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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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Crowdsource: BP Oil Spill and social media

Laurel Papworth

And there are a lot of innovation crowdsourced communities online. So I got to thinking: what if we crowdsourced a solution? And my second question was… would BP listen to a crowdsourced solution? Crowdsourced innovation social networks. So I had a look on crowdsourced business websites.

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What Happens After Your System Notices Something Important?

Net-Savvy Executive

I sometimes summarize the opportunity of social media analysis as using computers to "read the Internet." In 2007, I pointed out the need to link social media monitoring to customer service , because most of the problems that people were seeing as PR problems started with unhappy customers. Now what happens?

System 79
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Social media activism: This is how you start a movement

Sprout Social

Social media is a hub for civic engagement. Whether you’re seeing celebrities take to Twitter to express their opinions on current events, brands talking about how their values relate to the issues that matter, or everyday people joining the conversation, social is a powerful platform for activism. What is social media activism?