article thumbnail

Can I Use This Photo on Social Media? Understanding Image Copyright

Hootsuite

What is Creative Commons? Creative commons is a set of licenses that turn “all rights reserved” copyrights into “some rights reserved.” In Creative Commons, this is often listed as CC0 1.0 The hashtag promotes your brand and makes it easier to find user-generated content —but it does not count as permission.

article thumbnail

5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

You want to hear in real time every time your brand, tracked keywords or hashtags are mentioned or used. Google Alerts is free and easy to set up as shown below: You should also listen for competitors and top performing keywords or hashtags in your industry. You can also try common misspellings and abbreviations of business names.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Don’t create custom hashtags. Unless you have a very well-known, established brand with a large following, don’t bother using hashtags on Twitter or Instagram that are specific to your brand. Instead, use hashtags that are already popular and align with your brand. Image: Twenty20 via Pexels, Creative Commons CC0.

Content 124
article thumbnail

Creative Communications: Lessons from Health and Wellness Brands

Waxing UnLyrical

In fact, during Colon Cancer Awareness month in 2016, they live streamed a colonoscopy on Periscope accompanied by the hashtag #ScopeScope. Image: Noah Näf via Unsplash, Creative Commons CC0. To tell these stories, the Mayo Clinic is not averse to using platforms such as Buzzfeed, Vice, and Periscope.

Brands 183
article thumbnail

Why Transparency Matters

Akamai Marketing

” A hashtag (#McDStories) is highjacked and the result is a spiraling PR nightmare. I would argue that this isn’t a “truly” social campaign since the impetus was actual paid tweets with a designated hashtag, but we’ll leave that for another discussion. Photo credit: Creative Commons Yum9Me.

article thumbnail

How Brands Can Celebrate Juneteenth on Social Media

Later

These historic images have been released into the public domain as Creative Commons Zero (CC0), so that means you can use, transform, and share the assets without asking permission from the Smithsonian. . You can also use the general Creative Commons image database to find images to use in your content.

article thumbnail

#measurePR Recap (June 2018): Lessons from Millennials and Generation X

Waxing UnLyrical

Mark your calendars for your monthly dose of measurement talk and use the hashtag #measurePR to join. Image: Jeff Sheldon via Unsplash, Creative Commons CC0. The next #measurePR Twitter chat will be held on Thursday, July 12, 2018 at 12 pm ET. You can also follow our Facebook page for the latest updates and reminders.

Education 102