Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist.

Content 113

Content Marketing Loyalty Findability 113

Oktopost

AUGUST 4, 2023

Utilizing the Right Advocate Marketing Platform Why Turn Your Employees into Advocates? That high ROI is reserved for businesses that can really motivate their employees in the same way you need to motivate customers toward loyalty. Jump to Section Why Turn Your Employees into Advocates?

ROI 62

ROI Real Estate Team Social Media 62

The Realtime Report

FEBRUARY 1, 2017

This begs the question: Do brands that pay for this prime TV real estate see a positive return on their advertising investment? That means developing a creative strategy that works across channels and encourages people to engage with the brand,” said Brienna Pinnow , Experian’s director of product marketing for Targeting. “If

Automotive 70

Automotive Advertising Brands Real Estate 70

Techipedia: Tamar Weinberg

MARCH 27, 2012

Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. Take photos of folks you meet during the show and post them to Facebook – the new timeline now gives you lots of nice real estate for images. But it’s rare to see such fan love on Facebook and Twitter. Why is that?

Social Media 186

Social Media Real Estate Survey Eventful 186

Convince & Convert

JUNE 1, 2014

That happened to me – and you’re damn right I dad-milked that sucker – when it was announced last week that (among digital marketers) I am the most retweeted and most mentioned person on Twitter (PDF). How is Pharrell the #10 most mentioned person on Twitter among digital marketers? That guy is EVERYWHERE!

Twitter 167

Twitter Marketing Conference Consultant 167

Convince & Convert

FEBRUARY 10, 2015

Some of these online conversation venues were organized by and for hobbyists, such as KarateForums.com and many others owned and operated by my friend Patrick O’Keefe. swung rapidly away from owned social community and toward social sharecropping; engaging with consumers on leased digital real estate. It was the best of times.

Communities 60

Communities Real Estate Forums Loyalty 60

Myrland Marketing

SEPTEMBER 13, 2010

I don’t need marketing. Are you one of those who has discovered that conversing, sharing, informing and enjoying your interaction with others seems to be working for you? Wow – how many time have I heard, “We market by word of mouth.&# I’ve heard it with my own two ears. Well, GREAT!

Real Estate 85

Real Estate WordPress Wikipedia Technorati 85

Almost Savvy

MARCH 1, 2009

Kim Smith feels the back of the card is “valuable real estate&# and should be used, but cautions against using glossy card stock making it nearly impossible to write on the card. They are great for connecting with people face-to-face, and can be a great marketing tool, too! How to present that offline?

Real Estate 267

Real Estate LinkedIn Meeting Tools 267

Hootsuite

APRIL 26, 2023

Ask any marketer what they wish their superpower was, and they would tell you: “To read minds.” To know exactly what people want is a marketer’s dream. Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customer loyalty.

Research 123

Research Social Media HootSuite Marketing 123

Later

SEPTEMBER 12, 2019

In fact, 55% of consumers trust user-generated content over any other form of marketing, making it a surefire way to boost your sales and improve brand loyalty. . What is User-Generated Content & Why Should it be Part of Your Marketing Strategy? . Generating an affordable marketing stream.

UGC 60

UGC Content Instagram Hashtag 60

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Your company needs to be part of that conversation. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Sprout Social

JANUARY 25, 2023

As a marketer, you likely deal with a lot of granular questions weekly as you decide what to share with the world. What current events are defining online conversations? Oil and gas stocks, which once represented more than a quarter of the market, now represent less than 5%. Does loyalty play a role?

Strategy 115

Strategy Airlines Brands Analysis 115

Social Media Strategies Summit

JANUARY 10, 2019

The concept of storytelling in marketing is not a new one, but as content continues to grow as a central tenet of a solid marketing strategy, storytelling has grown in popularity among brands. ” – Carolyn Tisch Blodgett, Head of Brand Marketing. Identify who your target market is and craft stories that appeal to them.

Net Neutrality 161

Net Neutrality Campaign Brands Apple 161

Sprout Social

DECEMBER 6, 2021

Given how glued to YouTube the average viewer is, nurturing your brand community should be a top priority for long-term viewership and loyalty. Community management is central to your YouTube marketing efforts. ” Engaging in conversations with your community is key to creating a sense of relatability. Not by a long shot!

Communities 133

Communities YouTube Engagement How To 133

Twist Image

DECEMBER 7, 2012

Who among us has not felt the stirrings of super-market rage as we crisscross the fluorescent-lit maze of shelves, our shopping carts banging together as we search for a single palatable salami? This is a problem good marketing can solve. In short, brands can create loyalty by being more personable, helpful and likable.

Retail 92

Retail Marketing Loyalty Real Estate 92

Convince & Convert

JULY 28, 2010

Because helpfulness hasn’t historically been looked at as a marketing objective (tons of great stuff about this umbrella concept in Scott Stratten’s forthcoming new book UnMarketing – buy it ), identifying areas where help could be provided isn’t in the DNA of most companies – yet. It’s a Bird.

Social Media 150

Social Media Strategy Consultant B2B 150

Hootsuite

JULY 14, 2021

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. And an engaged audience that wants to interact with your brand is something every marketer should aim for. Join a trending conversation. More than 1.8 Want more details?

Engagement 145

Engagement Facebook HootSuite Groups 145

Convince & Convert

APRIL 28, 2010

But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. Finding Your Influencers As noted in the study, the notion of true 1:1 marketing via social media is a bit of a fallacy. Fly more miles, get priority seating on an airline. Eat 10 sandwiches, get the 11th free.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Convince & Convert

AUGUST 1, 2012

It’s Jay Baer from Convince & Convert live today with my friend, a very special guest, Simon Salt , who is a digital strategist and the CEO of IncSlingers and the author of the brand new e-book, “The Shorty Guide to Mobile Marketing” Simon, how are you, good sir? Mobile Marketing Highlights From the Shorty Guide.

