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OCTOBER 31, 2010 100 Media Monitoring Tools for PR
When it comes to media monitoring and analytics, it’s really hard to choose. The Verismo methodology captures the essential elements of successful communications: Visibility, Reputation, Influence and Sentiment. Actionly is a Social Media Monitoring dashboard and listening platform. Jive enables real-time visibility of competitor issues and commentary.
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FEBRUARY 9, 2010 The Four I-Steps to Becoming Part of the Community
would guess this is the reverse of crowdsourcing, but is about crowds/communities using brands to help solve a problem. think the rules can apply to all of these, yet my thinking has been ground out from dealings in social media. Followed by matching these demographics across social media tracking tools such as Visible Technologies.
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