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Social Media Research: Interview with Joel Rubinson of ARF - Part I

Diva Marketing Blog

  I’ve seen better brand equity analysis from TNS/Cymfony who integrate their brand equity tool with listening. Ultimately, we hope to provide roadmaps for research buyers as to how to best incorporate social media in their “data feed” strategy.

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Jumping Over a Mountain | chrisbrogan.com

Buzz Marketing for Technology

If you enjoyed this post, please consider leaving a comment or subscribing to the feed to receive future articles delivered to your feed reader. Earlier this week Jim Nail, CEO of Cymfony presented a survey that showed almost 60% of marketing and pr professionals don’t get social media and how it is changing communications.

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