Buzz Marketing for Technology

MARCH 11, 2010

To help achieve that goal, organizations now adopt formal processes that structure how the listen for mentions of their brands in Social Media and B2B Marketers are no different. Giving excellent support to your customers is priceless, especially when you look at the cost for acquiring a new customer. Share it on StumbleUpon.

B2B 206

B2B Social Media Radian6 Tweetdeck 206

Bill Hartzer

FEBRUARY 18, 2010

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Share it on StumbleUpon.

Study 155

Study Facebook Health Care Digg 155

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. The C-suite expects justification for every dollar spent, including investments in social media marketing. Share it on StumbleUpon.

SM2 187

SM2 Alterian Vocus Social Media 187

Buzz Marketing for Technology

NOVEMBER 17, 2010

Xbox Support found that people they help on Twitter are far more satisfied than people they help via the call center, not to mention the cost of providing that service is significantly cheaper as well. Share it on StumbleUpon. Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing.

Brands 243

Brands Reputation ROI Case Study 243

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. A year ago, the top questions most marketers had about social media related to tactics, with ROI second. The Biggest Question.

Report 191

Report Social Media B2B ROI 191

Buzz Marketing for Technology

AUGUST 25, 2010

Currently you really have 4 major operating systems in the mobile space (in order of market share trajectory): Blackberry 33% and declining, Android 27% and rising, Apple 23% and declining, and Microsoft 11% and declining (see graphic). which cost a Best Buy employee his job for posting it. Share it on StumbleUpon.

iPhone 218

iPhone Brands Apple Microsoft 218

SocMed Sean

JANUARY 11, 2012

Little did I know… I had a shopping list of what I wanted to get her: Must have good eReading capabilities Must cost under $300 Must be a known brand (no off-brands that won’t be supported) Must be upgradeable Must be expandable What I settled on was the Nook Color. The only cost is the actual SD card itself.

iPad 244

iPad Tumblr StumbleUpon Digg 244

Bill Hartzer

DECEMBER 27, 2010

Gleanster is a new breed of IT market research. Gleanster takes a different approach by providing market research that they have gathered: and you can get the data for free. I took a look at the Social Media Marketing research data. Well, almost. You can actually download the reports for free after you register for the service.

Research 113

Research Report Social Media Cymfony 113

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for a hardworking professional to manage and successfully implement search engine marketing campaigns for their client’s customer base. This person will lead a team to develop, implement, and analyze search engine marketing campaigns for these client’s that drives business results. Share it on StumbleUpon.

Engineering 106

Engineering Marketing Insurance Skills 106

Buzz Marketing for Technology

MARCH 30, 2010

I am a big fan of David Meerman Scott’s work and I am in the middle of re-reading his book the New Rules of Marketing and PR 2nd edition ! Translation – it provides a rich target for your marketing, you may even put a name or a face to it as one of his blog post detailed called How Well do you Know your Buyer Personas ?

Advertising 205

Advertising Crowdsourcing Facebook Case Study 205

Buzz Marketing for Technology

MARCH 25, 2010

Last time I checked those are some pretty good outcomes especially since the cost of acquiring new customers is 5 to 20 times more expensive than retaining existing customers. But Marketing and Customer Service are the two that can be listening and responding to the customer conversations that you can’t afford to ignore. Tweet This!

RSS 171

RSS StumbleUpon Cost Digg 171

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. The only substantial cost for you is time. Is MySpace marketing really worth it? When should I use Digg ? What content works best on StumbleUpon

Communities 170

Communities Marketing MySpace Yahoo 170

Saying It Social

MAY 18, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials I Started A Social Media Marketing Program Two Months Ago, Where Are My Leads? Social media marketing is about forming, developing, and maintaining relationships. It takes time to establish trust with your target market.

Social Media 168

Social Media Marketing Small Business Cost 168

Idaconcpts

NOVEMBER 2, 2010

Note: IMAX tickets in some cities cost more than the $10 voucher, so you’ll have to pay the difference. Since this is technically a local deal, the landing page has been primarily designed for the local market who gets the daily email, but these tickets are redeemable nationwide! Share it on StumbleUpon. Tweet This!

