Four Ways to Measure Social Media Marketing Results
Webbiquity SMM
AUGUST 9, 2010
This category can also include metrics like blog visitors and RSS / email subscribers. Mid-sized to large firms may rely on fee-based social media monitoring tools like Radian 6 , Alterian SM2 , Cision or Vocus which provide automated sentiment tracking, while global brands can use tools like Neilsen BuzzMetrics or Cymfony.
Let's personalize your content