Firebelly

article thumbnail

Three Most Important Content Marketing Lessons of 2012

Firebelly

We’ve had our tried-and-true algorithms and techniques busted by Google, we’ve had new algorithms and measurements introduced, which actually sent some search engine optimization professionals out of business. Photo credit: JanneM (Flickr, Creative Commons). You Need to be a Good Writer.

Content 186
article thumbnail

You Ruined the Internet for the Rest of Us. Thank You.

Firebelly

” This is the poorly-written crap that’s thrown together with an article spinner and an infinite number of monkeys, trying to trick search engines into ranking their stuff higher than it should have been. Photo credit: ajc1 (Flickr, Creative Commons). The problem was, people were creating “thin content.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Content Marketing is More Than Just Blogging

Firebelly

Find photos from Flickr or Picasa — be sure to use Creative Commons photos — or buy royalty-free stock photography, and put them in your blog posts for added impact. Even a picture from your smartphone is better than no picture at all — assuming the photo actually has something to do with the actual content.

Picasa 177
article thumbnail

The Best Content Marketer? An Orange Cone

Firebelly

You’re not rocketing to the top of the search engines, landing big speaking and book deals. Photo credit: Kellogg Community College (Flickr, Creative Commons). You joined a LinkedIn group or attended a networking event. It’s not a big deal. You’re not getting thousands of visits every week.

Content 182
article thumbnail

SEO Isn’t Dead. The New SEO

Firebelly

Many people think that’s what it means, but remember, Google is an information engine. Photo credit: Adam Foster (Flickr, Creative Commons). Just because Google changed the face of SEO doesn’t mean they stopped indexing pages, or doesn’t want to try to understand what the page is about. What DOES Matter?

SEO 178