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Facebook Marketers are Already Fumbling News Feed Change

Jon Loomer

It’s been a little over a week since Facebook announced the latest news feed change intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed changes. Call me cynical. But marketers are going to screw this up. A few examples: Jan.

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On The Death Of Google Reader

Waxing UnLyrical

As I said in that back and forth, I have imported all of my Google Reader stuff into Feedly, but … as opposed to what my buddy Nathan Burgess said about this being the first nail in the coffin for Google, I’ll propose a different coffin. But is this just a sign of RSS feeds becoming a part of Internet Past?

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Social Media Marketing Trends for the Back Half of 2019

Ignite Social Media

Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. With the move towards private messaging, Facebook is refocusing their platform on Groups. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak).

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Force Feed

Twist Image

These are a group of people who spend their days curating and creating stories that should be brought to my attention. Whether it's an algorithm, the full fire hydrant, friendly curation or what have you, there is no right answer here for Facebook. I miss real editors making choices for me. That's how I roll. I like editors.

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Are LinkedIn Groups Are Out Of Control?

Myrland Marketing

Many LinkedIn groups are out of control. Group members have discovered they can spam the group and get away with it. Many group admins are not doing a good job managing their groups. Related but directly selling something the poster benefits from without alerting group members. WHY DOES THIS MATTER?

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Threads: Everything You Need to Know

BeingOptimist

Close Friends: you can choose a select group of friends to be your Close Friends. Threads Messaging: you can send messages to your Threads friends, both individually and in groups. You can share your content with a select group of people, and you can even set your feed to be visible to only you. Share your day-to-day moments.

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The ‘Creative Desert’: Brainstorming Social Content Ideas During Slow Days

Social Media Strategies Summit

The 75+ person social team splits into smaller breakout groups via Zoom, giving individuals more chances for their pitches to be heard. After those breakout groups, they reconverge into the bigger Zoom chat, and the leader of each breakout group presents their best ideas. Bari agrees: “Your iPhone is your best friend.”

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