Likeable

JULY 23, 2020

Pernod Ricard: Crowdsourcing App. Pernod Ricard announced its plan to create a crowdsourcing app that allows consumers and brands to collaborate with one another to drive real change. Brands can then leverage their influence with social media platforms to help ensure the content is reviewed and removed, if warranted.

Social Media 85

Social Media Crowdsourcing Brands Press Release 85

Hootsuite

JULY 6, 2022

And to crowdsource sentiment on your brand. Partner with influencers to sell your products. So, one of the best ways to get your products in front of potential customers is through Instagram influencer eCommerce marketing. When choosing an influencer to work with, pick someone with an engaged following.

Instagram 117

Instagram HootSuite UGC Influencer 117

Pixlee

JULY 29, 2020

While many are still not able to go to a gym and are staying safe at home, fitness brands have to shift the focus of messaging in their marketing campaigns. With TikTok on the rise, brands are pivoting their marketing strategies to become more centered around social media “challenges”. Utilize Influencers.

Brands 71

Brands Class Crowdsourcing UGC 71

Convince & Convert

AUGUST 13, 2015

How important is content marketing? And it’s one reason why we should heed his vision on the value of content marketing. But are you making full use of your content marketing strategy ? Content marketing isn’t just about blog posts anymore. Creative content marketing creates buzz.

Content 60

Content Crowdsourcing Marketing Hubspot 60

Sprout Social

NOVEMBER 27, 2023

Social media marketers understand the power of community more than most. Brought to life in March 2022, The Arboretum (Arb), a virtual community powered by Sprout, has become a thriving hub for social and marketing professionals—from practitioners to C-suite executives. We set out to change that. Here’s a look at some of them.

Communities 83

Communities Community building Industry Crowdsourcing 83

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Samir Balwani. Adam Singer. Kristi Hines.

Tools 277

Tools Tips Marketing Social Media 277

Direct Marketing Observations

DECEMBER 16, 2016

Crowdsourcing. Influencers? When did influenceing the influencers become a thing? I wrote: “All anyone wants to talk and write about is… “All anyone wants to talk and write about is digital strategy, except no-one really wants to share solutions.” ” If they do, it’s been done.”

Pluck 100

Pluck Crowdsourcing Mobile Analytics 100

Laurel Papworth

FEBRUARY 15, 2012

And taking out injunctions to stop social media “crowdsourcing” about her, her family and her business. That would be a berak through and give to Australia as it has for America a proper dose of free market thinking. Gina Rhinehart extends her influence to wherever she can. Which is mining and media.

Crowdsourcing 104

Crowdsourcing Social Media Buy Sports 104

Later

APRIL 24, 2019

But there are actually *tons* of different ways that businesses can make use of their close friends list — everything from collaborating with influencers to gathering customer feedback! 1: Create an Instagram Close Friends List for Influencers & Collaborators. . #1: Just getting started in the world of influencer marketing?

List 56

List Instagram Brands Crowdsourcing 56

Waxing UnLyrical

JANUARY 3, 2013

It’s a clever way for social media fans with a large following to monetize their creativity and influence on popular platforms. A large part of marketing is about gathering and analyzing information. The Field Agent app uses crowdsourcing to get various types of data from its business clients. Everybody wins. Parking Panda.

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

Convince & Convert

JULY 7, 2014

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. Bufferapp.com Captora – Automated Marketing Optimization I get excited just thinking about this company. Addvocate makes it happen. That’s Captora. It’s a game-changer for B2B.

Startup 168

Startup Crowdsourcing Badge B2B 168

Pixlee

APRIL 27, 2020

Digital events have become a key element in 2020 marketing strategies. On the digital channels, marketers are struggling to secure a few moments of attention from their audience. On the digital channels, marketers are struggling to secure a few moments of attention from their audience. Crowdsource topics, themes, and content.

Eventful 61

Eventful Engagement Brands Crowdsourcing 61

Twist Image

FEBRUARY 21, 2012

Marketers don't control their brand. If "markets are conversations," as The Cluetrain Manifesto says, then we can't be so presumptuous as to assume that the marketers can both control or lead the conversation, can we? The consumers can (somewhat) influence the brand message. chief marketing officer. crowdsource.

Crowdsourcing 100

Crowdsourcing Brands Publishing Mobile 100

Likeable

NOVEMBER 13, 2019

These statistics demonstrate that while the marketing space may be crowded during the holidays, there is an active audience present to take action, engage, and convert if brands serve up the right content. Partner with Influencers to Increase Authenticity. Choose a cause that is congruent with your brand’s values.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Many brands today are leveraging employees and outside influencers as part of their content marketing programs.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Social Email Marketing

SEPTEMBER 17, 2010

Tags: Research Social & PR crowdsourcing group blogs Holger Schmidt influencers journalism 2.0

Journal 78

Journal Radian6 Crowdsourcing Social Media 78

Sprout Social

APRIL 7, 2020

Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations. Topic volume stayed at or near one million messages a day for much of February until the US stock markets declined and topic volume soared to 5-6 million messages a day. No signs of slowing down.

Brands 113

Brands Sentiment Conversation Hashtag 113

Writtent Blog

NOVEMBER 6, 2023

Helen: When writing Ape , you actually used crowdsource mechanisms quite a few times in order to get design and feedback from your followers. Do you think crowdsourcing is a good way to approach creation and why? And it’s very difficult to find these people unless you crowdsource. In many cases I needed an example.

Crowdsourcing 98

Crowdsourcing Hotels Engineering Publishing 98

Ari Herzog

FEBRUARY 12, 2012

And that’s not to mention the lowering of the lowest common denominator of crowdsourcing efforts, contests, and these job bidding boards that encourage freelancers to leap frog over each other in reverse to see who’s willing to work for the lowest rates. My influences vary. How do you decide blog content to write?

