Sherrilynne Starkie

JANUARY 30, 2016

Twitter is taking promoted tweets to 500 million users, many of whom aren’t even logged into the social network, as part of a pilot program announced by Deepak Rao on the Twitter blog. Initially this test will support campaigns driving website clicks or conversions, or video views.

Twitter 150

Twitter Social Networking Advertising Features 150

Sherrilynne Starkie

MARCH 28, 2013

Mentioned on Mashable this week, Facebook has started testing threaded comments on the Web version of the social network. Rather than posting a replay at the end of a long string of comments, this allows Facebook users to directly reply to comments within a conversation that's on a user's Timeline page. Smarter search.

Social Media 302

Social Media Curation LinkedIn Notification 302

Sherrilynne Starkie

APRIL 25, 2012

Social network conversations are just like those that we have in ‘real life’ Most of us have said or done something that we’d later wished we rather hadn’t. Five people said they’d never done it. Such is life.

Facebook 276

Facebook Newsletter Social Networking Social Media 276

Sherrilynne Starkie

OCTOBER 15, 2018

Almost 38 per cent of Canadians is on Pinterest, an image-based social network. Or conversely, to keep their names out of the news. It includes other influencers such as members of the public who have large or loyal social media followings. Where are relevant conversations happening on social media?

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

MAY 9, 2018

Social media management platform Hootsuite has announced a global partnership with Pinterest to natively integrate the social networking platform into the Hootsuite platform. Businesses can also star and filter conversations to come back to messages for follow up. Hootsuite announces integration with Pinterest.

News 170

News Google Social Media HootSuite 170

Sherrilynne Starkie

AUGUST 4, 2013

Emergency responders need to establish immediately a viable social media presence and have a clear idea what what is being said and who is saying it on behalf of the service. They also need to be able to easily monitor social media chatter across social networks.

Social Media 334

Social Media Case Study Communities Social Media Management 334

Sherrilynne Starkie

MARCH 8, 2015

Twitter has almost 284 million users however nearly 24 million of them never issue updates via the social networking platform, according to data filed by Twitter with the US Securities and Exchange Commission (SEC). In a startling admission by Twitter apparently, one in five users never actually tweet.

Twitter 150

Twitter Metrics ROI Social Networking 150

Sherrilynne Starkie

AUGUST 20, 2012

To help the management understand the true benefits of social media and get more comfortable with the tools, we’ve opted to create a small, secret group of the company’s top clients with the aim of recruiting them as brand ambassadors. We provide this group with premium content and a ‘news here first’ service.

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Groups Groups Sports Notification 337

Sherrilynne Starkie

DECEMBER 20, 2014

Back in the day, when Twitter first launched there weren’t a lot of people involved and the conversation veered from the mundane (what I had for lunch) to banal (here’s a coding challenge). But those who stuck with it soon started to understand the value of this unique social network.

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Twitter Hashtag Skills Conversation 279

Sherrilynne Starkie

APRIL 26, 2015

The conversations became a lot more interesting, and having direct and immediate access to fascinating people all over the world made the experience a lot more compelling. I use it to communicate with reporters and other news professionals too; it’s often their preferred social network. I really didn’t get it.

Twitter 150

Twitter HootSuite Tweetdeck Aggregator 150