Trending Sources

NFL Crowdsources Videos; Increases Social Media Presence

Spin Sucks

In fact, according to the social media NFL predictions I did for Jeff Esposito this past week, I am in the lead for the best record (not that I’m competitive or anything). So imagine my surprise and delight upon discovering the video montage the NFL does every Thursday night is crowdsourced. NFL Crowdsources Videos. I love football. love everything about it. 49ers.

Crowdsourcing for Organizations

SocialFish

This is a guest post by Aliza Sherman,  whose new book, The Complete Idiot’s Guide to Crowdsourcing , is a basic primer about the concepts, processes, and techniques of crowdsourcing.   Get the book here. Aliza is a “web pioneer and social media innovator. She cofounded Conversify, an early social media marketing agency, and founded Cybergrrl, Inc.,

White House Creates Crowdsourcing Site

Spin Sucks

This week, on Inside PR , Joe Thornley , Martin Waxman , and I talk about We the People , a new crowdsourcing site from the U.S. Yes, you read that correctly. A new crowdsourcing site from the U.S. This isn’t crowdsourcing, nor is it a direct line to the White House. White House Creates Crowdsourcing Site originally appeared on Spin Sucks on September 7, 2011.

Facebook Contest: Lay’s Uses Crowdsourcing to Find New Flavor

The Realtime Report

Lay’s is one of the latest brands to experiment with crowdsourcing on social media — by allowing consumers to submit recipes for a new chip, and fans on Facebook to vote for the best new flavor. Social Media Campaigns crowdsourcing Facebook contest Lays potato chips snack industryshrimp chips in Egypt. sausage chips in Egypt. only).

Crowdsourced Funding: How to ask for $75K but get $1.5million

Laurel Papworth

It drives me  nuts  how many of my clients are terrified of bloggers and twitterers and do everything in social media (blog, Facebook, YouTube, Tumblr) except work with influencers.  This is not media business as usual. Broadcast time is instant, Social media time is slower. But social media works best in the long tail. Media counted for nothing.

Hurricane Sandy & Social Media: 5 Must-Reads

Firebelly

When a natural disaster strikes, social media sites are is often the first place people go to find, and share, information. Here are 5 must-reads on Hurricane Sandy and social media. Hurricane Sandy: NYC tweets, Instagrams, and crowdsources an unfolding disaster. By Adi Robertson From tweets to SMS to data dumps, social media goes broad and deep in a disaster.

SMS 88

#LoveCapeTown Campaign Shakes Up “Fam” Trip With Crowdsourced Tips for Travel Bloggers

The Realtime Report

Cape Town Tourism’s most recent marketing initiative used a clever combination of travel blogging, crowdsourcing and social media to draw attention to the city, ranked 23rd among the top 25 travel destinations worldwide in TripAdvisor’s  2012 list of Traveler’s Choice Destinations. Will other cities embrace crowdsourcing as tools to promote tourism? Locals?

Case of Creative Crowdsourcing: Let Your Fans Guide Your Brand

Mindjumpers

That statement inspired me to present you with a good example of a company that allowed its fans to speak up through an engaging, creative and inspiring crowdsourcing campaign that I think we can all learn from. Crowdsourcing enables you with the quicker and lower cost way to decide on your next product, inspired by consumers’ needs and wishes. Engagement. Attention. Problem solving.

Project Runway Crowdsources Season 13 Casting With Runway Redemption Campaign

Convince & Convert

To cast the final member of Season 13, Project Runway launched a Runway Redemption social media campaign on Instagram where fans could vote for their favorite of three aspiring designers. With a popular TV show like Project Runway, where aspiring fashion designers compete against one another in weekly challenges, there are always more than a few hopefuls who don’t make the cut.

Study 20

Why Doesn’t Your Company Have a Social Media Voice Document?

SocialFish

Pretend I’ve just waxed bombastically about the ubiquity of social media and the importance of getting everybody in the company on board. People in your organization are going to be connected to social somehow. Social Media ‘Voice’ document. For example, Quora (a question and answer social platform) decorum is different than Facebook decorum.

Gushcloud: Mobilizing Social Media Marketing

Mindjumpers

SXSW is a sizzling hub for the rising stars of social media. Consequently, representing Mindjumpers at this year’s conference included meeting with a variety of these passionate and engaged newcomers in the social media ballgame (see my blog post on BigMarker.com , April 3 rd 2012). Gushcloud is more than a social media marketing tool. Tweet.

Don’t tell Jelli there is no ROI in Social Media!

