Mindjumpers

JANUARY 26, 2011

Facebook, Twitter, Linkedin, blogs etc. offers organizations the chance to join conversation with millions of customers around the globe every day. In many companies, it will move from a ‘one-off initiative’ to be an important, integrated tool in marketing and communications strategies.

Social Media 277

Social Media Survey Metrics Analytics 277

Mindjumpers

JULY 18, 2012

Integrating it into your company’s current employer branding and recruitment strategy thus provide the company with an opportunity to present itself in a more transparent and credible way by connecting and engaging with employees and candidates. Social media is ultimately about establishing relationships.

Social Media 249

Social Media Brands Policies How To 249

Mindjumpers

SEPTEMBER 9, 2010

You can connect with him on Twitter @Conversionation A seemingly minor aspect of the social media marketing plan is drafting a social media policy and training your employees. Actually, I found out where they worked in their Twitter profile, after having connected with them. This reflected on the brand they worked for. So why not?

Policies 186

Policies Education Social Media Marketing 186

Mindjumpers

AUGUST 8, 2011

We have also written about it in our previous posts, explaining how important blogs have become in the social media strategy of a company. In order to keep the conversation flowing, it also helps to remember to respond to comments to your posts, which encourages people to come back to your blog.

Guidelines 253

Guidelines Publishing Applications Conversation 253

Mindjumpers

MAY 19, 2011

But actually, a successful social media strategy is one which makes your customers visit your page at least once when they access Facebook or look out for your updates on Twitter. And in every step your media strategy plays a very important role. Retain: It is always advisable to hold a conversation and not a rhetoric.

Guidelines 238

Guidelines Social Media Automotive Sports 238

Mindjumpers

SEPTEMBER 24, 2010

You can connect with him on Twitter @Conversionation Many businesses don’t have a blog yet. In little over ten years, the corporate site has become a crucial component of the marketing and communication strategy. Like Mindjumpers, he is associated with Social Marketing Forum. Today, companies face a new challenge: social media.

Social Media 220

Social Media Forums Disqus Social Networking 220

Mindjumpers

AUGUST 19, 2010

Are there alignments and are we supporting the overall corporate strategy with our initiative? Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. All other initiatives need a distribution strategy.

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

SEPTEMBER 17, 2012

As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions. 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles. Social media monitoring continues to be an important component of social strategy. Monitoring.

Survey 225

Survey Report Social Media ROI 225

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Link building strategies “Social media monitoring tools can assist you in meeting two objectives of link building.&# It also helps you locate your competitors.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Mindjumpers

AUGUST 19, 2010

Are there alignments and are we supporting the overall corporate strategy with our initiative? Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. All other initiatives need a distribution strategy.

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

DECEMBER 4, 2015

Here in India, Facebook is the most commonly used social media platform followed by Whatsapp, Google+ and Twitter. International news and events from abroad impact social conversations within India to a great extent. The Company was forced to make a speedy apology and promise a detailed review of their content strategy.

Activities 100

Activities Social Media Film Mobile 100

Mindjumpers

JANUARY 11, 2012

This report looks at key different areas of your social media strategy like monitoring, investments, human resource allocations and last but the most important one – the challenges. The big three social platforms in 2011 were Facebook, LinkedIn and Twitter, with YouTube and blogs following closely.

Survey 250

Survey Report Social Media ROI 250

Mindjumpers

JANUARY 3, 2011

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. You can connect with him on Twitter @Conversionation. The consequences for the marketing strategy should be clear by now as well. Like Mindjumpers, he is associated with Social Marketing Forum. with 77% of the respondents.

Loyalty 205

Loyalty Social Media Study Social Networking 205

Mindjumpers

NOVEMBER 15, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. You can connect with him on Twitter @Conversionation. A survey by US-based Digital Brand Expressions shows that a lot of companies integrate social media into their strategy unprepared and without a clear plan.

Social Media 235

Social Media Marketing Survey Forums 235

Mindjumpers

APRIL 12, 2016

Last month Instagram followed suit and announced it would alter user’s feeds to optimise the content users “care about the most”, and Twitter has also adopted a similar change (although users can opt-out and revert back to the chronological feed). Learn and adapt. Relevance is key. If they get this right, they won’t need clickbait.

Brands 100

Brands Feed Feedly Platform 100

Mindjumpers

OCTOBER 19, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. You can connect with him on Twitter @Conversionation. Owned media can be defined as a channel a brand controls, such as a web site or Twitter account, in order to build a relationship with existing customers.

Engagement 177

Engagement Marketing Paid Search Forums 177

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Link building strategies “Social media monitoring tools can assist you in meeting two objectives of link building.&# It also helps you locate your competitors.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

DECEMBER 9, 2015

Brands have realized that social media is not only about posting brand updates, but also about driving engagement by creating meaningful conversations. Social networks such as Twitter and Facebook, and e-commerce brands like Amazon, Flipkart and Snapdeal are blending their assets across platforms to tap into customer preferences.

