Buzz Marketing for Technology

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1:1 Social Advertising in B2B Marketing

Buzz Marketing for Technology

Imagine a world where B2B Marketers could target specific decision makers in specific companies using Social Media ads. Try $1.94 – he set up the ad to be CPC with a $10 cost per click and within a few days I was dialoging with him and setting up a time to talk. Think that sounds like the future years from now?

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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

Element #1 – Advertising – like most lead nurturing platforms today they allow tracking of your ad spend online – specifically spend on Google AdWords and the conversions from online banners (CPC and CPM spend). Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly.

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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

And as more people find out about this gem of an advertising experience CPC and CPM prices will continue to march upward – I have already begun to see this in my own ad buys! Think about it marketers have been given this gift of Social Media which is reinventing areas of your company on the fly.

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