Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch
Akamai Marketing
DECEMBER 28, 2012
But throughout the book, Kawasaki provides examples of how his social community made the book better, during each phase. From crowdsourcing feedback to yes, marketing, the Kawasaki discusses how to leverage an active social community. While Kawasaki didn’t use these methods himself, he provides some examples of those who did.
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