article thumbnail

What in the World … ! Surprising Facts About Reddit Ads

agora pulse

While Reddit’s CPC-focused campaigns resolve some of these concerns (which were largely an issue with CPM billing, and which we’ll discuss in another minute), this warning is still there. Reddit Has Recently Switched to Primarily CPC Pricing. CPC while Instagram cost $1.33. CPC and Facebook had a $0.76

Reddit 115
article thumbnail

Always up-to-date list of Facebook ad sizes & specs

Sprout Social

For retailers, it’s great to show various colors, sizes and other key details to convince users to buy. However, while they only appear on desktop, data shows they have the highest CPC (cost per click) among other Facebook ad types. So we can all admit Facebook ads are a pretty big deal. Click the jump links below to skip ahead!

List 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Organic vs. Paid Social Media: How to Integrate Both into Your Strategy

Hootsuite

For instance, Facebook’s CPC went down from 11 cents to 9 between January and March alone. Just a year before that, Hootsuite’s own numbers had CPC averaging around 40 cents. But B2C retailers aren’t the only industry focusing on social advertising. So where does that leave your brand’s social media marketing strategy ?

article thumbnail

Pinterest Ads: A Simple Guide for 2022

Hootsuite

Flooring retailer Floor & Decor doesn’t sell online, but they earned a 300% sales boost with their auto-uploaded Pinterest Shopping ad campaign. Automatic bidding helped furniture retailer MADE.COM lower their CPC by 80% while increasing clicks by 400%. Promoted Pins are a single image or video that appears in the home feed.

HootSuite 145
article thumbnail

Facebook Marketing: Now Available! | Justin Levy

Justin Levy

You can grab your copy from one of these awesome retailers: Facebook Marketing – Amazon Facebook Marketing – Barnes & Noble Facebook Marketing – Borders Facebook Marketing – 800CEORead Facebook Marketing – Books-a-Million Note: There is a Kindle edition available but not iBooks or audio versions, as of yet.

Facebook 259
article thumbnail

Social Media Advertising 101: How to Get the Most Out of Your Ad Budget

Hootsuite

Pro tip: Collection ads work especially well for retail and travel brands. It’s the perfect fit for a retail brand. Show people using your product, rather than a simple photo of the product itself. Source: Facebook. You can also develop video ads that play within other videos (Facebook video ad Inception !), Stories ads. Collection.