Convince & Convert

FEBRUARY 17, 2011

This concept was brought into sharp focus for me recently by the new “ Social Break-Up&# research from ExactTarget and CoTweet (clients) that examined why consumer stop engaging with brands in email, Facebook, and Twitter. Are you spending enough on digital marketing? Your Success Breeds My Success. And Vice-Versa.

Compete 132

Compete CoTweet CoTweet Small Business 132

Josh S Peters

JANUARY 18, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Microblogging , Social Media , Strategy , twitter » How can multiple people use one Twitter account? Well in a word Cotweet. How can multiple people use one Twitter account?

CoTweet 110

CoTweet CoTweet Microblogging Twitter 110

Convince & Convert

FEBRUARY 9, 2011

That’s one of my main takeaways from fascinating new research from ExactTarget and CoTweet (clients) called “ The Social Break-Up &# that studies why customers call it quits like Kim Kardashian and boyfriend du jour. When no longer interested, 25% of consumers just delete, ignore, or filter emails (undetectable by marketers).

CoTweet 140

CoTweet CoTweet Research Aggregator 140

Convince & Convert

DECEMBER 27, 2011

The bigger gauntlet for marketers on Facebook is sociological. New research from ExactTarget and CoTweet (clients) called “The Social Break-up” studied why consumers turn their backs on social and email connections with brands. Or, that Facebook is very clearly in business to make money for them, not necessarily for us.

Facebook 132

Facebook CoTweet CoTweet Real Estate 132

Convince & Convert

MAY 20, 2012

The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. This is especially true of the marketing management guys like Buddy, Involver, Vitrue, Wildfire, et al who all hope to be end-to-end solutions. Further, every company has analytics at some level.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Janet Fouts

FEBRUARY 16, 2012

I spoke recently to a group of PR and marketing professionals about how to use social media in their work. Any Marketer worth her salt knows that pretending to be the CEO and writing tweets–god forbid commenting as– the CEO is social media poison. They were ignoring her. ” She doesn’t and she’s right.

Social Media 116

Social Media Netvibes CoTweet CoTweet 116

Convince & Convert

NOVEMBER 10, 2010

What this Means for Marketers. In 2011, Twitter (and partners like CoTweet ) will beging offering a “self-serve&# advertising system that will be easy for small businesses to use. Maybe we shouldn’t be comparing Promoted Tweets and PPC ads, but rather Promoted Tweets and banner ads?

Advertising 117

Advertising Twitter CoTweet CoTweet 117

Convince & Convert

DECEMBER 29, 2010

There’s a LOT of places you could go to get you social media and digital marketing fix, an d I’m incredibly honored that you choose to spend time here. A terrific, relevant guest post from my friend Katie Van Domelan (now the client services manager at Cotweet – one of my clients). No frills, no flourishes.

Social Media 127

Social Media CoTweet CoTweet Statistics 127

Koka Sexton

AUGUST 17, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Using Cotweet to Manage Multiple Twitter Profiles CoTweet is a Twitter web application that lets anyone manage multiple twitter profile from one easy interface. As a free service CoTweet lets you manage up to 5 accounts at once. Maybe it’s entirely scalable.

CoTweet 63

CoTweet CoTweet Twitter Applications 63

Koka Sexton

AUGUST 12, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

CoTweet 69

CoTweet CoTweet Foursquare WordPress 69

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Learn the Science of Social Like any other online marketing program, social media is widely measurable – and testable.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Koka Sexton

AUGUST 25, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Google 66

Google CoTweet CoTweet Foursquare 66

Koka Sexton

AUGUST 17, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Using Cotweet to Manage Multiple Twitter Profiles CoTweet is a Twitter web application that lets anyone manage multiple twitter profile from one easy interface. As a free service CoTweet lets you manage up to 5 accounts at once. Maybe it’s entirely scalable.

CoTweet 49

CoTweet CoTweet Twitter Applications 49

Koka Sexton

APRIL 17, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

CoTweet 55

CoTweet CoTweet Flickr Foursquare 55

Koka Sexton

AUGUST 26, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

iPhone 68

iPhone CoTweet CoTweet Foursquare 68

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Email is all about actual audience. Approximately 25% of the time (on average) they will.

Social Media 135

Social Media Strategy Social CRM Consultant 135

Koka Sexton

AUGUST 12, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

CoTweet 53

CoTweet CoTweet Foursquare WordPress 53

Koka Sexton

MAY 22, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Much ado about nothing – Viral Marketing 20,000 visitors in a couple days can’t be wrong. Photo: [link] Viral Marketing is uncontrolable The geeky boyfriend post is a prime example of viral marketing. Viral marketing is based on this natural human behavior.

