The Way of the Web

JANUARY 12, 2010

If you look at the cost of customer service against one odd sale, the Guru is right. But not only has that been a relatively recent development, but those contacts are only for my work activity (And I’m afraid I won’t be sharing their details, as I suspect they’d be bombarded with emails and probably never speak to me again.)

Social Media 35

Social Media FeedBurner Airlines Blogroll 35

Writtent Blog

MAY 28, 2013

If you ever want to really annoy a marketer, tell them that content is low cost marketing. A 30 minute interview with a customer could be repurposed into loads of low cost marketing content. Type out a thoughtful answer to a question posed on social media, in blog comments, or via email, and publish for low cost marketing.

Cost 102

Cost Content Meme eBook 102

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? That’s why there’s a built-in calculator where you can input your costs (hard costs + labor costs) for each social media outpost, and the system automatically calculates your ROI.

Social Media 117

Social Media Strategy Statistics Metrics 117

Convince & Convert

JUNE 17, 2010

But at what cost? I once calculated time spent blogging vs. number of RSS subscribers. I look at it a little differently. Sure, you can get a ton of followers by doing all the right things ( Mack Collier has a great post here about how he got to 20,000 followers ). link] jaybaer Seriously, you are missing the boat on the Double Down.

Twitter 125

Twitter Metrics Social CRM Consultant 125

Convince & Convert

SEPTEMBER 21, 2010

As Charlene Li said recently, social media trades media cost for labor cost. When you show them the costs, they begin to understand it’s marketing, but then they wonder why pay you to do it when a 14-year old in their parent’s basement can do it? Social Media is Inexpensive False. Social Media is Fast False.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JULY 28, 2010

Total cost of this incredibly helpful marketing effort is very low, and Mike even offsets that by including ads from sponsors! This is the strategy of creating a Social FAQ. Thanks for the link back to the social FAQ – I'd lost the link during my busy summer. there is Mike’s phone number in big, bold letters.

Social Media 148

Social Media Strategy Consultant B2B 148

Buzz Marketing for Technology

JUNE 27, 2008

Ideal Lifestyle Costing. 7 Reasons to Subscribe Subscribe via: ( Email / RSS ). 12 Filtering Tips for Better Information in Half the Time: RSS, Del.icio.us 12 Filtering Tips for Better Information in Half the Time: RSS, Del.icio.us This comes as a shock to everyone in the tech crowd, but most people don’t use RSS.

Tips 263

Tips RSS StumbleUpon Google Reader 263

Bare Feet Studios

MAY 27, 2009

Blogger has to hustle on a case by case basis to cover costs and receive just compensation fro the incredible work being done building a targeted and loyal audience. Now is a good time to sign up to receive new articles by email as soon as they are published or subscribe to our RSS feed. Aloha, Share/Bookmark Thanks for reading!

Tourism 40

Tourism Blogger Upcoming Review 40

Convince & Convert

SEPTEMBER 21, 2010

You can also set up various searches from Google, Twitter, etc and run the RSS feeds from each search through Yahoo Pipes and have the resulting feed delivered to your inbox or RSS reader to monitor ongoing. Certainly on the cost side, with the multiple licenses, it came out far better, and the UI seemed a lot more intuitive as well.

Social Media 155

Social Media Radian6 Strategy SM2 155

Buzz Marketing for Technology

JUNE 27, 2008

RSS Feeds » SUBSCRIBE TO CIO. Login | Register | FAQ |. Get Control of Mobile Data (and More): Improve security and reduce costs with a mobility management platform (Video webcast). The Universal Wireless Client: How to simplify mobility and reduce the cost of supporting mobile workers (Video webcast). Webcasts |.

Wireless 100

Wireless RFP Web 2.0 Microsoft 100

Buzz Marketing for Technology

JUNE 27, 2008

Most executives saw it as a means to speed up and reduce the cost of the back office, the same way the assembly line had reduced manufacturing times and costs. Pre-assemble a file of possible leave-behinds -- cheat sheets, step-by-step instructions, FAQs, bookmark lists etc.

Organization 113

Organization Repository Module Template 113

Convince & Convert

JULY 8, 2010

Seth Godin predicted that RSS would kill email. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. link] [link] Bob Johnson 5 predictions of the end of email, 2004 to 2010 (RSS to FB): Why it isn't happening soon at [link] [link] Allison B.