Social Media 100

Social Media Trends Mobile Social Networking 100

Mindjumpers

MARCH 11, 2011

These can be helpful when wanting to turn, for example, your Facebook presence into a conversation strategy for your brand and becoming more visible in the online world. A platform like Facebook is about creating conversation and showing that you have an interest in your stakeholders. Twitter offers the same feature.

Social Media 267

Social Media Tips How To Engagement 267

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. Link building strategies “Social media monitoring tools can assist you in meeting two objectives of link building.&# It also helps you locate your competitors.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

DECEMBER 1, 2011

This can be seen with a rise in location based services and Facebook introducing behavior themes for conversations centered on a topic. So far brands have really leveraged “destination” social well, by including every trait of web into their strategies. Facts About Consumer Behaviour on Twitter [Study].

Trends 183

Trends Social Media Embedding Study 183

Mindjumpers

AUGUST 2, 2010

This blog post does not address the conversation or strategy for approach, but suggests a head’s up towards allowing your business to build a more integrated presence for customers. So here’s a short checklist of how you can use social media to compliment your marketing activities.

Activities 206

Activities Social Media How To Marketing 206

Mindjumpers

NOVEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. You can connect with him on Twitter @Conversionation. Setting up communication strategies whereby the natural word-of-mouth phenomenon is being “used” and “enhanced”. Engaging in brand- and product-related discussions.

Social Media 216

Social Media Marketing Influencer Technorati 216

Mindjumpers

SEPTEMBER 20, 2010

Via social networks people all over the world are able to interact, share content, valuable advice and also recommend products to each other, for example.

Organization 245

Organization Tools Brands CSR 245

Mindjumpers

OCTOBER 6, 2010

You can connect with him on Twitter @Conversionation Do you care about what your prospects, customers and competitors say about your business, your industry and your products? “Join the conversation&# , as you are so often advised? How will you improve your overall marketing strategy? How much time will you spend?

Social Media 243

Social Media Tools Marketing Forums 243

Mindjumpers

AUGUST 28, 2012

Ten years ago, sites like Facebook, Twitter and LinkedIn were yet to exist. Marketers gauge the success of social media campaigns using a handful of metrics, including site traffic, conversion rate, new fans/subscribers, re-posts/re-tweets, page views and increased revenue. of companies that use Twitter and 10.9%

Strategy 228

Strategy Facebook Metrics Advertising 228

Mindjumpers

AUGUST 30, 2012

Awareness has sourced the Internet to bring up some of the most interesting metrics to give brands a chance to boost their current marketing strategy. 3) Twitter handles more search queries per month than Bing and Yahoo combined – 32 billion: The social media platform Twitter is also very popular amongst consumers.

Social Media 224

Social Media Brands Telecommunications Airlines 224

Mindjumpers

NOVEMBER 22, 2012

Having formulated a social media strategy and defined your target group, a Community Manager will help executing your brand’s social visions: Tone of voice needs to be specified, conversational touch points must be found, engagement keywords are to be defined and a Conversational Calendar should be filled out. 5 Stay positive.

Communities 274

Communities Groups Groups Social Networking 274

Mindjumpers

JANUARY 13, 2011

She is trying to help people connect – and you can connect with her on Twitter @nabanita_roy. Keep your existing models intact and follow the same promotional strategies that I have mentioned earlier. Reveal your identity, increase your connections, engage in conversation, build your relationship with your customer.

Trends 256

Trends Web 2.0 Social Media Press Release 256

Mindjumpers

JULY 25, 2011

Tweet While designing a social media strategy, it is always advisable to look at the pros, cons, expertise and target market of each social media platform, keeping in mind your field of business. The way clientele of LinkedIn functions is quite different from the one of Facebook and Twitter.

Small Business 229

Small Business LinkedIn Startup B2B 229

Mindjumpers

MAY 1, 2012

As a consequence, preparing for this summer’s UEFA EURO 2012, the management of the Danish national soccer team has taken intense social media precautions: they have banned all Danish players from interacting with friends and fans via social media channels such as Twitter and Facebook during the entire tournament.

Sports 238

Sports Social Media Guidelines Team 238

Mindjumpers

OCTOBER 27, 2014

And also no Youtube, twitter, Instagram…”. “….”. Whenever I start a conversation around Chinese social media, it probably goes like this. Sina Weibo , micro-blogging in Chinese, is a hybrid of Twitter and Facebook, combined with other popular Chinese blogging functions. “You don’t have Facebook in China?”. “No. Sina Weibo.

Platform 251

Platform Social Media Overview Social Networking 251

Mindjumpers

AUGUST 1, 2011

Right channel, right message coupled with the right timing is the core of any social media strategy. With Twitter, Facebook, now Google+ and more, it is easy to confuse one with another and forget about the specific social strategy. Also, Twitter can be used for sending out corporate news flash. Infographic.

Platform 262

Platform Nielsen Embedding Aggregator 262