Buzz Marketing for Technology

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How Are Serious Games Reinventing Businesses?

Buzz Marketing for Technology

Posted in Crowdsourcing Gaming Innovation. and creator of Innovation Games ® and Knowsy ® to discuss how serious games are changing Sales and Marketing teams at major brands. When I play a serious game, I’m trying to solve some kind of a business problem like managing a complex sale or developing a product-marketing plan.

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Generating a Buyer Persona with Facebook Advertising

Buzz Marketing for Technology

I am a big fan of David Meerman Scott’s work and I am in the middle of re-reading his book the New Rules of Marketing and PR 2nd edition ! Translation – it provides a rich target for your marketing, you may even put a name or a face to it as one of his blog post detailed called How Well do you Know your Buyer Personas ?

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

3) Cross functional participation is important - but consensus is only a “nice to have&# : Much of the long range benefits from doing this work brilliantly accrues from driving cross functional execution(Marketing/Support/Business Units). Emergence Marketing. Influencer Marketing: An Oxymoron? Josh: Good point. March 2007.

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Is Twitter the Next Channel for Contact Centers?

Buzz Marketing for Technology

So does that mean for every new channel that gets launched we need a separate grouping of customer service reps to handle it in our Contact Centers? In fact quite the opposite was true – banks ended up building more physical locations and support both channels! Channels yield choices! At least successful ones for sure!

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Your Guide to the Crowdsourced Workforce - ReadWriteWeb

Buzz Marketing for Technology

Your Guide to the Crowdsourced Workforce. Crowdsourcing, a term coined by Jeff Howe in a June 2006 issue of Wired magazine, is a model of labor that has been fully embraced on the Internet over the past couple of years. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design. 22 Comments.

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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

This blog is for volunteers, webmasters and administrators of associations, clubs, charities, communities and other groups. The messenger is the person, group, or organization that delivers the information to the audience. I work with Bonasources Wild Apricot marketing team. both electronic and print. tools more effectively.

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Social Media is not a campaign it’s a commitment!

Buzz Marketing for Technology

A while back I created a post called – There is no “campaign&# in Social Media because when marketers use the word “campaign,” it tends to suggest an initiative to get a message out to a targeted group of constituents. It also implies there will be a beginning and, somewhere down the road, an ending.

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