Mobile 120

Mobile SMS Marketing Buy 120

Hootsuite

JANUARY 27, 2020

Which means marketers who don’t stay up to date may have a tougher time getting their content in front of their audience’s eyeballs. However, in January 2018, responding in part to widespread criticism, Mark Zuckerberg announced Facebook newsfeed changes that prioritize “posts that spark conversations and meaningful interactions.”

HootSuite 145

HootSuite Facebook How To Groups 145

Sprout Social

AUGUST 28, 2019

Although the Instagram’s one billion user mark is just around the corner, marketers are still hopping on the bandwagon by the masses. How to Create an Instagram Marketing Strategy. Shouting out your followers creates a sense of brand loyalty that most businesses would die for. Not by a long shot. And why not? Related Articles.

Instagram 105

Instagram Hashtag Influencer Real Estate 105

Viper Chill

AUGUST 28, 2012

I recommend that you try a little bit of everything (including podcasting, article marketing, posting on forums, etc) and then hone in on the ones that are getting you more of the type of visitor that you want. This should give you a good idea whether you have found a market worth entering. Are there active forums discussing the topic.

Adsense 77

Adsense How To Forums Sites 77

Hootsuite

APRIL 20, 2020

businesses are marketing on Instagram in 2020, and 90% of accounts follow a business —to keep you on your toes. We’ve got the latest information on how to work with the Instagram algorithm to further your Instagram marketing strategy , and keep building relationships with your audience. So, which factors does the algorithm care about?

Instagram 145

Instagram How To Remix Hashtag 145

Convince & Convert

FEBRUARY 25, 2010

February 25th, 2010 |Written By: Susan Baier | View Comments Tweet Guest post from Susan Baier, a 20-year marketing strategy veteran with an MBA in Entrepreneurship. Her company Audience Audit provides strategic marketing support and audience segmentation research that helps organizations understand their customers better.

Social Media 117

Social Media Case Study Strategy Study 117

Hootsuite

AUGUST 14, 2023

From job seekers to engineers, marketers, educators, healthcare professionals and more, here is your ultimate ChatGPT prompt cheat sheet to help you harness the full power of this tool. Develop a professional summary statement that effectively summarizes experience in marketing and communications. New to ChatGPT?

Products 92

Products Real Estate Tourism Fashion 92

Convince & Convert

MARCH 16, 2010

Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. The point is to understand social media as part of an overall marketing strategy, understand individual apps, and be nimble and adaptable. A new Pew Research study shows only 8% of U.S.

Social Media 125

Social Media Strategy Foursquare Social CRM 125

ProBlogger

JULY 12, 2013

The latest report from Monetate for example, shows that mobile share of web traffic has doubled in the last year alone from 10 to 20% (in line with my stats) and businesses with retail sites now get a better conversion from their tablet users than they do from desktops. It seems we’re happier to buy on our iPads than our Dells, these days.

Smart Phone 42

Smart Phone Mobile Directory Real Estate 42

Rebekah Radice

AUGUST 19, 2015

Your tracking proves that engagement is low and your conversions are even worse. Providing valuable content to a group of eager and hungry consumers will increase conversation and amplify your message. The single most effective way to build loyalty and trust is by sharing valuable and useful information with no strings attached.

Social Media 113

Social Media How To Hashtag Real Estate 113

Buffer Social

OCTOBER 4, 2016

And as Instagram has grown over recent years, that’s left many business owners and marketers with one very clear and important question: How can we use Instagram for business? This is super valuable real estate. When using any marketing channel, it’s important to have goals you want to achieve. Include a link.

Instagram 111

Instagram Tips Real Estate Hashtag 111

Buffer Social

SEPTEMBER 12, 2017

From design to education, marketing to remote work, and beyond. Ecommerce Marketing Blog by Shopify: A blog about ecommerce marketing, running an online business, and updates to Shopify’s ecommerce community. . Seth Godin’s blog : Seth Godin’s riffs on marketing, respect, and the ways ideas spread. .

Curation 111

Curation Content Hubspot Startup 111

Later

MAY 15, 2019

Before you even look at your Instagram account, it’s important to take a step back and assess not only your Instagram marketing goals but your business goals as a whole. When it comes down to it, your Instagram account should be an extension of your marketing and business efforts, and your approach should reflect that!

Instagram 71

Instagram Hashtag How To Metrics 71

Webbiquity SMM

AUGUST 26, 2010

Also included are a few posts from Facebook proponents, and skeptics, to help you determine if you even really need to be concerned with any of this — or if your social media marketing efforts might be best directed elsewhere. Facebook Marketing Tips and Tactics. 10 Secrets of a Winning Facebook Fan Page by Palmer Web Marketing.

Advertising 215

Advertising Facebook Marketing B2B 215

ProBlogger

MARCH 4, 2013

Don’t get me wrong: I’d love to have Darren share a link with his audience to one of my photography marketing posts. A person’s Pinterest boards are a collection of what they they wish they were, so it can be a very powerful place to market your business. I’d rather have Pinterest. Why care about Pinterest?

WordPress 55

WordPress URL Resources Price 55

Writtent Blog

JULY 16, 2013

Have you heard that 90% of companies are using custom content for marketing? Organic search yields some of the most qualified leads of any form of marketing. The average marketer made 145 website updates in 2012 – assuming the majority of those changes are new blog articles , that’s around 4 fresh articles each week!

Sysomos 88

Sysomos Hubspot SEO ROI 88