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Crowdsource Your Way to the Best Landing Page

Convince & Convert

Today, most people are familiar with the concept of crowdfunding: Getting a project off the ground with small amounts of money raised from a large number of people online. In the design space, crowdsourcing is being embraced as an efficient way to tap into the mindset of the customer and mine ideas directly from target audiences.

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Crowdsourced Funding: How to ask for $75K but get $1.5million

Laurel Papworth

Casey Hopkins asked people to fund his new project to make a better dock for the iPhone. How does one build a community that will give money to a project? Kickstarter is an online community where you put up your project that you need funding, in this case to make a new dock for the iPhone. He wanted $75,000 he got $1.5

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

Drive a strategy development process that results in a project vision, objectives, roadmap and success metrics. Most of these projects end up touching multiple orgs, have multiple phases and senior stakeholders. In this scenario, you really need Program/Project mgmt and your consulting partner (in my opinion) should not be your PMO.

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Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch

Akamai Marketing

Some for this blog, some for my poor, sadly neglected foodie blog What We Chow and now, as my alter-ego pursues collaborative writing on an upcoming project, I seek another book opportunity. From crowdsourcing feedback to yes, marketing, the Kawasaki discusses how to leverage an active social community. Practical Advice.

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Instagram Stories Chat Sticker: 5 Ways Your Brand Can Use It

Later

It makes it feel more like a group conversation, and less like a chatbot. #2: 2: Host a Focus Group With the Instagram Stories Chat Sticker for Customer Feedback and Insights . Plus you’ll also be able to view their profile (if public) before adding them to the chat to see if they’re a good fit for your focus group. . #3: