Sprout Social

JULY 7, 2021

What started out as a conversation between a six-year-old girl and the family’s Amazon Echo Dot turned into an order for a dollhouse and four pounds of sugar cookies. Known as conversational commerce, this buying experience offers customers even greater convenience and enables brands to engage shoppers in more personalized ways.

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Team Conversation Social Media Instant Messaging 140

Sprout Social

JANUARY 11, 2024

These tools can break bottlenecks, boost productivity and delight customers at crucial moments. Below we dig into why customer service software matters and tips for choosing a tool. Customer service software refers to tools that streamline and automate tasks for support teams. What is customer service software?

Software 85

Software Tools Knowledge Base Hubspot 85

Hootsuite

DECEMBER 15, 2021

Conversational AI can be a major asset to your social media presence. Conversational AI technology can increase your team’s efficiency and allow more customers to receive the help they need faster. Keep reading to find out how your business can benefit from using a conversational AI tool for social customer service and social commerce.

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Conversation How To Retail Issues 132

Keyhole.co

MARCH 20, 2024

With the help of LinkedIn monitoring tools, optimizing your efforts can get a lot easier. Importance of LinkedIn monitoring tools When we talk about LinkedIn monitoring, we’re referring to the process of keeping track of your audience on LinkedIn, looking for ways to connect with them and turn them into customers.

LinkedIn 52

LinkedIn Tools B2B Price 52

Hootsuite

FEBRUARY 7, 2024

Hashtag tracking tools compile all of this data to make it easy for you to plan, refine, and test your hashtag strategy. #1 1 Analytics Tool for Growth Beautiful reports. Start free 30-day trial 13 best hashtag tools for 2024 Hashtag analytics tools 1. Keep in mind that this hashtag monitoring tool is only for Instagram.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Oktopost

DECEMBER 22, 2019

Social listening means monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Ten Great Brand Monitoring Tools. Brandwatch. .

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Tools B2B Sentiment Notification 116

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). AI is a tool.

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Tools HootSuite Price Template 135

Sprout Social

SEPTEMBER 13, 2022

That’s why we compiled a list of TikTok tools you can use to create videos and measure their impact on your business goals. Save time with our powerful TikTok management tool. All-in-one TikTok management tool. But the platform may not have all the tools you need to manage a scalable video campaign or strategy.

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Tools Strategy Video Library 123

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. But now that the dust has settled, which analytics tools are the most useful for Instagram marketers? Instagram analytics tools.

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Metrics Analytics Instagram Tools 145

Sprout Social

JANUARY 24, 2024

Reach refers to the number of people who saw your content. Audience growth This metric refers to an increase in the brand’s social media followers due to influencer collaborations. Use social media management tools to track audience growth across channels. You can view metrics like positive sentiment and total engagement.

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Metrics Influencer Marketing Survey 100

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. The key is to only use tools that help you automate and simplify authentic activity on Instagram. The key is to only use tools that help you automate and simplify authentic activity on Instagram. This can be a tricky.

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Software Instagram Tools HootSuite 145

Keyhole.co

MARCH 2, 2023

We’ve put together a guide to the industry’s three most important social media marketing tools. Reading through this article, you’ll learn about the different kinds of tools, including their respective strengths, weaknesses, use cases, and requirements. If you’re after a strong analytics tool, skip ahead to the next tool on this list.

Social Media 52

Social Media Tools HootSuite Marketing 52

Waxing UnLyrical

OCTOBER 26, 2016

It’s simple – call a few people and have some in-depth, one-on-one conversations. We talked about tools, trolls, staffing, structure, goals, guidelines and much more. By having conversations in addition to examining analytics, we were able to provide our client with insights beyond the numbers. A Little Bit of Conversation.

Conversation 100

Conversation Project Metrics Survey 100

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Contact Views – Users can access shared customer records, conversation history, and customizable Contact Views. . So, what’s all the hype about? What is Sprout Social. NotImpressed.

Review 155

Review Social Media Management Price Collaboration 155

Sprout Social

JANUARY 26, 2023

Referral marketing is a powerful tool that can help you leverage your existing customers and fan base to build relationships with new ones. For example, a company may offer a discount or special promotion to customers who successfully refer their products to someone else. Maybe, you’ve even left that business a review.

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Discount Marketing How To B2B 126

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Oktopost

MARCH 4, 2024

Depending on your stage and business model, you will need different tools and strategies to grow your company without breaking the marketing bank. Consider using tools like Oktopost to boost your social media presence without overburdening your team. What is B2B SaaS Marketing?

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B2B Strategy Marketing Case Study 62

Sprout Social

SEPTEMBER 11, 2023

Its ability to understand the intricacies of human language, including context and cultural nuances, makes it an integral part of AI business intelligence tools. Using generative AI tools like ChatGPT has become commonplace today. NLP is what powers these tools. What are the types of NLP categories? How does NLP work?

Process 110

Process Sentiment Analysis Applications 110

Social Media Strategies Summit

OCTOBER 13, 2023

Semrush Reacts to The Little Mermaid Trailer When we think about brands successfully leveraging social media trends , we generally focus on what’s happening on platforms like Twitter and TikTok, which pride themselves on being at the forefront of zeitgeisty conversation.