Buzz Marketing for Technology

Jelli for those of you who don’t know it already is 100% user controlled radio so what Pandora is doing for music is what Jelli is doing for radio – totally crowdsourced. So I like to classify this ROI in Social Media as an approach that leverages the data of social media. Now that’s a real ROI in Social Media! For example – 94.5

Data 43

Navigate In Social Media With The Social Marketing Compass [infographic]

Mindjumpers

The Social Marketing Compass points a brand in a physical and experiential direction to genuinely and effectively connect with customers, peers, and influencers, where they interact and seek guidance online.&#. In between, the potential platforms to use, for example, blogs and social networks, are presented together with the channels being crowdsourcing, promotion etc.

5 Ways Social Media is Like a Great Friendship

Techipedia: Tamar Weinberg

When social media started getting popular with businesses, there was a lot of excitement from consumers because they could now interact with companies on a more personal level rather than dealing with companies just like another transaction. Danny Wong is the social media maniac for BL Group , which powers the startups Blank Label , Thread Tradition and RE:custom.

Airbnb Releases First Short Film Crowdsourced From Vines

Convince & Convert

The latest example comes from Airbnb, which recently released the first short film, “Hollywood & Vines,” created by crowdsourced Vines. Jessica Gioglio is a Social Media Strategist based out of Boston, Massachusetts who specializes in social media content, community engagement and crisis management. The end result is highly artistic and in no way promotional.

Film 23

The New Dilemma: Social Media Exposes Us to Too Much, Too Often

Techipedia: Tamar Weinberg

The next evolution in content discovery came with the social revolution. The introduction of social feeds by Facebook, Twitter and other social networks changed the way that people discovered content. This crowdsourced, automated method of discovering popular content was a drastic improvement in how we found interesting information and media on a daily basis.

The Personal vs. Brand Approach To Social Media

Firebelly

The way we approach social media from an individual and brand perspective are two very different things. While companies often use every platform possible to interact with their customers, the approach I take on my personal accounts is to utilize social to communicate, crowdsource, and collaborate. Blog blogs Facebook Pinterest Social Media Twitter

Gaining a Formal Social Media Education in a DIY World

Spin Sucks

Social media education started off DIY. In social media, anyone can try the platforms, learn enough to be dangerous and, with a few clicks, become a video producer, community manager, content curator, published writer, or any combination of the above. Spin Sucks reader Dana Wilson , asked about social media education and if there’s anywhere she could go for a degree. 

Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

farms are turning to Twitter and other social media tools as a support group to share information, gain insights and keep customers informed about changing conditions.  In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. drought12. Thinking why am I harvesting this stuff but moisture is 15%.

API 44

Can Social Media Save Hawaii’s Beaches and Land?

Bare Feet Studios

Everyone is invited, as even those of you who may never visit have likely experienced calm and inspiration from looking a Maui sunset or listening to the rhythm of the waves while watching an episode of Beachwalks.tv. I am part of the social media team that is helping raise funds for the Hawaiian Islands Land Trust (HILT) on January 28, 2012 and their annual fundraiser. Mana Foods.

To The Crowd #crushIQ

Unspoken

There is a fear, in Advertising, that crowdsourcing will eliminate or decrease the need for some services. This means that conventional media sources are always looking for content. Your crowdsourcing campaign needs to be as natural as Pinterest, as social as Spotify and as shareable as Flipboard. Crowdsourcing is that shortcut. Embrace it. There is a formula.

7 Crowdsourcing Sites for Brands

Engaging Brand

Yet even small business owners can now afford quality branding services thanks to the concept of crowdsourcing. Here is a list of seven crowdsourcing sites that can help you build a better brand, improve customer service, strenthen you reputation, all while keeping your costs to a bare minimum. 1. probably not what regular website owner is going to deal with, but if you work with media a lot, this crowdsourcing resource sure comes in handy. Microworkers.com This is a unique crowdsourcing resource that deals primarily with microjobs. Branding can be expensive.

Social Media’s Crowdsourced Week 11 NFL Picks

Jeff Esposito

For that I have no excuses except that my notion to pick the weekly winners using social media buzz collected using Lithium Social Media Monitoring and a series of formulas. So in this case crowdsourcing might not be the best bet, good thing I am not laying money down. 2011 NFL Picks Crowdsourcing NFL Picks NFL Picks NFL Week 11 Week 11 NFL PicksLouis 8.

Pringles and Star Wars Channel The Force For Fun in Crowdsourced Video Contest

Convince & Convert

In a galaxy not so far away, a popular snack food brand, Pringles, has joined forces with the iconic movie franchise, Star Wars, to launch a crowdsourced video contest. The contest is hosted on Tongal , a platform that facilitates creative and video content for brands through crowdsourcing. The force is strong with this one. Sound involved? That’s because it is.

Draft 3.0: The Sacramento Kings Crowdsource the Draft?

