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How Size Matters in the Social Media ROI Debate

Convince & Convert

Social media taps into the causal swirl of the fish pond, but if an executive across the table says he’ll need to see ‘solid ROI on that’ he’s might as well be asking to do a focus group with a group of golden carp. Your response should be simple. And the execution arm.

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How To Measure Your Social Media Efforts

Social Media Network Marketing

These investment at minimal level would be time, energy, technology [hardware, software the web and internet connectivity], dedicated human resource. Yes if corporates are accountable towards costs incurred then we too need to search a method on this. But the cost can be quite high in some cases. Thanks for sharing. Nice blog.

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The digital marketing trends & ideas to take into 2017, and beyond

Audiense

Why pay thousands on market research focus groups when many of the answers are already out there for you to glean from open data sources online? “As But, if we skew our focus too far to the nitty-gritty of performance on those platforms, we’ll lose the energy and creative spirit that made social such a force in the first place.

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