Whether it’s a disengaged donor, an unheard employee, a frustrated fan, or an unmotivated consumer, it will cost you time, money, and reputation if you fail to listen to your stakeholders. Industry InsiderThis is a guest post by Jordan Menzel, COO of CrowdHall. This tool is awesomely cool – check it out. ——————-. When you have some exciting news, you tweet it. When you want to mobilize your base for a specific action, you create a page for it. Have a policy change to communicate to your audience? Blog it. MORE >>

Yes, this will add time to your project and increase the cost. Implementation Industry InsiderThe following is an excerpt from Ray Van Hilst’s new eBook , 10 Things Members Want from Your Association Website. Download the full book and read all tips here. ———— Mobile and tablet computer sales are expected to surpass sales for desktop and laptop computers in 2013.  So why are you still designing a site for only one mobile experience? This is why the concept of Responsive Web Design (RWD) is so important.   Think “Mobile First”. Consider Context. MORE >>

Let’s look at five ways hybrid agencies disrupt the industry: They drive change of outdated pricing models.  Prototype agencies integrate technology to create remarkably efficient agency management and client services systems that lower operating costs, while increasing productivity and profitability. Their presence will be a disruptive force in the marketing services industry for years to come, shifting the balance of power and raising the bar for what’s possible when organizations seek marketing agency partners. Today’s guest post is written by Paul Roetzer. . MORE >>

I was privileged to be on a panel with some outstanding social media practitioners from the insurance industry at the 2011 Social Media Conference for Financial Services put on by LOMA LIMRA this morning. It’s been a low-cost, high-return recruiting success. Financial services firms – and insurance companies in general – are often seen as boring, but what these companies are doing within the confines of a heavily regulated business is anything but that. Farmers Insurance for example, hasn’t accumulated 2.3 million Facebook likes  by boring people. With 1.3 MORE >>

CommPartners( @CommPart ) is teaming up with the Hospitality Industry Professionals Network ( @HipN etwork ) on May 23rd to deliver the most interactive, entertaining and stimu lating hybrid event ever. Centered on the topic “ Understanding Meetings Cost in the New Reality ,” we’re combining thought-provoking industry experts and compelling subject matter with our progressive hybrid event model. Experience for yourself, the program dubbed the “Industry’s Must-Attend Hybrid Event of 2012”. And we would love fo r you to attend !! Don’t wait! MORE >>