Convince & Convert

With crowdsourcing from social media surging in popularity, companies are now turning to their online communities to seek feedback on new offerings, where to open up new locations, and more. So, why is it so surprising that an NBA team would use the internet to seek out superfan data experts to help crowdsource its 2014 draft picks? Social Media Case Studies

Study 15

10 Social Media Tools To Help With Your Crowdsourcing Efforts

Techipedia: Tamar Weinberg

Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. Crowdsourcing has become increasingly more widely used because it helps cultivate creativity and innovation. Crowdsourcing is an useful model because it can be used by any group for any reason. As they saying goes, competition breeds excellence.

Is Crowdsourcing Really the Industry’s Dark Side?

Waxing UnLyrical

Those words jumped out of my mouth when I learned what crowdsourcing was. With crowdsourcing you could simply log on to a website and get work from incredibly talented designers from all over the world, with different styles and approaches. Crowdsourcing forces them to do both and they resent it. That attitude just doesn’t cut it in a crowdsourcing world.

Crowdsourcing Logo Design on a Budget

Idaconcpts

Make sure to network with relevant media outlets (both online and offline) that would appeal to your potential contestants. Since content is king, local media providers are always looking for attractive ideas, so if you position your contest just right, you might get their attention. 2. Business & Marketing Social Media logo design logo design contestMoney is Cool.

Optimize your social media management with these new tools

SocialFish

Here’s a quick roundup of some new (or new to me, I know some have been around a while) social media sites or tools I have been checking out lately, in no particular order. Would love to hear if you’ve come across anything new and interesting for optimizing your social media monitoring, presence or management. Please share some of your in the comments for me.

14 Experts Predict 2013 Social Media Trends for Small Business

Blue Focus Marketing

When I started this post, I wanted to share 13 Social Media Predictions for Small Business in 2013. Also, crowdsourcing will become a more active player in the mainstream social enterprise.”. 2. Google+ was launched just over 12 months ago to capture those social signals, and today the Google +1 button is used over five billion times every day. Meghan M.

Media and Mining vs Social Media and GetUp

Laurel Papworth

Lord Monckton told Mining executives to buy up big in Mining and use the Super Rich to exert control over media messages. And taking out injunctions to stop social mediacrowdsourcing” about her, her family and her business. Which is mining and media. Lord Monckton explains why Mining should control Australian Media. Social Media and Mining.

The Fifth Model “Crowdsourcing” Hits Madison Avenue + Crowdsourcing Infographic

Blue Focus Marketing

The Rise of Crowdsourcing 2.0: Traditional agencies are pushed to their limits by the explosion of digital and social media marketing projects as clients demand more.  The “Fifth Model” Recognizes the Value of Social Media Marketing. Marketers can connect with customers using social media more efficiently vs. outbound marketing tactics.  Peter H.

7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

Media. Media Planning Media Buying Publishing Display Advertising Video Mobile. Social. Social Media Community Management Social Commerce Social Integration Social Media Smarts. Social Media Tactics Your 2013 Budget Needs to Succeed [Research]. As social media matures, its no longer a test outside of your budget.

How To Organize A Brand Hackathon (And Why) – Interview With Betabrand’s Chris Lindland

The Realtime Report

Asking your customers and fans to hack your brand is about as social as a social business can get. You The company used its customer newsletter and social media to promote the event. ”Compensation: Which any brand on the social web needs to be. You don’t own your brand: your customers do. And Read on to find out what you’re missing. The mission?

Lanyrd: Social Media Conferences & More

Jason Yormark

It seems like almost every day more and more cool sites are popping up taking advantage of the social web.  A few weeks ago I stumbled across another gem, Lanyrd and it’s officially my go to site for all things conferences.  I’m always a fan of great UI and simplicity in execution, and Lanyrd nails both.  Lanyrd uses your Twitter account to effectively crowdsource conference information and it’s working.  In addition to simply listing conference details, you can get information on speakers, sessions & content. Social Media Book Giveaway Contest Follow Up.

Social Media 5000 Years Back!

Atom Thought

Brands need to play the social media marketing game very subtly. How businesses are lapping up social media? CrowdSourcing- The New Social Media Mantra to Sell Better! Social Media Experiment by Ford Fiesta! Look at the strong viral effect created in favour of Lord Rama). Lord Rama. Check out: [link]. image courtsey:  [link].

2012 Social Media Business Trends

Blue Focus Marketing

As the end of the year draws near, it’s time to start looking at social media trends for 2012. Competition will intensify as the rules of marketing are further altered by social media, mobile web and all in real-time. For businesses that don’t start embracing social media, 2012 may mark the beginning of their declining growth and profit. for crowdsourcing?