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Marketing via Aggregation, Filtering and Curation – Tools and Resources

Aggregage

And talks to where they perceive to be the real opportunity: The real opportunity here, in my opinion, is to create – and curate – the best content focused on one specific area frequently enough that you become the one brand that consumers look to for this information. Curation. How Marketing Might Want to Aggregate, Filter, Curate, Publish and Distribute. Am I curating yet?

5 Tips for Great Content Curation

mashable.com

Tips for Great Content Curation. Steven Rosenbaum is the CEO of Magnify.net , a real-time video curation engine for publishers, brands, and websites. He’s also the author of Curation Nation. You’ve heard the buzz word — curation — being thrown around like it’s a gadget we all know how to work. Content curation. Web Curation.

Content Curation: Why Is The Content Curator The Key Emerging Online Editorial Role Of The Future?

www.masternewmedia.org

Print this article | Read this article in: | IT | Content Curation: Why Is The Content Curator The Key Emerging Online Editorial Role Of The Future? What is content curation and why is it so important for the future of web content publishers? The content curator is the next emerging disruptive role in the content creation and distribution chain. And what is its value?

Why Curation Is Just as Important as Creation [OPINION]

mashable.com

Why Curation Is Just as Important as Creation [OPINION]. Steven Rosenbaum is a curator, author, filmmaker and entrepreneur. He is the CEO of  Magnify.net , a real-time video curation engine for publishers, brands, and websites. His book Curation Nation from McGrawHill Business was published this week. That’s called a gallery, and a gallery owner is a curator.

10 Thought Leaders Share Thoughts on Curating Content

www.toprankblog.com

Within the field of content marketing, curation is becoming a popular topic of discussion. Curating content can provide the best of both. Content curation can takes many forms: feeds, “channels&# (such as on YouTube), it can appear on blogs, or even be the links you upload to social media sites such as Facebook. That becomes a really big issue with content curation.

Become a Content Marketing Fox

Spin Sucks

Complement with Curated Content The ideal content marketing mix includes 25 percent curated content, rounded out by 65 percent created content and 10 percent syndicated content. Content curation involves a few simple steps: Discovering relevant content from credible sources; Contextualizing that content for readers; and Sharing it with a specific audience.

Real-Time News Curation - The Complete Guide Part 6: The Tools Universe

www.masternewmedia.org

Print this article Real-Time News Curation - The Complete Guide Part 6: The Tools Universe What tools do I need to do " content curation "? Do I need a different technology if I want to curate the news and not the rest? How about if I want to curate only video clips. How many " curation " tools are out there and what are the key differences among them?

Online Content Curation: The Key To Building Visibility, Authority And Value

www.masternewmedia.org

Curated in real-time. When I first wrote about this , six years ago, I called this type of work newsmastering and newsradars , but now that the real-time element has come into play, as much as social media, video, Twitter and other new content sources, the original idea of what a newsmaster / content curator is and what tools and features are really needed has certainly started to change.

Content Curation Tips: 6 Places to Find Content to Share on Social Media

Writtent Blog

Content curation isn’t a quick fix for your staffing woes, or a way to escape your company’s need to think in campaigns. MarketingProfs’ Ann Handley shared at the recent Inbound13 marketing conference that she believes effective content curation is a way to enhance a company’s existing strategy. Who knew that Google+ was a dream come true for content curation specialists?

Why Buffer, HootSuite and Post Planner are the Holy Trinity of Managing Social Media

Waxing UnLyrical

When it comes to staying on top of social media, one of the big challenges we have is to find the social media tools that will help us achieve a happy medium between curating, listening, engaging and producing content. You can syndicate your blog posts to Facebook via your RSS feed. f. My primary platform for content curation is Twitter. What to do? Such is life. ” 1.

Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation

www.masternewmedia.org

Print this article | Read this article in: | Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation We are no longer just consumers of content , we have become curators of it too. As I see it: " Aggregation is automated, curation is manual. It is in the DNA of RSS to be wanting to be free, to be further reused, personalized and syndicated.

