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How Creative Commons Helped Spread My Ideas To Millions Of People!

WebInKnow

I'm a huge fan of Creative Commons , a nonprofit organization that makes it easy for people to both share their original work with the world and build upon the work of others.

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The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. So, what is influencer marketing?

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Content marketing: feeling ripped off?

Sherrilynne Starkie

Your content marketing program is taking off. Official Creative Commons logo. You’ve spent the time, resources and effort required to develop original, compelling stories, videos, podcasts and photographs and it’s starting to pay off in terms of website traffic, enhanced reputation and sales enquiries. Good for you.

Content 318
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15 Metrics You Should Measure in Content Marketing

Waxing UnLyrical

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. Following is a list of 15 content marketing metrics that you should measure: 1. Unique Visits.

Metrics 191
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24+ Sites to Find Free Images You Would Actually Use for Your Marketing

Buffer Social

But you can find a public domain photo, use a Creative Commons image that might need attribution, or even create your own image from scratch. Related: If you are interested in learning how to pick and use such images, you might like our complete guide to using stock images in your marketing.). What is Creative Commons?

Sites 111
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SalesForce Marketing Cloud – The Next Step In Social Media Engagement?

SocMed Sean

Potential prospect is entered into Salesforce.com as a prospec Company users Buddy Media dashboard to deliver helpful/useful content (not marketing materials) to the prospective customer via Twitter, Facebook, YouTube or a host of other channels. Is the Marketing Cloud the next step in business social engagement?

Radian6 278
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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. The next time you write marketing copy: Use “you” instead of “we”. Segment your target markets. Use keywords.

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