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No patience for the ROI of Social Media discussion

Buzz Marketing for Technology

I detailed a few ways that companies used to track lead generation such as: a unique 800 number in their white papers or a unique hotlink or email address embedded in their white papers. In a blog post a few weeks ago called - Why is measuring Lead Gen in Social Media so hard? -

ROI 109
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How Location Data Can Make or Break Your Business

Convince & Convert

Five years ago, Yext launched a network called “Power Listings,” which brought together over a hundred different publishers including Apple Maps, Yahoo, Bing, Facebook and others to allow you to update your business listing information. So it’s not just a one-time white paper, or just a native ad, or an occasional post.

Data 60
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Trending Sources

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

The blog, like the conference series, aims to drive and deepen conversation about how todayĆ¢??s Learn how McGraw-Hill/Platts, a world leader in providing energy information, experienced an 40% increase in online sales and an uptick in lead conversions from 10% to 25% by enhancing its search strategy. FAST White Paper.

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KMWorld.com: What are people searching for and where are they looking?

Buzz Marketing for Technology

White Papers. Document Management/Conversion. Instead, everyone is going to Google, Yahoo or MSN. KMWorld NewsLinks. Buyers Guide. Web Events. Event Calendar. Research Reports. Advertise with KMWorld. Research Centers. Business Intelligence. Business Process Management. Collaboration. Competitive Intelligence.

Insurance 124
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A Beginnerā€™s Guide to Microsoft (Bing) Ads in 2023

Hootsuite

Youā€™ll actually be displayed across multiple sites, as they own Bing, MSN, Yahoo, and AOL. Microsoft and Yahoo also have several smaller partner sites that are owned and operated by syndicated search partners. Looking to attract people to your niche, highly-technical white paper writing company? Try it free today.

Microsoft 145
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Social Pros Podcast 6 ā€“ Chad Pollitt, Kuno Creative

Convince & Convert

Jay, as you know, is a really smart guy, and he’s brought on some great guests and the conversations have always been timely and relevant. If I’m engaging with people and want to drive promotion and awareness and actually have conversations with people, it’s Facebook all day long. Eric: It has been a pretty fun show.