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Examples Trends Social Media Brands 130

The Realtime Report

FEBRUARY 27, 2020

Suggested Fix : Suggested fix refers to likely solutions to the problems already identified. Anticipated outcome : Anticipated outcome refers to the expected results after providing solutions to the identified problem. Be Sure To Reference Direct Competitors As Your Used Cases.

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SEO Proposal How To Engineering 213

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources.

Forums 62

Forums Reddit Analytics Sentiment 62

Oktopost

MARCH 7, 2022

Social listening is the act of monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. What is Social Listening? Engaging Customers.

B2B 155

B2B Sentiment Analysis Reputation 155

Sprout Social

DECEMBER 9, 2020

Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. In addition to this, you can also use social listening tools to dig deeper into conversations about what’s trending on the internet and what people are talking about.

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Trends Hashtag Meme Sports 126

Bill Hartzer

JULY 27, 2011

Conversion rate optimization is both and art and a science. Usability is a key element to conversion rate optimization. Making sure that your user paths offer as little friction as possible while making users think as little as possible is a proven recipe for driving conversion improvement. This is a guest post by Craig Smith.

Conversation 89

Conversation Metrics Sites Types 89

Sprout Social

AUGUST 5, 2020

For social marketers, gaining these competitive insights has become an increasingly critical tool to help them differentiate their brand and strengthen their share of voice (SOV) in the conversation. . Owned content refers to content that brands publish from their own social profiles.

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Analysis Strategy Sentiment Comparison 141

Sprout Social

SEPTEMBER 18, 2023

See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. Take into consideration the cost of tools, resources, employees and contractors. How do you make sure to spend wisely on tools?

Marketing 131

Marketing How To Sample Samples 131

Sprout Social

MAY 18, 2022

Using employee advocacy and social selling tools, you can look at how engaged your current followers are. If you can, ask your connection to refer you or mention the connection in your first message. To track this metric, use your social selling tools or ask your salespeople to input their lead sources into your CRM.

Metrics 137

Metrics B2B Software Social Media 137

Convince & Convert

MAY 18, 2016

Win/loss analysis is often seen as a tool for the sales teams. Win/loss is an incredibly useful tool for gaining insight into the consumer mindset as they move through their journey , which means that these interviews can be equally powerful for helping marketers improve their efforts. Be sure to take notes to serve as a reference.

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Tools Strategy Marketing Analysis 107

Oktopost

SEPTEMBER 12, 2023

Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. It provides deeper insights into prospect behavior, enabling precise and personalized marketing strategies for better conversions. How Do You Collect Intent Data?

Data 124

Data B2B How To Metrics 124

Ignite Social Media

JUNE 14, 2023

Search tactics in social media refer to the strategies and techniques used to increase the visibility and discoverability of content on social platforms. In a similar fashion, hashtags serve as one of the tools for organizing and categorizing content on social media platforms like Instagram, Twitter, and LinkedIn.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Keyhole.co

OCTOBER 27, 2022

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Which is the best hashtag monitoring tool?

Hashtag 98

Hashtag Analytics Metrics ROI 98

Sprout Social

FEBRUARY 29, 2024

In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. Artificial Intelligence refers to the simulation of human cognitive functions by machines. Why this surge? What is AI?

Patterns 120

Patterns Sentiment Analysis Proposal 120

Hootsuite

FEBRUARY 3, 2022

A chatbot is a piece of automated messaging software that uses artificial intelligence to converse with people. A Facebook Messenger bot is a chatbot that lives within Facebook Messenger, meaning it converses with some of the 1.3 Conversational commerce allows for personalized recommendations, lead qualification, and upselling.

Facebook 145

Facebook HootSuite Retail Conversation 145

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Contact Views – Users can access shared customer records, conversation history, and customizable Contact Views. . So, what’s all the hype about? What is Sprout Social. NotImpressed.

Review 78

Review Social Media Management Price Collaboration 78

Hootsuite

NOVEMBER 25, 2015

However, finding the right influencer marketing tools can be a major challenge. That’s why we’ve provided a list of tools to help you develop your influencer marketing strategy. Bookmark this list as a reference guide for your 2016 plans. Influencer Marketing Tools for the Holiday Season. TIME: 11 a.m. Register Now.

Influencer 76

Influencer Tools Marketing Klout 76

Sprout Social

OCTOBER 15, 2020

You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Monitoring tools like Sprout Social let you access a detailed sentiment analysis. Make a list of all of the ways people refer to your brand. Name variations.

Brand Monitoring 141

Brand Monitoring Brands Sentiment Reputation 141

Socialmedia.biz

JULY 8, 2020

Better yet, you’ve likely had in-store conversations with your customers, getting to know them, their preferences and their buying motivations. If you’re looking for more guidance, HubSpot has a handy “make my persona” tool , and we’re also partial to Claritas. Social media scheduling tools such as Sprout Social and SOCi.

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Social Media Tips Hashtag UGC 179