| |  Conversation + Strategy + Twitter |
| Page 1 of 32 | Previous | Next | DAVE FLEET OCTOBER 29, 2010  Facebook Strategies: Content Over Creative So, your job #1 as a steward of your brand’s Facebook page is to draw people to your page and maximize your conversion rate of visits to “likes.&# In an age of Twitter streams and Facebook news feeds, it’s no longer enough to post the right content in the right place. Tags: best practices facebook strategy Interesting, right? of people who may interact there. | JANET FOUTS FEBRUARY 25, 2013  Grow Your Twitter Following With Chats Oh boy, another “ how to grow your Twitter following ” post! If you really want to grow a Twitter following that has any value as a network, there’s no way around it. What’s a Twitter Chat? Twitter chats (AKA Tweet Chats) are simply a group discussion that takes place on Twitter. Here’s a list of Twitter chats to browse. | | | | | |
| DANNY BROWN JANUARY 7, 2011  Why Your Social Media Strategy Sucks Because I’m pretty sure that it’s not because of the reasons giving at the start of this post, but a far simpler one – your social media strategy sucks. blog post isn’t a strategy. blog post is just a drop of water in a bigger pool of ideas that bring a strategy to life. It’s Not Strategy If There’s No End Goal. Social media is crap. | SIMON MAINWARING JANUARY 17, 2011  How brands rediscover the lost art of conversation Brands and consumers are now in dynamic conversation. The polarity of the conversation has shifted too as social tools have allowed consumers to become producers, publishers, distributors and curators of content that impacts brand narratives. Each are effective strategies for consumer engagement. Brands Consumers Future Social media branding conversation | BUZZ MARKETING FOR TECHNOLOGY OCTOBER 27, 2010  3 More ROIs in Social Media – Conversations Leads and Advocates Leads – Listening for mentions of your brand or product or even competitors brands is a great way to find leads – evidence I have when listening for the competitors of Avaya – if I hear someone say “replace Cisco” – don’t you think that’s a conversation Avaya should be engaged in? We are seeing some success with this but some clients of Zuberance are really killing it with this one strategy. | DAVE FLEET JUNE 8, 2012  Six essential shifts in social media strategy Gone are the days when the GMOOT (Get Me One Of Those) approach will get you anywhere – simply having a Twitter account, or a Facebook Page, isn’t enough. Six Essential Shifts in Social Media Strategy. My presentation focused on six essential shifts that I see in how many businesses approach social media strategy. Of Embracing negative and neutral conversations. | | | | | | | |
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PROACTIVE REPORT | SUNDAY, FEBRUARY 20, 2011  Social Media Metrics and Conversion
While companies were finding their feet in this new medium, soft metrics such as fans, followers and engagement in conversation have been accepted as a yardstick. Research from BazaarVoice and the CMO Council shows that as social media is maturing the C-Suite wants to see conversions and how it is affecting sales and revenue. Conversions. Conversions 8. # of page views. PR can measure conversion – they’re just different activities from the ones marketing is tracking. Top 10 Metrics used by CMOs. Site Traffic. MORE >> -
DANNY BROWN | WEDNESDAY, JULY 18, 2012  At Some Stage the Conversation Has to Advance
Decision maker – responsible for the overall strategy and policy making. So why are we still having this conversation about CEOs and the need for them to tweet? Getting that part right is the role of a CEO – not hovering about on Twitter in the hope of “being awesome” Something those that are advising a CEO what to do had they ever had the actual experience of what that incurs behind them. Otherwise, continuing the same kumbaya conversation will only hurt in the long run, and then everybody loses. Insights conversations social media MORE >> -
SOCMED SEAN | SUNDAY, NOVEMBER 27, 2011  10 Surefire Ways To Avoid Looking Like A Twitter NooB
You’ve realized that Twitter isn’t just people sharing what they ate for breakfast and that there might be some real value to engaging with the 100 million active users that might give you valuable insights about your products, services, and competitors. 1) Don’t Be An Egg – Adjust your Twitter profile photo to something other than the egg. Most users would prefer to interact with a human being, so consider having the person managing your Twitter account upload their photo. Twitter is not about marketing, it’s about building relationships. MORE >> -
CONVINCE & CONVERT | TUESDAY, AUGUST 31, 2010 Is Social Conversation a Myth?
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Conversation a Myth? August 31st, 2010 |Written By: Jay Baer | View Comments Tweet Mitch Joel , whose blog and work I greatly admire, wrote a very interesting blog post recently that bemoaned the lack of conversation in social media. That’s not a conversation. MORE >> -
JASON YORMARK | MONDAY, AUGUST 17, 2009 Controlling The Conversation: Strategies To Get People Talking.
jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Community , Social Media / Controlling The Conversation: Strategies To Get People Talking About What You Want | Subcribe via RSS Controlling The Conversation: Strategies To Get People Talking About What You Want August 17th, 2009 Posted in Community , Social Media Tweet Share No matter the time, place, platform, or technology, having people talking about your company, products or services is a good thing period. It’s not enough to just have a Facebook page or Twitter account. MORE >> -
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- Community Bootstrapping: Tools & Strategies To Build A Community. JASON YORMARK | WEDNESDAY, JULY 22, 2009
- Automated Facebook Posts should be a Supplement, not a Strategy SOSHABLE | WEDNESDAY, JUNE 27, 2012
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- Best Twitter Tips, Tools and Tactics of 2011 WEBBIQUITY SMM | MONDAY, JANUARY 9, 2012
- Convince and Convert Blog: Social Media Strategy and Social Media. CONVINCE & CONVERT | MONDAY, SEPTEMBER 20, 2010
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- Top 9 Ways to Use Twitter for Business SOSHABLE | TUESDAY, MAY 22, 2012
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- 10 Reasons Why Your Business Needs a Killer Social Media Strategy TECHIPEDIA: TAMAR WEINBERG | TUESDAY, MAY 18, 2010
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- Comic: Social Media Strategy From A Book SOCMED SEAN | TUESDAY, JUNE 26, 2012
- Convince and Convert Blog: Social Media Strategy and Social Media. CONVINCE & CONVERT | TUESDAY, JULY 20, 2010
- HubSpot Inbound Marketing Case Study | Social Media & Digital Strategy COLIN ALSHEIMER | MONDAY, FEBRUARY 8, 2010
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- Is Your Social Media Strategy Truly Agile? SOCMED SEAN | TUESDAY, JULY 24, 2012
- The Four Primary Types of Social Media Strategy GEOFF LIVINGSTON | WEDNESDAY, SEPTEMBER 1, 2010
- How To Monitor Your Three Essential Internet Marketing Strategies TECHIPEDIA: TAMAR WEINBERG | TUESDAY, NOVEMBER 22, 2011
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- Supercharge WordPress: A Little Known Way to Increase Pageviews & Conversions VIPER CHILL | THURSDAY, AUGUST 16, 2012
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- A Social Strategy Isn’t A Silo Exercise THE RELATIONSHIP ECONOMY | WEDNESDAY, JUNE 30, 2010
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- The Nifty 50 Top Women of Twitter for 2011 WEBBIQUITY SMM | TUESDAY, MAY 3, 2011
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- The Most Effective Social Media Strategy… That I Forgot About DIRECT MARKETING OBSERVATIONS | THURSDAY, AUGUST 19, 2010
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