Firebelly
NOVEMBER 17, 2011
It engages users with a behind-the-scenes look into the process behind a company or person. As Duncan says, “it’s a great way to tell stories , generate conversation, and build community.” And don’t get me started on how addicting it is! Once you start pinning, you can’t stop. How Brands Are Involved.
Firebelly
AUGUST 13, 2012
Conversations and conversion need provocation. It encompasses the entire process of audience-based editorial planning, content development — curated and created, content-triggered conversation management, distribution and, of course, consumption and conversion measurement. Remember your core values and strengths.
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Firebelly
FEBRUARY 11, 2011
Three tactical components of social media activity occur that will help increase your influence (the definition of “influence” is for another conversation), no matter which process you use to plan your overall strategy. Remember, the campaigns taking place are in addition to your regular conversational activity.
Firebelly
JUNE 6, 2011
By John Cole Many listening platforms tout automated sentiment and natural language processing as premium features. Skilled analysts must weed through spam and irrelevant posts, score the conversation for sentiment, categorize topics of conversations and translate key findings into actionable insights.
Firebelly
MAY 18, 2011
Which is where Storify comes in to simplify the process. Readers can reply to tweets you’ve embedded from directly within your story, which keeps the conversation going. Lucky for us, they made a video which simplifies the process.
Firebelly
AUGUST 24, 2015
We typically employ strategists, content developers, community managers, analytics specialists, messaging and conversion people, programmers, assistants and, occasionally, other firms. We pay for salaries, all kinds of overhead like insurance, rent, computers, software, advanced tools, and processes and protocol development.
Firebelly
JULY 25, 2011
By Gregory Lipman SCO (Social Content Optimization), is a process Edelman Digital is presently refining based on our belief that search and social are intertwined. Below are 5 social media must-reads that we wouldn’t want you to miss. Is SCO the new SEO? In short, a digital asset that is searchable AND sharable is more relevant.
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