How publishers curate the world of content

emediavitals.com

™ Login Register Advertise with Us Browse by Topic In Focus iPad Smartphones Social Media SEO / SEM Paid Content Content Aggregation / Curation Hyperlocal Tags Advertising Audience Development Design Editorial Technology Products Publisher's Playbooks How publishers curate the world of content Reactions: 1 Comments 1 Advertisement Its nothing new that many news websites augment their own content with repackaged content from around the Web, but the applications have evolved along with the technology. The amount of curation versus staff content varies by publishers.

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Real-Time News Curation - The Complete Guide Part 5: The Curator Attributes And Skills

www.masternewmedia.org

Print this article Real-Time News Curation - The Complete Guide Part 5: The Curator Attributes And Skills What skills do I need to have if I want to be an effective real-time news curator ? What makes a great news curator stand out from those who do automatic aggregation or from bloggers who create simple news stories lists? What does exactly a news curator do?

What's The Point In Commenting On Blogs?

Twist Image

Eventually, additional features like the ability for a reader to comment on a post and the introduction of RSS (a syndication feature that would notify readers by email or web-based readers when the blogger updated or published to the blog) helped to propel the platform to the mainstream. Do the people who curate the type of content that the blogger writes about take notice and share it? syndication. What is the true value of a comment on a blog? Initially, these instant publishing platforms were seen as simple online journals for those who wanted to keep them. blogchat.

Real-Time News Curation - Types And Real-World Examples

www.masternewmedia.org

Print this article Real-Time News Curation - The Complete Guide Part 3: Types And Real-World Examples Whats more important? If you have been wondering what is the difference between aggregated news and curated news, or what good curated content looks like, look no further. As I wrote, " aggregation is automated, curation is manual ". Types of Curation 1.

Breaking Google Reader on the wheel of Google +?

The Way of the Web

As a part of curating and sharing information, I’ve used the RSS feed from that page to power various other services , and now it won’t exist? I’ve shared 16991 articles since starting to use Google Reader, and all of the value that has created is going. Whilst Google does have a data export project, there’s a difference between exporting data and being able to syndicate it. Content Marketing rss Tools breaking changes data syndication google google reader updating wrecking’ That scares me for a number of reasons. Seriously? No following?

Demand Better Content

Twist Image

They meticulously curate and edit this content so that it fits within the allotted pages. This content is then syndicated across the Internet and the articles are coupled with Google 's AdSense advertising program (which generates contextually relevant ads that are only paid for by the advertiser if someone clicks on it). The success of this type of business is predicated on the ability to not only create, monetize and syndicate content, but to get it to the top of a search engine's natural listings as well. syndication. Demand Media Inc. is a U.S. and Time Inc.

The Golden Age of Content Curation

blog.dlvr.it

dlvr.it • About The Golden Age of Content Curation July 13th, 2010 by Charles Smith This is the first in a series of blog posts that will explain how content curators can use dlvr.it to power and simplify their curation efforts. BoingBoing is a great example of a content curator. We are entering the Golden Age of Content Curation. Support and others. blog [.]

Real-Time News Curation - Process, Key Tasks, Workflow

www.masternewmedia.org

Print this article Real-Time News Curation - The Complete Guide Part 4: Process, Key Tasks, Workflow What are the tasks involved in the real-time news curation process? What does exactly a news curator do? Photo credit: Carl Swahn In Part 1 of this Curation Guide I have explained the reasons why news curation has become a necessity. Edit - Curate - Kmitu 10.

120 Marketing Tactics for Blogs

Pamorama

My current position at  SolutionsIQ , a leading Agile services company, is a lot of fun but also very challenging, so my current cadence is one blog post a week. I’m thankful that I’ve been able to not only retain my audience, but grow it as well via social media and syndication. steps for creating a successful blog. Understand your goals. Know your audience. Be consistent.

Content Curation on Steroids

gillin.com

All of a sudden, “ curation ” is one of the hottest words in the Web 2.0 Content curation is about filtering the stuff that people really need from out of all the noise around it. In the same way that museum curators choose which items from a collection to put on display, content curators select and publish information that’s of interest to a particular audience.

