Crowdsourcing’ is another great development of Web 2.0 The concept basically does what it says on the tin – for those not in the know, it means to put out an open call to the lumpen mass of internet users to come together and assist with the completion of a project; think of Wikipedia as an archetypal crowdsourcing project. Crowdsourcing can be an extremely effective way to achieve a business goal or to increase your brand awareness – not to mention being cheap – and it’s a great way to get consumers directly involved with your brand. Thanks to the wonders of Web 2.0, MORE >>

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Business , Social Media , Software , Websites > 10 Social Media Tools To Help With Your Crowdsourcing Efforts 10 Social Media Tools To Help With Your Crowdsourcing Efforts by Tamar Weinberg on December 31, 2009 Share Since we’re about to jump into 2010 (that’s “ twenty ten ,&# everyone), I wanted to ring in the new year with something that will hopefully kick start your collaborative efforts. One great example this year has been Blame Drew’s Cancer. MORE >>

For example; Private aircraft charters are held under the weight of a powerful Broker Industry that scrapes 30-40% of the value of created by thousands of hard working professionals who actually operate the airplanes. The broker/trading model is a familiar class of business methods.  The broker advertises the availability of someone else’s inventory of assets but withholds information from the market as a means to control the transaction. The broker does whatever is needed to pay the supplier as little as possible while also charging the customer as much as possible. The Operators. MORE >>

As many of you know, Gavin Heaton and I co-edited the Age of Conversation series of books — each one crowdsourced with help from marketing and social media practitioners from all over the globe. Our goal in this case was to: Crowdsource a book that would spotlight all of the professional expertise that existed in our area. In all three examples, the authors are held up as professionals who have something relevant to share. What I’d love for you to do is take a look at these examples and then apply the thinking you the communities you serve/participate in. MORE >>

For example, if you’re offering X amount of dollars, will you be mailing a check? The other day I encountered an interesting Venn diagram about graphic design: This diagram reminded me about how difficult is to find a great logo design for a blogger on a tight budget. You Get What You Pay. As you can see from the intersection of Free, the results will either end in trash, rejection from designers or “try again” The reality is that in order to get some decent results you will have to be willing to provide remuneration for somebody to be interested in working with you. MORE >>