Jeff Esposito

NOVEMBER 1, 2010

I pulled the data surrounding Deval Patrick, Charlie Baker, Tim Cahill and Jill Stein using Lithium Social Media Monitoring (formerly Scout Labs) over the past month. Throughout the month of October, there were nearly 10,000 mentions of the candidates across the social Web.

Lithium 42

Lithium Badge Sentiment Foursquare 42

Jeff Esposito

AUGUST 9, 2010

Home About Archives Press Clips Spark Advisors Suggested Reading The Buzz around NFL Training Camps Written on August 9, 2010 by Espo in social media The opening of NFL Training Camps is one of my favorite times of the year. The integration of social media has given this buzz a new life, but what team’s fans are the most passionate?

Training 38

Training Sentiment Team Creative Commons 38

Jeff Esposito

SEPTEMBER 8, 2011

For this season, I decided to go against my gut and rely on the wisdom of the social web. All sentiment was assigned by Lithium’s text analytics within their tool. SIM (NPS*Conversation Share*1,000) – 2 Points. Conversation Share (Total Team Mentions/Mentions for Weekly Matchup) – 7 Points.

Lithium 43

Lithium Sentiment Team Conversation 43

Jeff Esposito

JULY 23, 2010

I like it but not addicted, yet; had a great conversation about monitoring services with Jason Mollica and am happy to say that I will officially have my wife back full-time after she takes the bar next week. Social media turf wars: are marketing and PR on a collision course? My weeks are running into one another.

Smart Phone 24

Smart Phone Alltop Sentiment Creative Commons 24

Jeff Esposito

APRIL 29, 2011

Who Owns Social Media? – To echo the sentiment t of Gini’s post, this piece from Marketing Profs gets down to the following line Why can’t we all just get along? For me it is mostly people I have conversations with or I find interesting. The comments section is also filled with very smart commentary on the subject.

Sentiment 37

Sentiment Energy Project Meeting 37