RSS 128

RSS Research B2B Consultant 128

Convince & Convert

MARCH 3, 2010

An Enormous Opportunity The huge (and expanding) reach of social media, and its relatively low cost (at least from a production fees perspective) makes it an incredibly attractive proposition for marketers. Forrester Research shows that from 2009-2014, U.S.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Buzz Marketing for Technology

JUNE 27, 2008

Those self-service activities lead to greater employee satisfaction as well as efficiencies in access and response time, distribution costs and HR staffing. Site Map | Contact Us | FAQs | About Us | Media Kit | Reprints | RSS Directory | Sign Up for Free Newsletters | Disclosure Policy Copyright © 1999 - 2008 AllBusiness.com, Inc.

Applications 100

Applications Software Diagrams Real Estate 100

Convince & Convert

MARCH 22, 2010

link] [link] Jen Grant You're Invited to the Socialpalooza [link] by @jaybaer (who in my opinion is worth 10x more than the cost here #justsayin) [link] Skip Bensley RT @jaybaer: Wow. RT @jaybaer: You’re Invited to the Socialpalooza [link] (best Webinar series of the year) [link] Sarah Hartshorn You’re Invited to the Socialpalooza.

Price 108

Price Social CRM Social Media Consultant 108

Convince & Convert

APRIL 8, 2010

The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class. The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class.

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Sign up right now at a totally reduced cost for 2012 for a limited time. Cost Per Like Campaigns On Facebook: The CTR, Conversion Rate, Reach Tradeoff : Do you want to see the best return on your Facebook campaign — the highest cost per likes? Want the trends, news, and findings too? This article takes a look.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JUNE 8, 2011

Searchability improved, trees were saved and shipping costs plummeted. FAQs (real ones, that real media people would care about). RSS feeds for press releases and blog posts. RSS feeds for press releases and blog posts. Yeah, no one today mourns the press kit, but they were the best technology available at the time.

Press Release 200

Press Release scribd Vimeo How To 200

Buzz Marketing for Technology

JUNE 27, 2008

A really nice layout doesn’t have to cost a lot, but shows you’re more than a social media dabbler. Build RSS outposts on Facebook. Add Flog Blog, and several other RSS tools. There are 60+ rss readers in my blog, I write daily with at least 1 article. But most people who want to develop a personal brand do.

Social Media 280

Social Media Brands Technorati RSS 280

Convince & Convert

AUGUST 3, 2010

link] Justin Remember blogs such as thing one can still come to the readers (RSS, Twitter…) There's a great deal of social web functionality built right in. In the case of this blog, you'll see the top level “like&# in the top right corner by the RSS icon. subscribe to my RSS feed. Thanks for visiting!Awhile

Social Media 167

Social Media Facebook Marketing Consultant 167

Convince & Convert

AUGUST 3, 2010

link] Justin Remember blogs such as thing one can still come to the readers (RSS, Twitter…) There's a great deal of social web functionality built right in. In the case of this blog, you'll see the top level “like&# in the top right corner by the RSS icon. subscribe to my RSS feed. Thanks for visiting!Awhile

Facebook 167

Facebook Consultant Social Media Sites 167

Buzz Marketing for Technology

OCTOBER 14, 2008

Subscribe ( RSS | Email ). I think some planning is important, as you stated, but the difference now is plan relative to the cost of failure or changing. I put you back on my RSS feed. Getting Things Done FAQ. Zen Habits. Uncopyright. 73,800 People Subscribed. Photo courtesy of Joshua Hoffman. Productivity 2.0:

Products 260

Products Project Software Meeting 260

Buzz Marketing for Technology

OCTOBER 7, 2008

Whitepaper: Core Network Services Survey: The Costs and Impacts of DNS and IP Address Management. Update: AMD spins off manufacturing to cut costs, raise funds. Core Network Services Survey: The Costs and Impacts of DNS and IP Address Management. Update: AMD spins off manufacturing to cut costs, raise funds. Linux & Unix.

Wireless 268

Wireless Microsoft Applications Web 2.0 268

Techipedia: Tamar Weinberg

APRIL 28, 2010

Which is why I always say that after a period of community development, there should be initiatives to gather RSS registrations and email subscriptions at your home site. Last week I receive a canned response from them telling me to look at their FAQ page (which I already knew offered no assistance).

Facebook 277

Facebook Issues MySpace Privacy 277