Janet Fouts

DECEMBER 12, 2014

Here’s an example. Cost: We see Facebook ads with a typical CPE (Cost Per Engagement) of between $0.29 But cost per engagement is defined by Facebook as “The average cost per action related to your Page’s posts as a result of your ad.” Posts that reuse the exact same content from ads.

Engagement 143

Engagement Brands Facebook Journal 143

Janet Fouts

MAY 28, 2020

Think small, tightly knit trade communities or Facebook groups for example.). Communities have huge costs behind them and at some point, they all seem to give in to the reality of $$. When we are face-to-face, standing in the same room with each other, we treat each other differently than we do in large, public, online communities.

Communities 105

Communities Feed Feedly Conversation 105

Janet Fouts

AUGUST 13, 2011

It costs around $8 per month for a premium membership, but free accounts are available too with fewer features. Around one in ten registered users, for example, are thought to be from France. Xing works in a similar way to LinkedIn in terms of networking, building contacts and gathering references.

Social Media 134

Social Media LinkedIn Banking Social Networking 134

Janet Fouts

AUGUST 10, 2010

Avoid using wp at all costs. Here’s an example: User-agent: * Disallow: /spamming/ Disallow: /wp-content/ Disallow: /wp-includes/. ? Using the default name in your database tables “wp_yourdatabase&# is asking for trouble. Many hosts give you the option of creating new names. Login Lock down. WP S3 Backups.

WordPress 133

WordPress Hosting Open Source Class 133

Janet Fouts

NOVEMBER 12, 2010

The sharing of links, news and information are the most obvious examples of this, but even more important is generosity in supporting others. and uses the beer company Molson as an example of a company dominating their niche with a show of generosity in campaigns like this one. Generosity is a huge part of the social media experience.

Social Media 142

Social Media Paper.li Engagement Cost 142