Direct Marketing Observations

FEBRUARY 5, 2010

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. 1) Create a Social Media case study of who is talking about your company both in good & bad ways. 3) On-going social media education !

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Convince & Convert

MARCH 14, 2013

It all started with a hashtag – two years ago, the ceremonial first fan photo with a #Nike tag on Instagram. Celebrating the first #Nike hashtag was an incredible idea. What’s an event that could be a first for your company or brand? What’s your “first”? Perhaps it’s a special occasion, a holiday, or a new product?

Communities 148

Communities Instagram Crowdsourcing Hashtag 148

Net-Savvy Executive

APRIL 26, 2011

It's the social media water cooler , where there's always something interesting but rarely anything I can't afford to miss. I recently experienced two events—one good, one bad—that show Twitter at its best. Media reports. Our local TV stations are on their social media games.

Eventful 93

Eventful Twitter Radian6 Back channel 93

Mindjumpers

JUNE 5, 2012

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 138

Crowdsourcing Facebook How To iPad 138

Sprout Social

APRIL 7, 2020

In just the first quarter alone, we’ve seen the widespread cancellation of sporting events, schools transition to remote learning and businesses of all kinds close their brick-and-mortar stores. Marketers have never managed social media during a global pandemic and there is no guidebook detailing what to do in certain situations.

Brands 114

Brands Sentiment Conversation Hashtag 114

Bare Feet Studios

JANUARY 24, 2012

I am part of the social media team that is helping raise funds for the Hawaiian Islands Land Trust (HILT) on January 28, 2012 and their annual fundraiser. We are putting social media to a test. In the past, this has been a local event that targets local attendees who bid on deluxe local packages. Lots more to come!

Social Media 100

Social Media Hosting Buy Flickr 100

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. These days, a lot of companies handle customer service via social media. They use social media to promote their rewards program and get new customers in the door.

Loyalty 88

Loyalty Brands How To Discount 88

Rebekah Radice

JUNE 8, 2017

Social Media Mastery: A Comprehensive Guide to Strategic Growth. Have you ever wondered what separates those that are successfully using social media from those that struggle? They have a social media plan in place! Get a copy of my NEW BOOK on Amazon and create a social media strategy that works today!

Crowdsourcing 60

Crowdsourcing Facebook How To iPad 60

Techipedia: Tamar Weinberg

AUGUST 2, 2011

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog. Jason Falls.

Tools 277

Tools Tips Marketing Social Media 277

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. Make the most of your 5,000 character and 15 hashtag limit. But remember to follow YouTube’s hashtag rules. Add social media links to your banner. Source: Hootsuite on YouTube.

YouTube 145

YouTube HootSuite Marketing Video 145

Social Media Strategery

JUNE 21, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Enterprise 2.0 Crowdsource white papers and presentations! If you want to change the culture of your organization, social media tools can be a part of the solution.

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Sprout Social

APRIL 17, 2017

Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. One study showed 39% of businesses don’t measure their social media ROI due to a lack of analytics, resources or expertise. Why Hashtags? Hashtag Analytics Tools.

Hashtag 111

Hashtag Analytics Fashion Campaign 111

Social Media Strategery

APRIL 1, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Government 2.0 While an event of this magnitude and scope was sorely needed within the government, the planning of the event was decidedly anything but typical government.

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Laurel Papworth

SEPTEMBER 18, 2014

If you create content and don’t use a hashtag you are passing it through OWNED media (your subscribers) but it rarely escapes into EARNED media (other people who would be interested. Try adding a hashtag or two that you know people use and monitor and see how it resonates. 16 Tips for Using Hashtags.

Hashtag 111

Hashtag Tips Meme Folksonomy 111

Hootsuite

JULY 3, 2019

So if you’re not using the feature as part of your social media strategy, you’re potentially leaving a lot of money on the table. With the question sticker, you can crowdsource new ideas for content, quiz your readers on different topics, or take requests for your impromptu piano concert. Use a branded hashtag.

