Sprout Social

JULY 6, 2022

With 436 million monthly active users worldwide and 52% of Twitter users using the platform daily, Twitter has been the go-to platform for up-to-the-minute conversations and breaking news. And as a platform for conversations and customer care, it’s important to understand how to use Twitter for business in a meaningful way.

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Twitter Tourism Travel Education 105

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. How to build a word of mouth marketing strategy: 8 tactics and examples. Shout-outs. Positive comments.

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Conversation Review Marketing How To 136

Social Media Strategies Summit

FEBRUARY 24, 2021

It lets you discover, learn from, and get involved in online conversations about your brand, on whichever platform they’re happening. Having found where those conversations are happening and what’s being said, marketers use social listening to make smarter decisions. Business is booming! 3 Examples of Social Media Listening in Action.

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Social Media Strategy Sentiment Marketing 147

Sprout Social

JUNE 7, 2022

It’s only natural to want to knock your IPO communications strategy out of the park. For an outsized impact, let social media be the secret sauce that elevates your strategy from “good” to “great.” Keep reading to learn more about social’s role in your IPO communications strategy. After all, it’s a major opportunity.

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Strategy How To Hashtag Team 115

Sprout Social

DECEMBER 22, 2022

At Sprout, this year looked a little different since we debuted a new network-specific social media strategy at the beginning of the year. These networks, like Facebook, Twitter and LinkedIn, are primed for community-building posts. A network-specific strategy is excellent for determining how you’re performing on each network.

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Strategy Metrics Team Social Media 107

Hootsuite

JUNE 9, 2022

That’s why Twitter polls are a handy tool to keep in your back pocket. A Twitter poll can help you learn more about what your audience thinks, wants, and how they behave. In this guide, we’ll teach you what Twitter polls are and how to use them to connect with your audience. What is a Twitter poll? We promise.

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Engagement Twitter HootSuite Survey 145

Later

MAY 26, 2021

Planning your LinkedIn content strategy just got a whole lot easier — LinkedIn Scheduling is here! You can now plan, schedule, and automatically publish your LinkedIn posts with Later, and it’s 100% free. Ready to level-up your LinkedIn strategy? Step #4: Tap save and you’re all done!

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Keyhole.co

NOVEMBER 7, 2023

The challenge to engage effectively on Twitter goes beyond wit. It involves factors that require analytical skills to translate data into strategies. This is where the value of Twitter hashtag analytics becomes priceless. With Twitter hashtag analytics, you can track tag performance to remove the guesswork.

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Hashtag Analysis Twitter Sentiment 52

Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. How Twitter trending topics work. How Twitter trending topics work. Personalize your trend page.

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Trends Twitter How To Hashtag 129

Keyhole.co

NOVEMBER 19, 2023

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. Download our free social media strategy template to help develop a plan with more ease and speed. Identify: One or Two Primary Audiences.

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Keyhole.co

DECEMBER 26, 2023

Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. million Twitter: 1.9 Here are a few examples: Oracle Red Bull Racing on Twitter: 4.5

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Social Media Strategy Sports Meme 52

Firebelly

AUGUST 8, 2012

But the one thing that we’ve both agreed on is the importance of publishing of our content, regardless of where it came from. Publishing is the overall approach of content and conversation. It’s more than just publishing a post to your blog, or uploading a video to YouTube.

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Hootsuite

JUNE 5, 2023

Overwhelmed by choice, she decided to spare her audience (that’s you) from her subpar dad humor and simply introduce the piece on Twitter Blue. It pleases me to introduce a guide to Twitter Blue. We’ll cover the features and benefits of a Twitter Blue subscription, how it works, and how much it costs. What is Twitter Blue?

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Badge Twitter Cost Price 84

Sprout Social

MAY 11, 2021

Much like SEO or CRO (conversion rate optimization) requires tweaking and testing, so does SMO. 6 social media optimization strategies you should totally try. For example, check out Oatly’s homepage… …and how their Twitter and Instagram reflect similar messaging, creatives and branding. So, why bother?

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Social Media Strategy Engagement Hashtag 132

Waxing UnLyrical

SEPTEMBER 13, 2013

For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties. Gatekeepers are the ones who control what is published on their site. Twitter and LinkedIn are great ways to get introduced to gatekeepers. Image: SalFalko via Flickr, CC 2.0.

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Blogger Strategy Technorati Community building 263

Keyhole.co

NOVEMBER 27, 2023

This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. million Facebook (Samsung Electronics): 5 million Twitter: 706.9K million Samsung India on Twitter: 2.8 million Samsung Mobile on Twitter: 12.4 million Samsung Mobile US on Twitter 4.6 million Samsung India on Twitter: 2.8

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Keyhole.co

SEPTEMBER 12, 2023

While Twitter’s basic search features help you get most of the job done, gathering highly specific information requires more — Twitter’s advanced search. So, if you’re a marketer trying to analyze their competitor’s account or if you’re trying to identify new customers, you must learn how to advance search on Twitter.

