The Realtime Report

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Why Transmedia Is The New Viral Gold For Influencer Marketing

The Realtime Report

If we were to unpack how this meme-able influencer embraced community remixing, it would look a lot like the inevitable shift from storytelling to storymaking. This style of marketing encourages fan pages and real time hashtag conversations with influencers. Marketing is all about conversion through conversation.

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Flying Viral: What Businesses Can Learn from the Flappy Bird Saga

The Realtime Report

From meme pictures to “rage” videos, the app put itself at the forefront of some of the most rabid users online (namely the younger crowd). In addition, the same frustration factor further pushed the buttons of competitive players, boasting their scores on Twitter and Facebook, thus creating a community and conversation of competition.

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6 Creative Marketing Techniques to Boost Business

The Realtime Report

For instance, you can use relatable memes for your business marketing. Memes are some popular tools used in marketing to add humor to campaigns. Niche targeting is more effective as it helps you to improve conversions. This is a creative tactic that any business can use to reach its desired audience.

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