’s lives – from improving their shopping experiences to addressing their biggest pain points. It can even be used to strengthen brand relationships with consumers.
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Compare Attribution Settings: Get the Most of Meta Conversion Data
Jon Loomer
OCTOBER 2, 2023
The post Compare Attribution Settings: Get the Most of Meta Conversion Data appeared first on Jon Loomer Digital. Watch it here… Your Turn Do you use the Compare Attribution Settings feature? What other ways do you use it? Let me know in the comments below!
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What Is Data Mining?
The Realtime Report
AUGUST 11, 2021
What Is Data Mining? Data mining is a process that allows someone to find patterns, anomalies, and correlations in large sets of data and predict potential outcomes. Mining data is not new. This is allowing mining to stay current with the trends of large data sets and computing power. Recent Advances. Industries.
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