Sherrilynne Starkie

OCTOBER 15, 2018

You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada. Forty-two per cent of us are on Twitter and 45 per cent of users are on it daily. Or conversely, to keep their names out of the news. Where are relevant conversations happening on social media?

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Sherrilynne Starkie

AUGUST 4, 2012

A new social media strategy was launched earlier this summer which includes Ottawa police Twitter and Facebook accounts. Since 2009, the UK’s West Midland’s Police have been engaging on Facebook, Twitter and Youtube, to v ery good effect. In Ottawa, we have Inspector Uday Jaswal now using Twitter.

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Sherrilynne Starkie

JANUARY 29, 2018

Native platform analytics including Facebook, Twitter, LinkedIn and Snap. In regular audits, a social media consultant will examine key performance indicators (costs, sales, customer satisfaction) alongside social media metrics (reach, engagement, conversions). And of course, software skills are paramount.

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Sherrilynne Starkie

MARCH 2, 2013

One thing is for certain, the Oscars are a true social media global phenomenon which clearly demonstrate the power of content marketing in driving social conversation and therefore awareness, loyalty and, undoubtedly, sales. Some of the stars themselves, notably Ben Affleck , took to Twitter to celebrate and share their own excitement.

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Sherrilynne Starkie

JUNE 16, 2013

Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow users to add context to a post or indicate that it is part of a larger discussion. However, the new function does make it a lot easier to find and understand the focus of conversations taking place. Hashtags are the first step.

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Sherrilynne Starkie

MARCH 28, 2013

Rather than posting a replay at the end of a long string of comments, this allows Facebook users to directly reply to comments within a conversation that's on a user's Timeline page. Twitter Blog: Celebrating #Twitter7. " Today is Twitter's 7th birthday, which we observe on the day @jack first tweeted.

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Sherrilynne Starkie

APRIL 20, 2013

AT a recent IABC Ottawa professional development event, speaker Melissa Carroll, the person behind the Montreal Police Service ’s (SPVM) Twitter account during the 2012 student protests against tuition fee increases, explained that social media can really move people. It turns out that Twitter was the perfect channel for the task.

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Sherrilynne Starkie

APRIL 5, 2018

Companies often focus a lot of resources on three or four major channels: Facebook, Instagram, Twitter and LinkedIn, because that’s what they know. Soon productive online conversation about important issues was taking place. Focusing on high-impact, high-value relationships turned things around for this campaign.

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Sherrilynne Starkie

AUGUST 4, 2013

Facebook and Twitter were informing the friends and family of victims (often erroneously) of the unfolding disaster in real time — even publicly naming names of victims long before anything could be officially confirmed. “The As events rolled out on that fateful night, Twitter told the story of the disaster in real time.

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Sherrilynne Starkie

APRIL 6, 2018

Facebook, LinkedIn, Twitter and Pinterest are all featured. Twitter releases 12th biannual Transparency Report. Twitter has suspended 1.2 The company says its committed to increasing the health, openness and civility of public conversation around the world. Listly by Sherrilynne Starkie. Follow List. Embed List.

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Sherrilynne Starkie

APRIL 26, 2015

Twitter has been around now for nine years; during that short time it’s changed both the PR profession and practitioners alike. I’ve built an international following and have had many great opportunities come my way thanks to my Twitter profile. Many of my clients first became aware of me via Twitter, so did my boss.

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Sherrilynne Starkie

DECEMBER 20, 2014

Back in the day, when Twitter first launched there weren’t a lot of people involved and the conversation veered from the mundane (what I had for lunch) to banal (here’s a coding challenge). We started to fall in love about the time that Twitter showed up at SXSWi. Lately though, many of us have been getting bored with Twitter.

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Sherrilynne Starkie

AUGUST 20, 2012

The group also serves to facilitate conversations that will provide management with insight to help better serve all clients going forward. We provide this group with premium content and a ‘news here first’ service. It’s early days yet, and there have been some bumps on the road.

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Sherrilynne Starkie

JANUARY 10, 2020

Twitter is launching a new takeover ad product, Promoted Trend Spotlight. This placement places video content on the Explore tab which is Twitter’s collection of trending topics and hashtags. Surfaces conversation by tying together the prominent placement and expansive coverage atop Twitter’s Explore tab.

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