Project 133

Project eBook Crowdsourcing Publishing 133

Buzz Marketing for Technology

JUNE 27, 2008

And who may be able to influence those actors in their decision-making? While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. I work with Bonasources Wild Apricot marketing team. crowdsourcing. E-mail marketing.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. But not likely the first order of business. Share This.

Communities 117

Communities Groups Groups Social Media 117

Later

MARCH 31, 2020

Becoming a successful Instagram influencer isn’t easy and it’s no secret that Instagram is a very different platform in 2020 than it was just a few years ago. Instagram Influencers: How to Succeed in 2020. Want to work with me 1-on-1 to grow your influencer biz? ????????? Questions about Influence to Empire?

Influencer 86

Influencer Instagram Tips Microblogging 86

Sprout Social

MAY 26, 2020

With 2 billion unique users watching 1 billion hours of video every day, YouTube offers an excellent platform to market your business. Add that to the compelling nature of video in marketing and you have a winning combination. Marketing on YouTube is mainly about creating content to reach and engage a target audience.

YouTube 131

YouTube Social Media Marketing SEO 131

Later

MARCH 31, 2020

Becoming a successful Instagram influencer isn’t easy and it’s no secret that Instagram is a very different platform in 2020 than it was just a few years ago. Become an Instagram Influencer & Succeed in 2020. Want to work with me 1-on-1 to grow your influencer biz? ????????? Questions about Influence to Empire?

Influencer 66

Influencer Instagram Tips Microblogging 66

Sherrilynne Starkie

JANUARY 11, 2018

The ability to tell good stories well will be THE disruptive marketing trend for 2018. It moves content marketing beyond the funnel into true, emotional engagement with stakeholder. There are style guides , and literary databases and content crowdsourcing tools too.

Social Media 321

Social Media Journal Crowdsourcing Skills 321

Mindjumpers

JANUARY 25, 2013

Those interactions leave traces in the form of consumers’ data, often defined by marketers as “priceless” in terms of value. but a deeper analysis will provide marketers with more valuable business insights. That metrics’ value lies in the possibility of real-time content analysis and its influence.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

The Way of the Web

MARCH 7, 2011

As I previously posted, I’ve been reading PW Singer’s Wired for War recently, and nature is a huge influence on the world of robotics and AI – after all much of the work is finding automated equivalents to the brains and mechanisms of humans and other animals.

Crowdsourcing 33

Crowdsourcing Collaboration Wikipedia Comparison 33

Sprout Social

SEPTEMBER 1, 2022

Despite its meteoric rise in popularity, YouTube’s influence has slipped under many marketers’ radar. While 51% of consumers are turning their attention to YouTube in 2022, only 35% of marketers are investing in the platform. Remember: Your video marketing strategy doesn’t start and end on YouTube.

YouTube 115

YouTube Brands Communities Video 115

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. What can we take away from this fun and creative campaign?

Crowdsourcing 155

Crowdsourcing Campaign Case Study Team 155

Sprout Social

DECEMBER 6, 2021

Community management is central to your YouTube marketing efforts. Although you obviously shouldn’t be influenced by YouTube trolls, you should listen to what legit comments have to say. You might see recurring compliments and requests that influence your content. Effective management makes you more relatable.

Communities 131

Communities YouTube Engagement How To 131

The Way of the Web

APRIL 1, 2011

Mainly because there’s already an overwhelming amount of tech and marketing stuff to read, plus a huge surplus of books recommended by bloggers and friends. New services: I occasionally use Blip.fm , which provides extreme randomness in the manner of a crowdsourced electronic John Peel.

Flickr 36

Flickr Retail Crowdsourcing Wikipedia 36

Convince & Convert

MAY 5, 2010

So, Lisa Beatty build JaneNation.com , a new opinion, information, and idea community just for women, that launched recently at the Marketing to Women conference. This 40-something Florida Mom found he… [link] [link] I Marketing Exposed Online Community With Purpose and a Plan: Lisa Beatty was at a cross-roads.

Social Media 125

Social Media Case Study Strategy Study 125

Convince & Convert

FEBRUARY 5, 2010

link] Social Email Guy By the way: nice crowdsourcing / co-creation / collaboration Chris Rogers I initially like #3 best, however, not a big fan of the screened back logo – i.e. if #3 was a bit less busy, it would be my favorite. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Disqus 109

Disqus Social CRM Patterns Consultant 109

Mindjumpers

APRIL 25, 2012

During the inspiring days in Austin, I also had the chance to meet the co-founder and CEO of Gushcloud, Vincent Ha, for a chat about their new social media marketing platform. Gushcloud is more than a social media marketing tool. Gushcloud is more than a social media marketing tool. Transparency of Community. How does it work?

Mobile 259

Mobile Social Media Marketing Applications 259

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. link] [link] WebPro360 And, it's not just about businesses 'tooting' their own horn. Great thoughts, Laura!

CSR 137

CSR Social Media Strategy Consultant 137

Hootsuite

JULY 3, 2019

This can be an employee, coworker, or an influencer you’ve hired to promote your brand. If you partner with an influencer, you can also promote your brand and products. The Mighty Missouri Coffee Company did this in the example above when they partnered with travel influencer @outsidevibes. Source: Instagram. Like your post.

Instagram 111

Instagram Engagement HootSuite Hashtag 111

Techipedia: Tamar Weinberg

DECEMBER 26, 2012

This crowdsourced, automated method of discovering popular content was a drastic improvement in how we found interesting information and media on a daily basis. Services like Twitter and Technorati have made it easier than ever to discover the personalities, influencers and top content sources in any niche.

Social Media 218

Social Media Aggregator Flipboard Google Reader 218