Five Top 2013 Trends for Small Business Social Media Engagement Using Content Marketing

Blue Focus Marketing

In fact, platforms such as Triberr have sprouted up on the Web specifically to aid content producers in this process. #5: Curation Syndication. Once just for TV, the syndication model is now being successfully adapted to Web content. With 2013 right around the corner, it’s time to start looking at the social media marketing trends likely to take center stage in the coming year.

Association Social Media: National Association for Women Business Owners Phoenix Chapter (NAWBOPHX)

SocialFish

post, syndicate and curate content relevant to women business owners across all of the association’s social platforms including LinkedIn , Facebook , Twitter , Google+ and YouTube. Then I start the process of being helpful by researching, curating content, syndicating blog posts, creating new posts and scheduling them according to the social media strategy. Woohoo.

50 Top Tools for Social Media Monitoring, Analytics, and Management 2013

Pamorama

Plugg.io (Free) | Manage and tweet from multiple accounts, get friend suggestions, and automate syndication via blogs and news sources. Vocus ($) | Cloud marketing and analytics platform that looks at social, search, email, and PR, and delivers real-time marketing opportunities in the form of leads, prospects, social media conversations, curated content and inbound media inquiries.

Do the Math to Calculate the ROI of Business Blogs

Blue Focus Marketing

Curation Syndication. Just as syndication is a source of profit for TV and radio producers, “curation syndication” also functions to maximize profits for businesses of all sizes. Nick Robinson of Social Media HQ claims that since syndicating content to Business 2 Community, he has seen a significant unique traffic increase of 50%.  Source: HubSpot.

5 Ways to Build Online Authority Using Content Marketing - A Guest Post By Paul Chaney

Diva Marketing Blog

You create content on your site, and then syndicate it to these networks, where users can find it more easily. Create and curate content that you share in the form of tweets and status updates, and then interact with fans and followers via retweets, @mentions, responses to comments, and shares of content created by others. If you are lucky you get to take online offline. Conclusion.

27 (of the) Best Social PR Guides and Tips of 2014

Webbiquity SMM

Among them: “use social networking sites like Facebook, Twitter and Google+ to pitch directly to media and influencers”; include visual assets (such as infographics) in your content to increase sharing; optimize titles, meta details and image names for SEO; and extend the value of content through repurposing and syndication. Image credit: leaderswest Digital Marketing Journal.

88 Expert Content Marketing Posts Worth Another Read

Webbiquity SMM

Syndicating Content – Whiteboard Friday by Moz. Content syndication, or licensing other sites to publish what you’ve created, is a good option for some marketers. customer-centric definition of content marketing, evolutions in the viewpoints and a crowdsourced list of other definitions, curated by J-P De Clerck (again). Image credit: HubSpot. Is your Content Boring?

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How to REALLY Increase B2B Blog Traffic

PWB Marketing Blog

Content from a blogging community is contributed by members and curated by editorial staff. They selected us to be a contributor and our posts get syndicated to their site – published in their newsletter and sent out as tweets to their 1,600 followers. Good content isn’t enough for a blog. You also need traffic. If the saying, “Content is king” is true, then traffic is queen.

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Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic

Writtent Blog

In order to help you turn your business blog into an authoritative website, we’ve curated content promotion ideas to boost your strategy: 1. Marketer Steve Weller recommends delaying the promotion of your content, to instead focus on curating really great stuff. Curate Thoughtfully. Syndicate Your Content. “If you write great content, people will find it.” Post Often.

17 Content Marketing Trends to Keep an Eye On

Writtent Blog

The rest of it is either curated (24.0%) or syndicated (12.6%). Whereas only outputting original content can be resource-intensive, curation and syndication are comparably less burdensome and easier to deal with. 6. 16% of Marketers Curate Content Daily. Of the above 24.0%, only 1/6th are curating content on a daily basis. Social Media Reigns King.

