Jon Loomer

APRIL 5, 2023

I’ve been in search of a Facebook Conversions API alternative to the API Gateway that works seamlessly with Google Tag Manager. Zaraz is a third-party tool manager built by Cloudflare. I’m not going to try to explain the technical capabilities of the tool because that’s not my expertise. What do you think?

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API Conversation Facebook Eventful 159

Jon Loomer

APRIL 6, 2022

Do you understand how custom conversions are used for Facebook advertising and how they’re different from standard and custom events ? The confusing part for many advertisers is that standard events, custom events, and custom conversions can all be used for both reporting and optimization. I use custom conversions to accomplish this.

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Conversation Facebook Eventful URL 188

Ignite Social Media

OCTOBER 23, 2023

But can brands drive significant website traffic and conversions from the TikTok platform? Paid TikTok Ads Can Drive Traffic Efficiently Paid TikTok ads open up more possibilities for driving traffic and conversions. Conversion-focused ads will see better performance if they build on established brand awareness and interest.

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Conversation Marketing API Analytics 110

Bill Hartzer

FEBRUARY 15, 2024

Developed over two years by an experienced executive team, Hedgehog isn’t just another social network—it’s a sanctuary for real conversations and a genuine sense of community. By subscribing to a monthly fee, contributors gain unfettered access to a suite of tools and privileges designed to amplify their impact.

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Conversation Platform Meeting Construction 94

Jon Loomer

NOVEMBER 22, 2019

If you want to know how many conversions were driven by an ad, Facebook is very good about helping you uncover that information. Today we’ll talk more about conversions from organic distribution, the ways you can track it, and how it ultimately impacts our actions as marketers. Organic Posts and Conversions.

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Organization Conversation Facebook Metrics 210

Jon Loomer

MARCH 8, 2022

We need to talk about the Pixel Event Setup Tool. The Event Setup Tool allows advertisers to add standard events for conversion tracking to their website without code, which is pretty great. I first wrote about the Event Setup Tool when it came out more than three years ago. That doesn’t make the tool worthless.

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Hootsuite

MARCH 26, 2024

But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done. Social collaboration tools make it easier for you to divvy up tasks among teammates, share feedback and ideas, and make sure everyone is on the same page.

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Collaboration Tools Social Media HootSuite 86

Jon Loomer

SEPTEMBER 14, 2020

Facebook pixel events and custom conversions are important tools that can amplify your marketing and advertising efforts. First, if you haven’t read my guides on how Facebook pixel events and custom conversions work, I encourage you to do so: Facebook Pixel Events: An Introduction. Conversion optimization.

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Eventful Conversation Facebook URL 209

Jon Loomer

SEPTEMBER 8, 2020

But if you aren’t using custom conversions, you’re doing it wrong. Let’s walk through what custom conversions are, how to create them, and how you might use them. Do you know how to use Facebook Custom Conversions? What Are Custom Conversions? Pixel events and custom conversions work in tandem.

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Conversation Facebook URL Eventful 190

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools? First things first, though.

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Brand Monitoring Tools Brands HootSuite 98

Sprout Social

AUGUST 29, 2023

The recent rise of tools like ChatGPT has made the idea of a robot assistant more tangible than it was even a year ago. With exciting new tools like conversational AI, it’s already here, and it’s changing the way we work for the better. Table of contents—feel free to skip ahead: What is conversational AI?

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Conversation FAQ Sentiment Banking 78

Ignite Social Media

MAY 13, 2021

A pixel or tag is a snippet of code placed on a website that allows social platforms to collect event and conversion data via the browser. Today, phasing out third-party cookies will impact a brand’s ability to garner valuable insights, build retargeting audiences, and run conversion-based buying. Both rely on third-party cookies.

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API Conversation Tips Facebook 155

Sprout Social

AUGUST 22, 2023

Artificial intelligence (AI) technologies, especially natural language processing (NLP) and machine learning (ML) have transformed social media listening tools into comprehensive platforms for business intelligence. What is conversational analytics? What are the benefits of conversational analytics?

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Analytics Conversation Brands Sentiment 84

Sprout Social

JULY 19, 2023

Driving conversion through compelling video is a common goal in social media video marketing. Video content is a must for brand awareness and reach, but to continue justifying investments, teams need strong video conversion rates too. A strong conversion rate is a quantifiable way to make a case for more video resources.

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Conversation Video Tips Embedding 89

The Realtime Report

MAY 1, 2020

U-M Researchers Train Tech Tool to Find Relationship Clues from Written Conversations. New research from the University of Michigan and Nokia Bell Labs has used crowdsourcing and a tech tool to detect how these characteristics are expressed in everyday language and how they shape social dynamics. wealthy or deprived).

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Training Research Conversation Crowdsourcing 91

Jon Loomer

SEPTEMBER 8, 2020

But if you aren’t using custom conversions, you’re doing it wrong. Let’s walk through what custom conversions are, how to create them, and how you might use them. Do you know how to use Facebook Custom Conversions? What Are Custom Conversions? Pixel events and custom conversions work in tandem.

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Conversation Facebook URL Eventful 146

BeingOptimist

FEBRUARY 7, 2021

You have to focus on how to burn MP4 to DVD with the appropriate mp4 to DVD conversion program right now. You can research the basics and modern aspects of the tools designed to convert MP4 to DVD. The following details explain to you some of these tools suggested by happy users. This tool supports Windows 10 and M-Disc.

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Conversation Software Features Tools 104

Jon Loomer

JANUARY 22, 2020

Much of this information has been moved to the Inspect Tool, which is enormously valuable. If you aren’t familiar with the Inspect Tool (also known as the Delivery View ), you’ll find it at the ad set level. That will open the Inspect Tool’s various charts and graphs. Conversions. App Installs.

