As many of you know, Gavin Heaton and I co-edited the Age of Conversation series of books — each one crowdsourced with help from marketing and social media practitioners from all over the globe. My agency, McLellan Marketing Group , took the same model and brought it to our community of Central Iowa (through our client BIZ-CI ). Our goal in this case was to: Crowdsource a book that would spotlight all of the professional expertise that existed in our area. How could you use this crowdsourcing model in your business? To check it out, click here*. MORE >>

During the inspiring days in Austin, I also had the chance to meet the co-founder and CEO of Gushcloud, Vincent Ha, for a chat about their new social media marketing platform. Gushcloud is a platform where brands are helped to actively mobilize their target groups across the various social media channels with just a few easy clicks. Gushcloud is more than a social media marketing tool. network that has been specified to match the company’s target groups through the choice of Gushers within the Gushcloud community. Understanding Viral Content Marketing [Infographic]. MORE >>

farms are turning to Twitter and other social media tools as a support group to share information, gain insights and keep customers informed about changing conditions. In some cases, farmers are even beginning to use realtime technologies to connect directly with consumers and create new market efficiencies. Some farmers report that they are now getting more market intelligence from Twitter than from traditional sources such as the USDA. A group called Open Food is collaborating on an open source API to share data about food. drought12. MORE >>

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Social Media , Software , Websites > 10 Social Media Tools To Help With Your Crowdsourcing Efforts 10 Social Media Tools To Help With Your Crowdsourcing Efforts by Tamar Weinberg on December 31, 2009 Share Since we’re about to jump into 2010 (that’s “ twenty ten ,&# everyone), I wanted to ring in the new year with something that will hopefully kick start your collaborative efforts. These folks like to be different and call it “Crowdsourcing&#. MORE >>

If you’re a business that’s just starting out then chances are you’re not going to have a particularly large budget for your marketing and public relations efforts. though, a small budget is no longer a barrier to promoting your business worldwide, if you know how to harness the power of online marketing and social media. There are a number of benefits to using an online marketing campaign, and chief among these is lower costs – for starters, it’ll cost you absolutely nothing to set up an account with Facebook/Twitter/MySpace/Bebo and start communicating directly with consumers. MORE >>