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11 Myths of Social Media Marketing

Webbiquity SMM

While recent studies show that about half of marketers say that social media reduces their overall marketing costs , it is by no means without a price. The primary budget effect of social media marketing is to shift costs from media buying to labor. Share this on Reddit. This confusion is partly due to some still-common misconceptions about social media marketing.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity SMM

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. Mark Price summarizes a Fast Company case study on how restaurant chain Houlihan’s engaged their best customers through some exclusive social media programs to increase sales and profits, and what other social media marketers can learn from the chain’s experience. Note: most are fee-based, but worth the cost for midsized to large enterprises active in social media marketing. by Kuno Creative.

B2B 23

Reddit and Pay What You Wish

mba2vc.blogspot.com

skip to main | skip to sidebar MBA2VC An MBA garduates take on the start-up/VC world Tuesday, July 13, 2010 Reddit and Pay What You Wish Interesting story is developing at Reddit, the news aggregation that was acquired by Conde Nast, and gets about 280 million hits a month. Someone is gonna figure this out and be very successful. Super Wi-Fi! Dont let them pick your pocket.

Social Networking Stats: Global Spending on Facebook Ads Increases 50%, #RLTM Scoreboard

The Realtime Report

Reddit: 114 million monthly unique visitors. via  Reddit. ” The price for social ads on Facebook has risen 54% over the last year; the price of cost-per click search ads rose 8% in that time. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via  Facebook. YouTube. over 1 billion monthly unique users.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs? Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). But how do you choose one? Range of coverage. Many include at least the most popular blogs as well. Value.

Tools 67

7 Ways to Generate Leads from Social Media

Kikolani

Social media lead generation isn’t just cost effective, but it produces actual results; reducing costs by 45% and increasing revenue by 24%. This quiz brought in new email subscribers at the cost of $3.80 (originally $6) each, and generated about 263 leads a day, nabbing them a 426% ROI in contrast to their original 233% that they started out with. (Source). Quizzes.

6,595 Words on a Traffic Generation Tactic You’re Not Using (But Should Be)

Viper Chill

App Cost : A way to calculate the likely cost of a mobile app you’re looking to develop. This one-page website has been shared 46,817 times on Facebook and reached the homepage of Reddit without having a single social share button on the site. We’ve already looked at the “How much should my video cost” app. depending on which link checker you use.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

And as more people find out about this gem of an advertising experience CPC and CPM prices will continue to march upward – I have already begun to see this in my own ad buys! Then we can really change the dynamic from marketing as a cost center to marketing as a profit center! Share this on Reddit. Enjoy! So people are looking for an alternative and that’s Facebook Advertising.

B2B 93

Startups To Watch in 2011

Idaconcpts

Customers won’t be frustrated by a busy restaurant, and the establishment can cut costs and have a more satisfied clientele. This app lets you see what’s cooking in your area along with the price, number of available portions, and when the dinner bell will be ringing! Share this on Reddit. The ability to share photos is almost as popular as the ability to share music online.

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Discover how to accomplish all of the tasks above and more using some of the coolest free and modestly priced social media and web tools released in the past year or so. Pricing ranges from $30 to $150 per month. Pricing ranges from $30 to $100 per month depending on features. Share this on Reddit. Supplement your email list with your contacts’ social network info?

Tools 95

The Future of Social Media

Webbiquity SMM

The cost and specialized knowledge involved, however, severely limited its utility as well as the length of messages that could be practically sent. It was costly to send out printed documents, you could send them only to your known contact list, and they weren’t searchable by the general population. Share this on Reddit. We live in amazing times. Share this on Bebo.

Open Source Web Management and Design Tools

Idaconcpts

For most web designers, however, Photoshop may have a lot of features they do not need, and therefore, it may not be worth the exuberant price. While you could easily empty your bank account on a commercial or custom-built e-commerce solution, there are a few good free and open source solutions that work very well, at no cost. Share this on Reddit. – HTML Editors. Python.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

In this post, Peter VanRysdam helpfully outlines four free-to-reasonably-priced sources for legal music soundtracks. Ekaterina Walter quotes Doug Frisbie, Toyota National Marketing Manager, as saying, “The price of inactivity is greater than the risks of anything we’d be doing in social media.” Share this on Reddit. Adoption soared. 85% of Inc. Mistakes were made. Magazine.

Tips 77

44 Questions to Ask Your Search Engine Optimization Company

Bill Hartzer

Apparently being “penalized in Google&# cost Ryan Abood’s company $4 million. Do you have experience managing PPC – Pay Per Click, CPC – Cost Per Click, and other bid management campaigns? Is this service part of the proposed price? Is this in addition to your contract pricing? Share this on Reddit. That part makes me “elated&#. Digg this!

