Adam Sherk

MARCH 19, 2012

The Pew Research Center’s The State of the News Media 2012 is out and the section on What Facebook and Twitter Mean for News makes for an interesting read. The figures on where users get their news links from is already being covered as a sign that Facebook and Twitter may not be as strong of a news source as previously thought.

News 135

News Organization Twitter Facebook 135

Adam Sherk

JANUARY 28, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk 10 Quotes on the Apple iPad and the Business of News by Adam Sherk on January 28, 2010 Now that the first wave in the Apple iPad crazy-a-thon has past, I thought I’d do a quick round-up of what people are saying about the iPad from the perspective of the news media.

iPad 129

iPad Apple News iPhone 129

Adam Sherk

APRIL 8, 2010

The value and legitimacy of content aggregation is a topic for another post; I think most would agree that curation serves a more useful purpose than aggregation. But for better or worse content aggregation is a big part of online news dissemination today and I wouldn’t expect it go away any time soon. Or … well, ask nicely.

Aggregator 110

Aggregator Content Syndication Journal 110

Adam Sherk

NOVEMBER 11, 2010

Curate, don’t just self-promote – no one likes the guy at the party who does nothing but talk about himself. Breaking news and trending topics – when news is breaking or a topic is trending in search and/or social media, maximize the visibility of your related content by coordinating promotion through Twitter and other social vehicles.

Industry 200

Industry Social Media URL Module 200

Adam Sherk

JANUARY 12, 2011

While this tactic is most applicable to sites that cover breaking news and popular topics like sports and entertainment it works in other areas too (see Search Trend Optimization for Evergreen Content ). This kind of curated approach is much more effective than automating the process.

SEO 198

SEO Hitwise comScore Adwords 198