Waxing UnLyrical

article thumbnail

Ready Yourself Now for a Mobile Only Future

Waxing UnLyrical

Image: Alejandro Escamilla via Unsplash, Creative Commons CC0. What else does automation in this brave new world of mobile-only communication look like? How can you learn it more quickly and implement it into business practices? Keep scrolling to find out.

Mobile 163
article thumbnail

PR Ethics … “You CAN Handle the Truth”

Waxing UnLyrical

Image: James & Carol Lee via Unsplash, Creative Commons CC0. A hallmark of the successful public relations professional is the personal conviction that he or she is honor-bound to communicate , and more often than not, that communication will require telling the truth. Sorry, Colonel Jessup … my publics can handle the truth.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A Case Study: Orchestrating a Harmonious Message

Waxing UnLyrical

Image by stevepb via Pixabay, Creative Commons CC0. And this project reminds me why as I watched my team leverage their talent to amplify The Harmony Project’s mission. Oftentimes, the greatest reward is on the other side of community impact. Heather Whaling ( @prTini ) is founder/president of Geben Communication.

article thumbnail

Inspiring Communications: What You Make Is Not What You Do

Waxing UnLyrical

Image: rawpixel.com via Unsplash , Creative Commons CC0. I no longer introduce myself by title or say that I am a “communications and corporate responsibility professional” – I applied the same thinking and came up with “I help companies live their values and engage in authentic conversations with their stakeholders.”.

article thumbnail

Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

Waxing UnLyrical

Image: Via Pixabay, Creative Commons CC0. Find one, or a few, that work for you. But keep in mind that the journey is exactly that, and it’s what makes our jobs so interesting and rewarding. Mary Wascavage is a Philadelphia-based public relations and marketing professional.

article thumbnail

The 4-1-1 on the (Not So) New Marketing Trend: Influencer Marketing

Waxing UnLyrical

Image by ElisaRiva via Pixabay, CC0 Creative Commons. This is a growing segment of marketing that, when applied with a strategic understanding, has the potential to help grow a company’s bottom line exponentially. Dawn Buzynski leads the award-winning public relations team at Strategic America.

article thumbnail

Career Development Tips for the 2018 Professional

Waxing UnLyrical

Image: Alexis Brown via Unsplash, Creative Commons CC0. Always remember to take on career development initiatives without your manager asking you to because it will show you are a person that thinks ahead into the future. Makeda Waterman is an online media journalist of 4 years with blog features on CNBC Make It.,

Tips 178