article thumbnail

The Fight for the Future of Influencer Analytics

Convince & Convert

interesting to note that Twitter’s new “you must make your feeds look like Twitter.com” edict last week may have made Klout’s new interface DOA ). Using influencers to solely drive awareness is as cost-effective as a Paula Deen fitness camp.

Analytics 137
article thumbnail

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. If a user can have a single login and it all feeds to one spot (Facebook newsfeed or other place) it is powerful, period.

article thumbnail

RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

Facebook took a major (yet curiously underreported) move in this direction last week, when they enabled companies to publish to Facebook members’ news feeds for anyone that has “liked&# a Web page. If a user can have a single login and it all feeds to one spot (Facebook newsfeed or other place) it is powerful, period.

Facebook 167