The Realtime Report

JULY 20, 2012

LinkedIn: 160 million members. via LinkedIn. Tumblr: 65 million blogs. via Tumblr. Sponsored Stories ads are paying off for Facebook, with CPM rates jumping 58% for both desktop and mobile Facebook ads in the last year. Mobile ads have a CPM of $9.86, 13x higher than desktop ad CPMs for the social network.

Social Networking 183

Social Networking Mobile CPM Tumblr 183

The Realtime Report

JULY 6, 2012

LinkedIn: 160 million members. via LinkedIn. Tumblr: 62 million blogs. via Tumblr. Sina Weibo: over 300 million users. via Bloomberg Businessweek. Renren: over 170 million users. via iResearch iUser Tracker. Google Plus: 170 million “people who have upgraded” via Google. Instagram: 50 million users.

Cost 142

Cost Social Networking CPC CPM 142

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Facebook has a broad demographic reach, yet recent years have seen teenage users migrating to Tumblr and Snapchat due to privacy concerns while more older users join the site. Net Income.

Social Media 47

Social Media Facebook Marketing CPM 47

Little Web Giants

NOVEMBER 4, 2014

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Facebook has a broad demographic reach, yet recent years have seen teenage users migrating to Tumblr and Snapchat due to privacy concerns while more older users join the site. Net Income.

Social Media 28

Social Media Facebook Marketing CPM 28

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social media marketing seems affordable compared to other marketing, especially television, print, and even pay-per-click marketing or CPM-based advertising, but the biggest fallacy as it relates to social media marketing is believing that it’s something that you can do quickly and affordably. After all, time is money. Answers Yahoo!

Social Media 268

Social Media Marketing Policies Sysomos 268

Webbiquity SMM

AUGUST 18, 2012

LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook. Tumblr grew 900% in 2011 and now has 90 million users. The five most popular tags for Tumblr posts are GIF, LOL, Fashion, Art and Vintage. Jeff Bullas ).

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

AUGUST 18, 2012

LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook. Tumblr grew 900% in 2011 and now has 90 million users. The five most popular tags for Tumblr posts are GIF, LOL, Fashion, Art and Vintage. Jeff Bullas ).

Statistics 204

Statistics Social Media B2B Marketing 204