Advance Your Business With Credit Card Processing Options

Idaconcpts

Processing Costs. Some businesses raise their prices to compensate for this, or tack on a “credit card charge&# to the order of anyone who uses a credit card to make a purchase from them. Consider More Than the Price. It’s not just price you should look into when you’re trying to find a company to handle your card processing, though. Tweet This!

How to Make Money Online in 2016: An Unexpected Approach

Viper Chill

It’s easy to get lost on Reddit for an hour, start flicking through Tinder when I’m bored or load up some documentary on YouTube. I’m almost certain there has to be a snowball effect when it comes to these things. The car cost around $150,000 so it’s a car out of reach for most people (you’ve got to love those taxes). That kind of stuff hasn’t worked for you before.

Fetching Friday – Resources Mashup & Manhattan Timelapse

Kikolani

How to price an eBook in the Kindle age – with eBooks getting less expensive, how do you balance pricing yours based on value provided? 43 paid search signals you need to understand – what advertisers need to know to maxmize clicks and conversions while minimizing cost. How top Redditors compete for karma – a look into the innerworkings of Redditing.

It pays to provide Support with Social Media

Buzz Marketing for Technology

The issue of the customer experience always becomes how do we improve it and how are we going to pay for it – since the contact center is typically considered a cost center. But in a recent survey by Forrester customers in every major industry preferred good customer service to price. Share this on Reddit. Why not be on the winning side of that equation. Tweet This! Digg this!

The Ultimate Social Media Etiquette Handbook

Techipedia: Tamar Weinberg

Tagging individuals in unflattering pictures that may end up costing your friends their jobs. Social News (Digg, Sphinn, Mixx, Reddit, Tip’d, and a whole load of related sites) Submitting only your own articles and posts to social media sites. Would you do the following within real face-to-face relationships? Facebook Adding users as friends without proper introductions. At all.

How to Get an Influencer's Attention

Techipedia: Tamar Weinberg

Simply give a person a 3 or 4 sentence email explaining what it is & does why it was created how it can benefit them and then…if it is something where incremental access costs next to nothing (like a SAAS offering) then give them a free account to check it out. Perhaps this might serve as the start of a real relationship. PR people shouldn’t try to get my attention. No hype.

Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

The tool not only tells you similar websites that people visit based on any URL, but you can also see some statistics about the audience that visits a certain site. I ran the social news site Reddit through the tool as an example and I’m told that around 55% of visitors are male (though I expect this to be a little lower than reality) and 24% of the audience are over 50 years old.

Search Engine Optimization Firms Like RankPay Still Hurting SEO Industry

Bill Hartzer

upfront pricing on our website, and have zero start up costs. I’d love to tell you more about our company and what we can do for your. Share this on Reddit. It is the companies like Rankpay (detailed below) that are sending emails like the one below that is truly hurting the search engine optimization industry as a whole. On Tue, Jan 18, 2011 at 10:21 AM, Chris B.

How to Publish Your Blog on Amazon Kindle

ProBlogger

There are several reasons, but the main ones are that it costs only 99 cents to subscribe to a blog on Kindle, and it offers added handiness. You get 30% of the total price, which is set by Amazon and can be anything between $0.99 and $1.99. So if you get, say, 1000 people to subscribe to your blog via Kindle, and the price is $0.99, you’ll make $297. It does not. Added income.

Social Media Optimization Tools

www.toprankblog.com

This is a characteristic of more advanced social media monitoring tools, but for those that want a quick glimpse, HowSocialble is easy to use and the price is right, just like these free social media monitoring tools. This addon helps identify articles that are becoming popular on services like Digg, Reddit and StumbleUpon giving you a heads up to submit to other services. Well done!

Tools 55

100 Media Monitoring Tools for PR

www.pamil-visions.net

Some offer in-depth features, but the price is too high; those that are free are not always that complete, or fast enough, or in-depth enough. This low-cost, digital media analysis system allows you to measure your total online media presence globally from the recognised leaders in reputation research – real time – without the cost of cuttings agencies. Cheers.

Tools 49

3 Trust-Building Factors That Improve Sales and Boost Profits

Idaconcpts

There is an immense amount of competition for any consumer looking to purchase online and often what will separate one website from another will not be price – it will be trust. Quality at All Cost. Share this on Reddit. But how does a website build trust? 1. Appearance. The first thing a visitor sees when they land on a website is the design and appearance. Tweet This!

Why I Gave a Domain Name Back to Its Former Owner

Bill Hartzer

could have talked to this former domain owner and told him that I owned the domain now and it would cost him $1000 to get it back. Share this on Reddit. Rogue Snapnames Employee Bids on Domain Name Auctions, Drives Up Prices Snapnames, an aftermarket domain name auction service, has reportedly discovered. Every so often, an opportunity comes up when you can do something good.