Technorati 119

Technorati StumbleUpon Digg Reddit 119

Webbiquity SMM

SEPTEMBER 21, 2010

There is simply no cost-effective way for them to be on scene in every city, town, or village where the next big news story may break. The cost of maintaining large news and content producing/gathering staffs is becoming more difficult to justify and monetize. Bloggers and content marketers want traffic. Share this on Facebook.

Aggregator 187

Aggregator B2B Paper.li Content 187

Webbiquity SMM

NOVEMBER 16, 2010

The grandmotherly maxim, “The good Lord gave you two ears but only one mouth for a reason&# applies to social interactions in general, but is nowhere more critical than in social media marketing. Social media marketing is about earning your audience’s attention. Share it on StumbleUpon. Find out who’s talking.

SM2 189

SM2 Alterian Social Media Influencer 189

Idaconcpts

JANUARY 11, 2011

MyLikes contacted its portfolio of high profile influcencers to negotatate cost-per tweet campaigns. According to MyLikes, in the cost-per-tweet campaign, 10 tweets by high profile MyLikes influencers directed their followers to Kayak’s website, and resulted in 16,626 click throughs. Share it on StumbleUpon. Tweet This!

Twitter 132

Twitter Technorati StumbleUpon Digg 132

Bill Hartzer

JANUARY 19, 2010

The Bay Area Search Engine Academy has officially opened their enrollment and registration for approaching Search Engine Optimization classes and internet marketing training for companies. Share it on StumbleUpon. “Anyone can learn our six-step process and get results,&# Petty adds. San Francisco – Coming Spring 2010.

Training 100

Training Engineering Class Wireless 100

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Customer Loyalty Program via Social Media (via PR Workbench) I’m a huge proponent of retail locations using Foursquare to enhance customer experience. Leave a comment Click here to cancel reply.

Loyalty 124

Loyalty Foursquare Social Media Retail 124

Idaconcpts

FEBRUARY 5, 2011

The rapid rise of social media has allowed skillful individuals to reach thousands of others at little or no cost other than manpower and wit. Good options are Facebook Ads for Facebook advertisement, LinkedIn Ads for LinkedIn promotion, and MyLikes for Twitter marketing. Share it on StumbleUpon. Email this to a friend?

Advertising 155

Advertising Social Media LinkedIn How To 155

Bill Hartzer

SEPTEMBER 7, 2010

Marketing online is a game that many people have a hard time winning these days, due to the field being so competitive. The tips and strategies that marketers used even a few short years ago, are now considered outdated and frankly they don’t work as well as they used to. Guest Post by Curt Dalton.

Marketing 112

Marketing Engineering Technorati StumbleUpon 112

Saying It Social

MARCH 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Free Tools for Social SEO Plenty of bloggers are talking about the inevitable intersection of social media marketing and search engine optimization.

SEO 128

SEO Tools Engineering StumbleUpon 128

Idaconcpts

DECEMBER 21, 2010

We spend so much time optimizing our Adwords campaigns, to filter out the searches we do not need, ensure our ads are well-positioned and don’t cost the earth. Claire Jarrett runs Marketing By Web, who offer Google AdWords Management. Share it on StumbleUpon. Email this to a friend? Subscribe to the comments for this post?

Adwords 132

Adwords Brands Technorati StumbleUpon 132

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media Worth it for You? Because of the nature of the marketing tool, each industry differs to the point that people just aren’t sure. Is Social Media Worth it for You? They’re being disingenuous.

Social Media 164

Social Media Yahoo Discount Training 164

Bill Hartzer

MAY 26, 2010

While these are useful ways to gather marketing and demographic data , you still need to know what people are saying behind closed doors. If you want to be successful with your social media campaigns, and want a solid, and innovative way of doing so, then MutualMind is a must have for almost any business, research center, and marketing firm.