Instagram 111

Instagram Engagement HootSuite Hashtag 111

agora pulse

SEPTEMBER 21, 2017

It can be tough being a social media manager responsible for maintaining a Facebook page for a business. MondayMotivation is a great hashtag to use today. Here’s how StoryCorps crowdsources ideas through asking questions. This is a theme to use if your brand is involved in CSR (corporate social responsibility).

CSR 144

CSR Facebook Hashtag Crowdsourcing 144

Buffer Social

MAY 13, 2019

We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. Where Spotify fits in today’s social media landscape. There’s another community that is right on the heels of these social media giants. Maybe YouTube? Maybe Reddit? Podcasts on Spotify.

Platform 75

Platform Brands Social Networking Instagram 75

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. Use them to generate 5, 10, 15 new ways to share content across social media. Then use a trending hashtag to get out in front of a whole new audience. Make sure you’re looking at trending hashtags based on location.

Engagement 97

Engagement Twitter Hashtag Travel 97

Rebekah Radice

SEPTEMBER 4, 2016

Because engagement on social media translates into awareness and increased reach. Use them to generate 5, 10, 15 new ways to share content across social media. Then use a trending hashtag to get out in front of a whole new audience. Make sure you’re looking at trending hashtags based on location.

Engagement 60

Engagement Twitter Hashtag Travel 60

Later

JANUARY 23, 2019

Using Location and Hashtag Stickers in Your Instagram Stories. You can play with text size and color, and you can also use the “@” sign to tag another account, or the “#” sign to share a hashtag. That’s why we recommend always using location and hashtag stickers in your stories. How Often to Post to Instagram Stories.

Instagram 104

Instagram Template Templates Hashtag 104

Later

MAY 19, 2019

5: Use Hashtags in Instagram Stories to Improve Your Reach. If you’re looking to get more views on your Instagram Stories, you need to be adding hashtags to your posts! Adding hashtags to your stories is a great way to give your content an added chance to be discovered by new audiences.

Instagram 72

Instagram Engagement UGC Hashtag 72

Writtent Blog

MAY 28, 2013

Type out a thoughtful answer to a question posed on social media, in blog comments, or via email, and publish for low cost marketing. Powerpoint documents from prospect presentations, industry events, or even internal training can be quickly edited, and uploaded to Slideshare for maximum exposure. CrowdSource. Slideshare.

Cost 102

Cost Content Meme eBook 102

Later

MAY 28, 2020

As a brand, Pride Month offers a chance to celebrate, show support, and raise awareness of LGBTQIA+ rights on your social media channels. Plus, with COVID-19 and social distancing measures in place this year, supporting Pride virtually and creating a safe community space on social media is more important than ever.

Campaign 60

Campaign Social Media How To Instagram 60

Later

JUNE 18, 2019

For brands, it’s a chance to celebrate, show support and raise awareness of LGBTQIA+ rights on social media, but a successful Pride campaign is more than just adding a rainbow to your logo. Tips for Planning & Running a Successful Pride Campaign on Social Media.

Campaign 56

Campaign Social Media How To Instagram 56

Webbiquity SMM

FEBRUARY 21, 2017

Ideal for live blogs, breaking events, and conferences. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Showcase reviews: Maximize Social Business (Drive). 1) Storify. Google Review Count: 350. 3) Instapaper. Google Review Count: 342.

Curation 214

Curation Tools Curata Flipboard 214

Hootsuite

MARCH 31, 2020

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Bookmark this page! AMA (Ask Me Anything). Artificial Intelligence (AI).

List 145

List Social Media HootSuite URL 145

Kikolani

SEPTEMBER 17, 2013

This enables them to easily promote your content to their favorite social channels. See it implemented at Social Media Examiner. Mike Stelzner is the founder of Social Media Examiner and host of the Social Media Marketing Podcast. Link out to bloggers with large followings.

Tips 168

Tips Influencer Blogger LinkedIn 168