StumbleUpon 40

StumbleUpon Marketing iPhone Fashion 40

Koka Sexton

AUGUST 24, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

CoTweet 40

CoTweet CoTweet Foursquare WordPress 40

Koka Sexton

JANUARY 5, 2010

Traditional marketing only goes so far and emailing news is not the best way to communicate with people and even worse if you want to have your message shared with others. The company has a corporate marketing team that manages a Twitter profile and a Facebook page but our region (America) wanted to do more.

Software 58

Software Groups Groups WordPress 58

Koka Sexton

AUGUST 25, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

CoTweet 40

CoTweet CoTweet Foursquare WordPress 40

Koka Sexton

AUGUST 6, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS What goes up… Not really sure why this seems to be the status quo for the past few years but I’m on the job market again. How NOT to use your Social Media Marketing Manager! It made sense, a majority of the company was based in Mass. Use get_bookmarks() instead.

Foursquare 45

Foursquare WordPress CoTweet CoTweet 45

Koka Sexton

NOVEMBER 1, 2008

If you are a social media junkie, a marketing professional or just a geek like me and you want to have accounts on all of them and keep the same username for all, you can go to each site individually and see if your username is available. How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Social Media 40

Social Media CoTweet CoTweet Foursquare 40

Koka Sexton

NOVEMBER 1, 2008

If you are a social media junkie, a marketing professional or just a geek like me and you want to have accounts on all of them and keep the same username for all, you can go to each site individually and see if your username is available. How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Social Media 40

Social Media Foursquare CoTweet CoTweet 40

Koka Sexton

AUGUST 12, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Products 45

Products Foursquare CoTweet CoTweet 45

Koka Sexton

OCTOBER 24, 2008

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

CoTweet 65

CoTweet CoTweet Foursquare WordPress 65

Koka Sexton

AUGUST 6, 2010

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS What goes up… Not really sure why this seems to be the status quo for the past few years but I’m on the job market again. How NOT to use your Social Media Marketing Manager! It made sense, a majority of the company was based in Mass. Use get_bookmarks() instead.

Foursquare 40

Foursquare WordPress CoTweet CoTweet 40

Koka Sexton

JUNE 12, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

CoTweet 40

CoTweet CoTweet Foursquare WordPress 40

Koka Sexton

JUNE 12, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Foursquare 40

Foursquare CoTweet CoTweet WordPress 40

Koka Sexton

DECEMBER 23, 2008

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Applications 45

Applications CoTweet CoTweet Foursquare 45

Koka Sexton

AUGUST 12, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Products 40

Products Foursquare CoTweet CoTweet 40

Koka Sexton

MAY 28, 2010

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Foursquare 59

Foursquare CoTweet CoTweet WordPress 59

Koka Sexton

MAY 28, 2010

Some of the profiles were already created by someone in marketing on platforms I was familiar with like Twitter, Facebook and WordPress. In the @paragonamerica profile I focus on updates for our corporate line of software and industry news that applies to the storage market. How NOT to use your Social Media Marketing Manager!

Social Media 51

Social Media WordPress Software Foursquare 51

Koka Sexton

NOVEMBER 23, 2008

As a marketing tool, this can help in many ways. How NOT to use your Social Media Marketing Manager! It was like looking at the lifecycle of my Tweet , watching as the link was clicked over time (2hrs). You can track all of your links using Bit.ly over a day or a year. If you enjoyed this post, make sure you subscribe to my RSS feed !

URL 45

URL Foursquare CoTweet CoTweet 45

Koka Sexton

APRIL 13, 2010

There are bound to be more location based mobile applications that hit the market. How NOT to use your Social Media Marketing Manager! I bounce around the few I listed here and lean more toward Foursquare than anything else because I am most comfortable with it. Do you use a different app? Use get_bookmarks() instead.

Foursquare 51

Foursquare Badge iPhone Applications 51

Koka Sexton

DECEMBER 23, 2008

How NOT to use your Social Media Marketing Manager! Use get_bookmarks() instead.

Applications 40

Applications CoTweet CoTweet Foursquare 40

Koka Sexton

NOVEMBER 22, 2008

Internet Marketing For Your Website: Tips On How It’s Done Getting pumpkins with the boy. (@ Clayton Valley Pumpkin Farm) [link] Recent comments Koka Sexton dot Com: [.] How NOT to use your Social Media Marketing Manager! Thank you for shedding some light on a somewhat confusing subject. link] Scott Mahler’s last blog post.

RSS 40

RSS Feed Feedly FeedBurner 40