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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

As part of my new approach to creating content , I’m going to begin curating the best for you. Mobile commerce will bloom. Mashable: HOW TO: Create A Facebook Engagement Policy. Marketing will blend promotion and content. Targeting gets even bigger. Netflix pulls out of mail. Interactive marketing predictions.

Trends 258
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Seven Essential Digital Marketing Tips for 2021 (And Beyond)

Webbiquity SMM

Optimize your site for a mobile-first audience: Your website is almost always the first encounter that your audience has with your brand. From discount offers to content, curate every experience for an individual audience. Be aware of data regulation policies. Brands today run on the attention economy.

Tips 352
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Social Media Helping People Understand Climate Change Globally

Socialmedia.biz

For example, a 2014 study found that when people correlate weather-related events, like rising temperatures, with climate change, they have a greater chance of perceiving risks and mobilizing prevention measures. Most of this information aligns with your interests and offers a personal context.

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Link Love Monthly: Best of February 2011

SocialFish

Clearly this is enough to keep y’all busy for a while, but if you want more SocialFish curated links, here’s the link to the feed to subscribe to Maddie’s Reader shares. Best Practices for Maximizing Mobile App Revenue (GigaOm). A Privacy Policy Re-imagined For Users Like You (Facebook). Olivier Blanchard).

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This Week in Social Media – 8/14/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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How to Master Evergreen Content Marketing to Grow Your Business and Save Time

Pam Moore

Evergreen content is content that is timeless, sustainable and has a shelf life longer than the latest Facebook feature or favorite mobile application. How to tap into the power of industry influencers and leaders to curate evergreen content. How to easily curate content that has a long shelf life.

Content 60
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How to Grow Your Business on LinkedIn

Later

For example, if you’re mainly targeting potential new hires, you may want to include details about your hiring policies, employee benefits, or team building activities. Note: LinkedIn supports video in a range of dimensions from 9:16 to 16:9, but all videos are rendered to a 2:3 aspect ratio on mobile. #6: 6: Add Hashtags to Posts.