A Marketer’s Guide to User-Generated Content Rights and Ownership

Convince & Convert

Industry analyst Susan Etlinger addressed the ethics behind permission requests in her recent paper, The Impact of Digital Content: Opportunities and Risks of Creating and Sharing Information Online : “When seeking permission to use content, organizations must be honest with the user about when and how the content will be used, and whether it will be syndicated to other publishers or organizations.

Coca-Cola’s New Corporate Website Aims to Refresh the World Through Storytelling

Convince & Convert

Each article also has share buttons to promote content syndication across a broad range of digital and social media – from Blogger, to Facebook, Twitter, and even RenRen. This type of experience showcases the potential companies have to redefine their corporate website into a curated visual, shareable experience. According to Coca-Cola, the corporate website is dead.

The State of the Blogosphere 2010

www.briansolis.com

It’s safe to assume that next year, we’ll see the rise of a new form of blogging platforms, those dedicated to simplicity with an emphasis on mobility, curation, instant presentation, and community. Please, disconnect auto syndication. 2011 is the year of information curation and the dawn of the curator. If drinking from the glass, it is then half empty.

30 Awesome Blogging Guides, Tips and Resources

Webbiquity SMM

The impeccably discerning Cindy King curates an outstanding collection of blogging tips from pros like Leo Widrich (“A product is only useful if you know others want it. your contacts, other blogs, and 10 top syndication sites. more here in 30 of the best business blogging guides and resources of the past year. Why Blog. Reporting that “the number of Inc. IT DROPPED!

We Have Smart Homes and Smart Phones – What About Smart Blogs?

ProBlogger

RSS Feeds and Creative Curating. Since this kind of syndication and submission should be a regular activity, automating this can be a valuable timesaver. This is a guest contribution from Larry Alton. Automation has become such a pervasive feature in our day-to-day lives that we hardly even notice it anymore, and in fact, we even rely on it. Email Without the Effort. General

Open Research: A Framework for Social Analytics

www.web-strategist.com

After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more. Wowza!

105 Ideas to Add to Your Editorial Calendar

Convince & Convert

Content Hubs for Curated Content. You can complement your own content with the best content from other experts in your industry with  curated content hubs. Content Syndication and Republishing. It’s called content syndication or republishing—a great way to maximize the work you’re currently doing to help you reach a larger audience. Really! Here ya go. Lists.

105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

Content Hubs for Curated Content. You can complement your own content with the best content from other experts in your industry with  curated content hubs. Content Syndication and Republishing. It’s called content syndication or republishing—a great way to maximize the work you’re currently doing to help you reach a larger audience. Really! Here ya go. Lists.

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How To Automate Twitter Without Looking Like an Idiot

SocialFish

One key finding I saw repeatedly was that up to 80% of a brand’s social mix can and should be curated content that your audience will find useful. RSS stands for Real Simple Syndication, and is a sort of live news feed  for various websites. This great post by  Tyler Knudtson  originally appeared here and is reprinted with permission. Efficiency Tyler vs. Perfectionist Tyler. WASTED.

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Do You Forget “Marketing” in Your Content Marketing?

Writtent Blog

Top lists are curated lists of companies and individual websites that share good information and tips in a specific area. Top lists work well because you curate information for your readers. Syndicate your RSS. By adding your website RSS to content syndication websites you maximize exposure of your content. Optimize it for search engines! Description. Synonyms.

The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

www.web-strategist.com

Aggregation and Curation Solutions: Curation and aggregation are the next set of technologies to emerge as social networks and websites start to integrate. The Techcrunch acquisition dispels those myths 4 days ago « Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? See how I segment these vendors into specific sub classes.

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What’s the law around aggregating news online? A Harvard Law report on the risks and the best practices

www.niemanlab.org

For the purposes of our discussion, we will group news aggregators into four categories: Feed Aggregators, Specialty Aggregators, User-Curated Aggregators, and Blog Aggregators. Curated Aggregators : A “User?Curated Curated Aggregator&# is a website that features user?submitted specialty aggregators , Techmeme , user-curated aggregators , Wicked Local , Yahoo.

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