Klout 114

Klout Brands Reputation Digg 114

Webbiquity SMM

DECEMBER 21, 2010

From a pure lead generation / ROI standpoint, this skepticism isn’t entirely unjustified; research from earlier this year showed that branding metrics (increased brand exposure, webs traffic, email subscribers partnerships)—not strict revenue or ROI measures—topped the list of benefits that b2b marketers realized from social media activities.

Social Media 191

Social Media Research ROI Technorati 191

Bill Hartzer

JANUARY 18, 2011

I am still amazed that search engine optimization firms like RankPay are still relying on what I would call shady marketing techniques like sending UCE Spam (UCE stands for Unsolicited Commercial Email), trying to get more search engine optimization business. marketing dallas&#. creator / Director of Search Marketing.

Engineering 151

Engineering Industry SEO Domain Name 151

Techipedia: Tamar Weinberg

JANUARY 25, 2008

and obviously more recently sites such as Digg. Twitter is also a tool to get feedback, to network, to take notes, to market your product, to communicate with customers, to set up meetings, and to find prospects — among other things. Twenty-two minutes after it hit the front page, it sat at 2099 Diggs.

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Bill Hartzer

MARCH 8, 2010

I had an interesting conversation over the weekend with Marvin, who called me to discuss Network Marketing. My conversation with Marvin, a network marketer who is heavily involved in MLM (Multi Level Marketing) and network marketing, thought that he could sell me a domain name and website.

Engineering 140

Engineering Domain Name Marketing How To 140

Idaconcpts

NOVEMBER 18, 2010

This trend is welcomed not only by consumers who like the convenience of anytime banking, but also by financial institutions that like to streamline operations and cut down costs. opening a money market account ) from friends and family or a significant other than from an online community. Share it on StumbleUpon. Tweet This!

Banking 137

Banking Mobile SMS Survey 137

Techipedia: Tamar Weinberg

JULY 21, 2009

Every bad sale costs you five. Here’s some more food for thought: Every blog post or negative review costs you thousands of customers. Some will go the extra mile to share with their friends exactly why they’re moving on, too, so don’t make any missteps that will cost you business down the road.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Webbiquity SMM

SEPTEMBER 1, 2010

by MediaPost Marketing Daily Commentary. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. Among the tools noted are Omniture (web and social media analytics), Eloqua (marketing automation / demand generation software) and Twitalyzer (Twitter-specific measurement). Tweet This!

Press Release 200

Press Release Tips HootSuite Alltop 200

Idaconcpts

SEPTEMBER 13, 2010

With CCTLDs it is easier to target a national (or local) market and its people. No extra costs for registering, hosting, building new site as everything can be accommodated by the existing (parent) site. Share it on StumbleUpon. for the UK,de for Germany etc) Google will automatically know which country you are targeting.

SEO 131

SEO Sites Domain Name Hosting 131

Bill Hartzer

MARCH 1, 2010

Research for the article, “How Effective is Facebook Marketing?”, The results of the study indicate that Facebook fan pages provide an effective and low-cost way of social media marketing. Share it on StumbleUpon. Tags: Social Media Social Media Marketing facebook. Subscribe to the comments for this post?

Facebook 131

Facebook How To Technorati StumbleUpon 131

Webbiquity SMM

JANUARY 24, 2011

A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. PowerPoints That Turn Into YouTube Videos Create Instant Marketing Tool by MediaPost Search Blog.

Tools 206

Tools Social Media Sysomos Lithium 206

Buzz Marketing for Technology

JULY 21, 2008

NY times article pointing to the $650 billion cost estimate of information overload published by a US research firm. Looks at it from a marketing perspective. link] - our article summarizing the impacts and costs of IO in a large organization. Why Digg works. StumbleUpon.  Articles worth reading  . Yes, indeed.

Resources 133

Resources Products Directory Newsvine 133

Bill Hartzer

DECEMBER 23, 2010

First of all, you want to clearly define your search engine marketing efforts. You may determine that the general term ‘widget’ has considerably higher competition and it would be more cost effective to target the Level-2 terms. Share it on StumbleUpon. Subscribe to the comments for this post? Post this on Diigo.

Engineering 110

Engineering Research Widget Tips 110