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Best Social Media Monitoring Tools

Bill Hartzer

TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry. This information can be used to improve products and increase profits. Google Video : Lets you know when someone mentions your brand name in a tag line or video.

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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Mid-sized to large firms may rely on fee-based social media monitoring tools like Radian 6 , Alterian SM2 , Cision or Vocus which provide automated sentiment tracking, while global brands can use tools like Neilsen BuzzMetrics or Cymfony. Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post? Tweet This!

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Gleanster Market Research Report on Social Media Marketing

Bill Hartzer

The report was written by Jim Nail, former CMO of Cymfony and an ex-Forrester analyst, and Kevin Ryan, former VP of social media at Barnes & Noble. There is a lot of good, valuable information, including: – Reasons to Implement. Post on Google Buzz. I took a look at the Social Media Marketing research data.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

Cymfony – Cymfony’s dashboard is called Maestro, which is their platform to visualize the data they collect across traditional media, social media and some other proprietary sources. Hopefully you found this information useful – I really think this area of the market will be strong for the next few years.