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Runaway Holiday Hashtag Campaign: Lidl’s To Donate $260K in Christmas Dinners

The Realtime Report

Global discount supermarket chain Lidl started a hashtag campaign to do some holiday social good – and may have been caught off guard when it quickly went viral. After local newspapers picked up the offer and promoted it, people started retweeting the hashtag. Lidl hyper-underestimates impact of social network marketing.

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

In all, it took one hour…17 minutes…33 seconds for the CSR to work with another department to see if the flight I needed was available, get an updated ticket price, rebook the flight, and complete the transaction. gamers ages 10 to 65, play games on social networks or casual game websites. A gamer can dream!

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

In all, it took one hour…17 minutes…33 seconds for the CSR to work with another department to see if the flight I needed was available, get an updated ticket price, rebook the flight, and complete the transaction. gamers ages 10 to 65, play games on social networks or casual game websites. A gamer can dream!

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How to Develop an Authentic eCommerce Brand to Drive Holiday Sales

Pixlee

Not to mention, the Director of Social Media at Kimpton Hotels and Restaurants, Whitney Reynolds says “Social media’s peer-to-peer content informs and inspires purchasing decisions because of its authenticity and first-person storytelling capabilities…”. Do Good During the Holiday Season.

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Auto Brands Comparison Report

Unmetric

Though the brand used hashtags like #MX5 and #MX5RF, the one that was used the most by the brand’s followers was #DrivingMatters. Takeaway - Test multiple hashtags for a campaign. Combining car model hashtags with a broader brand-centric motto could work better than using just the campaign hashtag. Kia - Soul.