The Future of Blogging: I Had to Tell You This

Viper Chill

It’s more like a mini-eBook, without the price tag. Don’t let its lack of cost make you doubt the value here though. The Reddit homepage which was once home to interesting debates on world topics is now more dominated by IMGUR links than ever before. How crazy is it that some behind the scenes WordPress setting was costing me search rankings for my own brand name?

Meme 62

Search Engine Optimization: Why a Blog is Important

Bill Hartzer

Great website design does cost a lot of money, and putting together a great looking website is time consuming, especially if you want great copy. It really depends on your industry, but prices could vary from $5 per blog post to $100 or more for each blog post. Share this on Reddit. But after 6 months, your product page tends to become “stale&#. totally understand.

Content Is No Longer King: Curation Is King

www.businessinsider.com

In fact, content creation is costly and painful though this may be, may not result in measurably better content than content curation. What people (especially the content creators, and BTW I am one) dont get is the simple fact that, as supply of content goes to infinity, given more or less constant Attention (=demand), the price by necessity must trend toward ZERO. Im ready. Kaboom!

A Brief Introduction to The New Community Rules: Marketing on the.

Techipedia: Tamar Weinberg

The only substantial cost for you is time. How many of you would really want to ignore such a viable source of business that comes at such an affordable price? Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! The New Community Rules talks about the important role social media has begun playing in our lives. By using the power of search, they are able to find what they want or would be reasonably happy with. Search alone, however, isn’t cutting it. Listening.

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Pam says that she’s experienced great service and low prices (especially with their Twitter discounted rate) — and the “rooms were spacious&# too. Hotels in NYC are costly. Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo! Is it even possible? Indeed.

Score $5 Movie Tickets TODAY ONLY

Idaconcpts

Note: IMAX tickets in some cities cost more than the $10 voucher, so you’ll have to pay the difference. Each voucher goes toward the purchase price of one ticket.). Share this on Reddit. Dear readers of idaconcpts.com, I just got a tip from Groupon that they have a $30 for 6 movie tickets offer (that’s  just $5/ticket!). But wait…it gets better. Tweet This!

Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

Payless Shoes Payless is another well-known brick-and-mortar brand that’s best known for their ability to offer quality shoes for a low price. It’s not just a website though. I had an employer that was notorious for a bit of a “bait and switch&# pricing model. So here’s the scenario: A potential client reaches out to your agency. Calling attention to social profiles?

The Perfect Storm in Customer Service

Buzz Marketing for Technology

In my last post we discussed the 4 reasons why using Social Media pays to provide Support : Customers prefer a good customer experiences to low prices, helps aid in spreading WOM, makes customer less likely to defect and results in high profitability for the company. Share this on Reddit. But the back side of those objectives is where the perfect storm lives! Tweet This! Digg this!

Social Customer Support delivers Strong ROI

Buzz Marketing for Technology

Not only that but a recent Forrester study showed that customers actually prefer a better customer experience compared to everyday low prices, and moreover great customer experiences drive positive word of mouth (WOM). Layering on social media tactics for support can also decrease your contact center costs. Share this on Reddit. In a recent poll by the TSIA o f firms using social media – 68% of companies don’t know or can’t measure the ROI of social media. This is why they find it hard to see results that make for a strong ROI. Tweet This! Share this on Facebook. Digg this!

Why Become a Web Hosting Reseller?

Idaconcpts

For example, if you need a private server to host your website yet you do not want to pay the price for one, you can lease out partitions of the hard drive and divisions of the bandwidth to other people and divide the cost of the whole server between them. Share this on Reddit. An Alternative to Paying Clients. Hosting Reselling Can Be Difficult. Email this to a friend?

The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. After all, hourly consulting fees are typically much more costly than a “free lunch&# plus the travel time it took to meet up. Free is beautiful, and costs are part of life.&# Will You? Failed? Good stuff.

20+ Cool Social Media and Web Tools

Webbiquity SMM

You’ll find all of this and more in this collection of tools and reviews of some of the coolest free or low-cost social media monitoring and web tools so far this year. historical and real-time data, sentiment analysis, platform filtering) and ease of use with a more attractive monthly price than many well-known competitors. Share this on Reddit. Cool Web Tools. uberVU.

Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

There are two things we must understand before we can define if social media adds value to your business. 1: Opportunity Cost – Every time you spend a minute on social media is one minute you potentially lost revenue. The good thing about social media is that the opportunity cost tends to mostly be time. Is Social Media Worth it for You? They’re being disingenuous. Reply Davina K.