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agora pulse

JANUARY 7, 2020

Create a reputation management strategy that results in more leads and better conversions by following these steps. There’s a direct link between reputation management and conversions. Here are a few tools to create a social media listening strategy. Here’s how. Turn social media mentions into leads.

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Reputation Strategy Tweetdeck Review 137

Sprout Social

JULY 6, 2020

You might have recently published a corporate statement in support of Black Lives Matter and racial justice. As social marketers, we should be integrating diversity, equity and inclusion into our social strategies for the long term. We’re constantly learning, so we’d love to hear more thoughts and ideas from you on Twitter.

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Strategy Social Media Organization Education 145

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan. million messages throughout the month.

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Strategy Metrics Hubspot Retail 142

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I work on all things social media strategy for the company. Here’s the stuff that actually matters when building a successful social media content strategy. Example of progress from social media content strategy. I’m here to break down the process. Let’s dive in.

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Social Media Strategy Content How To 126

Hootsuite

MARCH 15, 2021

If someone mentions your name in conversation, maybe your curiosity is piqued a little — but you should be more than a little curious when it’s your brand that’s getting Twitter mentions. Twitter mentions are a key way customers interact with brands on the platform. We cover: What is a Twitter mention? Let’s get to it!

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Twitter HootSuite Notification Analytics 145

Webbiquity SMM

JANUARY 23, 2024

Customer-centric strategies. But when customer preferences change daily, how do you ensure your retention strategies drive desired results? Some key conversations may even slip through the cracks. Understanding your customer’s feelings requires a deep dive into the intent behind their social media conversations.

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Sentiment How To Analysis Trends 142

Sprout Social

APRIL 14, 2021

Instagram Reels, YouTube Shorts, Snapchat Spotlight) your brand can leverage the following six TikTok takeaways to influence strategies for your other social channels. You can either create the closed captions yourself or let your social platform do the work for you—IGTV, Twitter, Facebook and YouTube all enable automatic closed captions now.

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Trends Influencer Strategy Hashtag 145

Oktopost

DECEMBER 19, 2023

You heard it here first– You now have the ability to publish X Threads directly within Oktopost. We’re thrilled to announce the launch of our latest feature, X (Twitter) Threads, designed to make scheduling X Threads from the Oktopost platform easy and intuitive. How does X (Twitter) Threads work?

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Engagement Case Study Overview B2B 69

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

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Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

Brands 62

Brands Twitter Reddit Platform 62

Keyhole.co

JULY 26, 2023

million by connecting with their followers on Twitter. You’re likely already using some forms of social selling in your strategy without even realizing it. 3 Common social selling mistakes you should avoid at any cost Many marketers get social selling wrong when they first try implementing the practice into their strategy.

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Strategy Tips Buy Activities 52

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. It provides a wealth of data and information to leverage in your pitches and client strategies.

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Social Media Strategy Case Study RFP 111

Sprout Social

AUGUST 26, 2020

In this article, we’ll discuss the role social plays in the esports ecosystem and why social data is the key to success for your esports marketing strategy. With tools like social listening , you can break down your audience by gender and age data, and tailor your strategies accordingly. Grow your fanbase. of their total player pool.

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Data Strategy Marketing Sports 86

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook. And this trend is likely to continue.

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Pam Moore

MARCH 9, 2020

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. However, when you do the “double click” and take a deeper look at their strategies, tactics, and content you may see it's truly lacking differentiation.

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Oktopost

MAY 23, 2023

While content duplication remains something of an SEO-no-no, there’s a lot to be gained from a solid content repurposing strategy. This is the practice of putting old, previously published content to use elsewhere. But social conversations and trends occur in cycles.

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Social Media Content Marketing ROI 91

Myrland Marketing

AUGUST 8, 2017

It’s not only the act of creating and publishing your content but the way you deliver it that helps set you apart from other lawyers. When you publish content, others can find it when they are ready, not just when you are on the platform posting that content. Ary Rosenbaum became interested in publishing content several years ago.

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Pam Moore

JULY 22, 2020

SocialZoomFactor · 10 Reasons You Need an Audience First Marketing Strategy. If your marketing strategies and tactics are focused on trying to be everything to everyone, you are likely winding up being nothing to nobody. If you are targeting conversations trying to talk to everyone you are likely not talking to anyone.

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Strategy Template Templates Marketing 78

Keyhole.co

MARCH 23, 2023

Like many other social media platforms, Twitter has been useful for people in many ways. The use of Twitter for many things has also made Twitter able to provide jobs and generate income. Undoubtedly, Twitter is such a great income-generating platform! Check your Twitter analytics for information.

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Sprout Social

NOVEMBER 14, 2019

From being an accessible resource to providing ongoing support and creating delightful customer experiences, you can build customer loyalty and increase sales with the right social strategy. Sprout Social makes it easy to manage and analyze your social customer care strategy. Scheduler to optimize publishing times. 2) Proactive.

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