Kikolani
OCTOBER 22, 2012
Although in the past there has been talk of Clicksor ads inserting malware, they have now joined The Media Trust, the same verification system that Google, Yahoo! Clickbooth offers yet another unique alternative to Adsense, with the option to go for both CPA (cost per action) and CPC (cost per click) solutions.
Convince & Convert
JULY 23, 2013
Many marketers remain obsessed with the C-suite of metrics: CPM, CPC, CTR, CPV, and CPA. But all of those metrics are merely cost-based metrics—all they tell you is how much different components or outcomes in a campaign cost. They’re the ones who spend £300,000 to buy a one-day homepage takeover on Yahoo!
Laurel Papworth
AUGUST 1, 2010
Even coins don’t actually cost $2 to make, they “represent&# a collective, community value of what is worth $2. Back in 2005 I was blogging about Yahoo Yen and New$ Dollar but I guess traditional giants missed the boat – it’s freshfaced Mark Zuckerberg and his 400 million strong network that will dominate.
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