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Tools Facebook Cost Overview 216

Sprout Social

MAY 15, 2023

While it’s not exactly possible to read people’s minds, you can get pretty close by listening in on their social media conversations. That’s why you need social listening tools to analyze what people are saying on social media and extract valuable insights. But the quality of your insights greatly depends on your choice of tools.

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Tools Tweetdeck Brands Sentiment 109

Social Media Today

MAY 10, 2021

Twitter has long been a great community-building and outreach tool - but can it help generate more conversions?

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Conversation Twitter Community building Communities 218

Oktopost

JULY 20, 2023

Threads is designed to be a space for sharing text updates and joining public conversations. But what really sets Threads apart is its tools for enabling positive, productive conversations. This means you can expect a safe, respectful environment for your conversations. Now, here’s the kicker.

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Conversation B2B Community building Instagram 91

The Realtime Report

APRIL 12, 2023

The Future of SEO with AI Integration: How Conversational AI-Powered Search Engines Will Impact SEO Search engines are evolving rapidly with the advancement of artificial intelligence (AI). In recent years, we have seen several innovations that aim to make searches more interactive, personalized, and conversational.

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SEO Engineering Conversation Research 91

Sprout Social

MARCH 7, 2024

In this guide, we’ll explore how competitive analysis reports benefit your business, how you can build effective reports, the areas to focus on and competitive reporting tools. Benefits of a competitive analysis report A competitive analysis report serves as a tool for competitor benchmarking. What is a competitive analysis report?

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Analysis Report Examples Tools 91

Social Media Today

APRIL 28, 2020

Snapchat is launching a new ad offering that will enable marketers to purchase the first ad slot in Snap's rising, TV-like programs.

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Conversation Tools Video Marketing 202

agora pulse

FEBRUARY 19, 2020

Besides, customer-centric content strategy entails using customer research tools and methods most traditional content strategies lack. There are various tools to help, including: Google Analytics Demographics (persona building). So Google’s moves aim at understanding and interpreting these “conversations” are helpful.

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Oktopost

JANUARY 11, 2024

Demand generation tools leverage automation technologies to help you understand your customers better and make data-driven decisions. But there isn’t a one-tool-fits-all-your-needs available in the market: you still have to pick your demand gen battles. What is a Demand Generation Tool?

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Tools B2B Hubspot Analytics 62

Oktopost

MARCH 20, 2022

As part of the platform, the new module will provide our customers with best-in-class tools to tap into social conversations that impact their businesses. Tracking customer conversations, industry trends, and influencers. Today, we’re happy to announce Oktopost’s Social Listening.

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Conversation Sentiment B2B Module 118

Keyhole.co

MARCH 20, 2024

With the help of LinkedIn monitoring tools, optimizing your efforts can get a lot easier. Importance of LinkedIn monitoring tools When we talk about LinkedIn monitoring, we’re referring to the process of keeping track of your audience on LinkedIn, looking for ways to connect with them and turn them into customers.

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LinkedIn Tools B2B Price 52

Sprout Social

JULY 7, 2021

What started out as a conversation between a six-year-old girl and the family’s Amazon Echo Dot turned into an order for a dollhouse and four pounds of sugar cookies. Known as conversational commerce, this buying experience offers customers even greater convenience and enables brands to engage shoppers in more personalized ways.

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Team Conversation Social Media Instant Messaging 140

Sprout Social

JANUARY 11, 2024

These tools can break bottlenecks, boost productivity and delight customers at crucial moments. Below we dig into why customer service software matters and tips for choosing a tool. Customer service software refers to tools that streamline and automate tasks for support teams. What is customer service software?

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Software Tools Knowledge Base Hubspot 83

Direct Marketing Observations

JANUARY 12, 2018

If you can’t hold a conversation, don’t understand context and are taking yourself too seriously-this might not be for you. Pro Tip #2: You don’t need any tools to do B2B social media marketing effectively. You’ll probably need to be somewhat adept at that aspect or understanding. Do you know what that means?

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B2B Influencer Conversation Social Media 276

Hootsuite

DECEMBER 15, 2021

Conversational AI can be a major asset to your social media presence. Conversational AI technology can increase your team’s efficiency and allow more customers to receive the help they need faster. Keep reading to find out how your business can benefit from using a conversational AI tool for social customer service and social commerce.

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Conversation How To Retail Issues 132

Hootsuite

OCTOBER 27, 2022

Without conversational commerce , this happens online all the time. Learn how to take your customer service digital with conversational commerce. Delight your customers and improve conversion rates. What is conversational commerce? Conversational commerce takes your customer service digital. You leave empty-handed.

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Conversation Brands FAQ Survey 98

Sprout Social

APRIL 19, 2022

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. Some 70% of people agree they expect conversational experiences from brands. To provide the best customer experience possible, invest in conversational marketing. What is conversational marketing?

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Conversation Strategy Social Media Marketing 98

Jon Loomer

SEPTEMBER 13, 2020

Facebook pixel events and custom conversions are important tools that can amplify your marketing and advertising efforts. First, if you haven’t read my guides on how Facebook pixel events and custom conversions work, I encourage you to do so: Facebook Pixel Events: An Introduction. Conversion optimization.

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Eventful Conversation Facebook URL 119

Sprout Social

AUGUST 17, 2022

Below we’ve broken down some of the best social media monitoring tools and how to pick one that makes sense. These types of conversations don’t typically pop up in your notifications. That’s why brands use social media monitoring tools to supplement their native data. The problem?

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Campaign Social Media Tools Hubspot 123

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. What are brand safety tools?

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